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Writer, content creator, and media strategist with 7+ years of experience crafting engaging lifestyle content for top publications and brands. Skilled in SEO-driven storytelling, social media strategy, and multimedia production, with a proven ability to drive engagement and strengthen brand presence. Adept at collaborating with diverse teams, managing client partnerships, and delivering high-quality digital content that resonates with global audiences.…Writer, content creator, and media strategist with 7+ years of experience crafting engaging lifestyle content for top publications and brands. Skilled in SEO-driven storytelling, social media strategy, and multimedia production, with a proven ability to drive engagement and strengthen brand presence. Adept at collaborating with diverse teams, managing client partnerships, and delivering high-quality digital content that resonates with global audiences.

Chloe Caldwell

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Writer, content creator, and media strategist with 7+ years of experience crafting engaging lifestyle content for top publications and brands. Skilled in SEO-driven storytelling, social media strategy, and multimedia production, with a proven ability to drive engagement and strengthen brand presence. Adept at collaborating with diverse teams, managing client partnerships, and delivering high-quality digital content that resonates with global audiences.…Writer, content creator, and media strategist with 7+ years of experience crafting engaging lifestyle content for top publications and brands. Skilled in SEO-driven storytelling, social media strategy, and multimedia production, with a proven ability to drive engagement and strengthen brand presence. Adept at collaborating with diverse teams, managing client partnerships, and delivering high-quality digital content that resonates with global audiences.

Available to hire

Writer, content creator, and media strategist with 7+ years of experience crafting engaging lifestyle content for top
publications and brands. Skilled in SEO-driven storytelling, social media strategy, and multimedia production, with a
proven ability to drive engagement and strengthen brand presence. Adept at collaborating with diverse teams, managing
client partnerships, and delivering high-quality digital content that resonates with global audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Editorial Illustration

Intermediate

Language

English

Fluent

Work Experience

Editorial Assistant at FabFitFun

November 30, 2019 - July 9, 2025

Wrote and edited 1-4 daily articles on fashion, beauty, shopping, wellness, and entertainment for the online magazine, matching the brand's unique voice. Created articles for the seasonal print magazine with a circulation of over 2 million subscribers across the U.S., Canada, and Great Britain. Wrote product descriptions for beauty, fashion, fitness, and lifestyle items in bi-seasonal e-commerce sales. Starred in promotional videos and YouTube advertising content for FabFitFun subscription products. Served as Social Relations Specialist responding to customer inquiries via social media, phone, and email, effectively representing the brand.

Writer and Content Creator at By Chloe Caldwell LLC

June 1, 2020 - Present

Produced lifestyle and commerce articles published in major outlets including the LA Times, Travel + Leisure, Business Insider, Brides, Conde Nast, Uproxx, TripSavvy, and Thrillist. Created travel, lifestyle, and fashion social media content for various lifestyle brands, hotel partners, and tourism groups. Copywrote SEO-optimized website copy, branded newsletters, blogs, and social media content. Hosted and produced video content such as live hosted videos and brand advertisements, collaborating with national brands and small businesses to increase engagement and sales.

Sr. Travel Writer & Social Media Coordinator at Uproxx Media

July 31, 2022 - July 9, 2025

Penned multiple weekly travel articles including destination guides, music festival coverage, shopping and gift guides, influencer and celebrity interviews, and restaurant features. Regularly attended press trips and travel industry events, maintaining strong PR relationships. Managed and posted daily travel content to an Instagram account with 110K+ followers. Created and launched an Instagram Live show called "You Gotta Go With Chloe Caldwell," featuring interviews with travel experts about favorite destinations.

Commerce Updates Editor at Dotdash Meredith, Brides

February 29, 2024 - July 9, 2025

Authored monthly beauty, fashion, and travel-related articles including product reviews, shopping round-ups, and gift guides. Edited and updated articles daily to ensure timely content and brand authority. Thoroughly researched and pitched evergreen and trending article ideas. Utilized data and analytics to inform content strategy. Collaborated closely with the Commerce team and other editors across the brand.

Writer and Content Creator at DotDash Meredith | Brides

March 1, 2024 - March 1, 2024

Created and edited luxury lifestyle content for Brides, including interviews, travel features, and editorial pieces; produced SEO-optimized web copy, newsletters, and social campaigns; collaborated with editors, production teams, and brand partners to shape storytelling and brand voice.

Sr. Travel Writer + Social Media Coordinator at UPROXX

July 1, 2022 - July 1, 2022

Produced weekly travel features, festival coverage, celebrity interviews, and restaurant spotlights; built relationships with PR partners; managed daily travel content calendar; launched Instagram Live interview series to expand audience reach and engagement.

Editorial Assistant at FabFitFun

November 1, 2019 - November 1, 2019

Wrote and edited 1–4 daily articles; aligned content with FabFitFun’s brand voice; contributed to seasonal print magazine with a circulation of 2M+; produced product descriptions for e-commerce and hosted promo campaigns to boost engagement.