Hi, I'm Nailea Valdivia! I have a strong passion for social media marketing and retail management, specializing in curating collections and growing brand presence both online and offline. With experience managing boutique operations and multiple social media accounts, I thrive on connecting brands with their audiences in authentic and creative ways. I love balancing the creative and analytical aspects of marketing—from creating engaging content and managing paid ads to tracking analytics and planning events. Fluent in both English and Spanish, I enjoy working with diverse teams and local communities to craft impactful marketing strategies that drive growth.

Nailea Valdivia

Hi, I'm Nailea Valdivia! I have a strong passion for social media marketing and retail management, specializing in curating collections and growing brand presence both online and offline. With experience managing boutique operations and multiple social media accounts, I thrive on connecting brands with their audiences in authentic and creative ways. I love balancing the creative and analytical aspects of marketing—from creating engaging content and managing paid ads to tracking analytics and planning events. Fluent in both English and Spanish, I enjoy working with diverse teams and local communities to craft impactful marketing strategies that drive growth.

Available to hire

Hi, I’m Nailea Valdivia! I have a strong passion for social media marketing and retail management, specializing in curating collections and growing brand presence both online and offline. With experience managing boutique operations and multiple social media accounts, I thrive on connecting brands with their audiences in authentic and creative ways.

I love balancing the creative and analytical aspects of marketing—from creating engaging content and managing paid ads to tracking analytics and planning events. Fluent in both English and Spanish, I enjoy working with diverse teams and local communities to craft impactful marketing strategies that drive growth.

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Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Owner at May Eleven
January 1, 2022 - Present
Managed daily operations of a retail boutique located in East Village, Des Moines, IA, focusing on affordable everyday apparel. Responsibilities included curating weekly collections, buying merchandise for both brick-and-mortar and online channels, managing and creating content for social media and websites, planning events, setting and managing monthly budgets, handling Shopify accounts and metrics, as well as managing employees.
Social Media Manager at Freelance Work
January 1, 2018 - Present
Managed social media accounts for local retail and restaurant businesses. Conducted content creation for platforms like Instagram, Facebook, and TikTok. Maintained brand alignment, managed both organic and paid growth, created brand design assets such as logos, brand photos, and websites, managed email marketing, and tracked analytics and metrics.
Marketing Manager at Papa Johns
January 31, 2024 - July 10, 2025
Managed nine social media accounts and digital marketing platforms for Papa Johns locations across Iowa, South Dakota, and Illinois. Created relevant marketing campaigns tailored for each store, coordinated corporate and community events, partnered with local organizations for campaigns, tracked analytics and sales metrics for 28 locations, maintained local brand strategy within corporate guidelines, created email and content for nine accounts, and managed paid ads on Google and Meta.

Education

BA at University of Iowa
January 1, 2014 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Professional Services