Available to hire
Hi! I’m Lindze Brock, a creative marketing leader with over 17 years of experience helping brands grow through thoughtful strategy, design, and execution. I love getting hands-on with projects, whether it’s crafting pixel-perfect interfaces, writing compelling copy, or developing engaging go-to-market assets that truly drive results.
I’m passionate about both leading teams and diving into the creative process myself. From startups to established brands, I enjoy bringing fresh ideas to life and optimizing user experiences that captivate and convert. Let’s create something amazing together!
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Language
English
Fluent
Work Experience
Marketing & Creative Officer at TheBBQHQ
December 31, 2024 - July 10, 2025Led creative marketing team and strategy for BBQ retailer across web, content, and retail. Rebuilt Shopify UX to improve product flow and boost conversions. Built scalable marketing funnels and UI systems for promotions and launches. Unified brand touchpoints across social, email, web, and retail. Produced high-performing video content for social and product features. Managed SEO, UX copy, and site optimizations to grow traffic and sales. Produced in-store and digital brand materials tied to user engagement flows, and led an annual parking lot event that grew 40% year-over-year in attendance, handling vendor coordination, advertisement, and all pre-event marketing.
Brand Consultant - Internal Realignment at BitMart
December 31, 2022 - July 10, 2025Engaged by the CMO and CTO to lead a high-level brand realignment initiative. Conducted a full internal brand audit including employee surveys, Net Promoter Score (NPS) analysis, and stakeholder interviews to identify gaps in brand perception and internal cohesion. Created internal design direction decks and visual strategy frameworks for internal and external design teams. Developed foundational brand book with messaging tone and usage guidelines. Designed original logo concepts and led review and refinement of submissions across departments. Presented strategic brand recommendations to executive leadership and secured alignment across design, marketing, and leadership stakeholders.
Creative Director | Design Lead at CelebrityLoop - Celebrity & Entertainment Brand Platforms
May 31, 2021 - July 10, 2025Built over 200 digital brand platforms for high-profile entertainment clients. Led full-stack front-end development (HTML/CSS/JS), responsive design, and CMS integration across WordPress and custom frameworks. Directed brand activations, site launches, and digital product rollouts in collaboration with talent managers, publicists, and agents. Developed scalable visual systems for personal branding, merchandise, and cross-channel digital identity. Produced sizzle reels, video content, and campaign media. Served as creative producer for a celebrity-hosted podcast, overseeing episode assets, show branding, and launch strategy.
Brand Evangelist, Marketing Guru & Full-Stack Creative at Pave Eleven
January 1, 2011 - PresentFounded and operated a personal creative agency, leading end-to-end marketing strategy and execution for clients ranging from early-stage startups to established brands. Planned and executed full-funnel digital marketing campaigns, including paid media, email, SMS, and organic social across multiple industries. Developed and implemented SEO strategies, content calendars, and blog/editorial plans to improve organic reach and keyword ranking. Crafted brand voice, positioning statements, and messaging tailored to client audiences. Built and optimized landing pages, lead generation funnels, and conversion paths to support sales and acquisition objectives. Led rebrands and product launches from strategy through rollout, including naming, packaging, web, and creative assets. Created data-informed reporting systems to track KPIs, campaign ROI, and marketing performance across channels. Applied AI insights to improve campaign performance and streamline decision-making.
Education
Qualifications
Industry Experience
Media & Entertainment, Financial Services, Retail, Consumer Goods, Non-Profit Organization
Skills
Experience Level
Expert
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