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Hello! I am Amna Masood, a versatile social media professional with a passion for storytelling, branding, and creative design. Over the past few years I have helped brands in Pakistan grow their online presence by planning content calendars, producing engaging posts and reels, and optimizing campaigns based on data insights. I love collaborating with clients to ensure every piece of content reflects a brand’s voice and resonates with the audience. Outside of work, I enjoy painting, photography, and exploring new ideas in digital art. I’m always eager to learn, experiment with new tools, and bring fresh visuals to life across social channels.…Hello! I am Amna Masood, a versatile social media professional with a passion for storytelling, branding, and creative design. Over the past few years I have helped brands in Pakistan grow their online presence by planning content calendars, producing engaging posts and reels, and optimizing campaigns based on data insights. I love collaborating with clients to ensure every piece of content reflects a brand’s voice and resonates with the audience. Outside of work, I enjoy painting, photography, and exploring new ideas in digital art. I’m always eager to learn, experiment with new tools, and bring fresh visuals to life across social channels.

Amna Masood

Social Media Manager, Brand Designer, Content Creator, +6

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Hello! I am Amna Masood, a versatile social media professional with a passion for storytelling, branding, and creative design. Over the past few years I have helped brands in Pakistan grow their online presence by planning content calendars, producing engaging posts and reels, and optimizing campaigns based on data insights. I love collaborating with clients to ensure every piece of content reflects a brand’s voice and resonates with the audience. Outside of work, I enjoy painting, photography, and exploring new ideas in digital art. I’m always eager to learn, experiment with new tools, and bring fresh visuals to life across social channels.…Hello! I am Amna Masood, a versatile social media professional with a passion for storytelling, branding, and creative design. Over the past few years I have helped brands in Pakistan grow their online presence by planning content calendars, producing engaging posts and reels, and optimizing campaigns based on data insights. I love collaborating with clients to ensure every piece of content reflects a brand’s voice and resonates with the audience. Outside of work, I enjoy painting, photography, and exploring new ideas in digital art. I’m always eager to learn, experiment with new tools, and bring fresh visuals to life across social channels.

Available to hire

Hello! I am Amna Masood, a versatile social media professional with a passion for storytelling, branding, and creative design. Over the past few years I have helped brands in Pakistan grow their online presence by planning content calendars, producing engaging posts and reels, and optimizing campaigns based on data insights. I love collaborating with clients to ensure every piece of content reflects a brand’s voice and resonates with the audience.

Outside of work, I enjoy painting, photography, and exploring new ideas in digital art. I’m always eager to learn, experiment with new tools, and bring fresh visuals to life across social channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Social Media Executive at GoZayaan PK

November 1, 2023 - Present

Maintained social media profiles across multiple platforms, creating visually appealing social media content (Reels, TikToks) to ensure consistent brand messaging and engagement. Developed compelling SEO-friendly content for websites, driving increased traffic and user engagement. Managed Customer Relation Management (CRM) systems using HubSpot to streamline customer interactions, track sales and enhance customer satisfaction. Cultivated and maintained strong relationships with clients, addressing their needs and ensuring a high level of satisfaction. Designed and executed targeted email marketing campaigns using HubSpot, resulting in improved open rates and conversions.

Brand Designer at Nerd Flow

March 31, 2024 - July 10, 2025

Created a logo for the company’s app that effectively showcased the brand’s identity. Designed engaging and visually appealing content for social media including Instagram posts and stories, using Canva and Figma. Developed motion graphics using Adobe Animate to enhance social media presence and capture audience’s attention. Collaborated with the marketing team to align design elements with the overall brand strategy. Utilised Adobe Suite to produce high-quality visuals and animations.

Social Media Marketing Intern at Ranchers Café (Pvt) Ltd.

August 31, 2022 - July 10, 2025

Worked closely with the design and production team for content creation using Canva and Adobe Suite. Managed social media platforms as well as designing and scheduling posts.

Social Media Manager at GlassTech International

March 1, 2022 - Present

Managed social media platforms, including content creation, scheduling posts and running Instagram Advertisements. Created SEO-friendly content for captions, driving engagement and visibility. Handled daily customer queries, ensuring timely and satisfactory responses. Recorded and edited video and image content to enhance social media presence.

Social Media Manager and Artist at Personal Art Display Account

March 1, 2022 - Present

Managed personal art display account to promote and sell paintings. Created and scheduled posts, ensuring consistent engagement. Ran Instagram Advertisements to increase visibility and sales. Managed customer queries, providing prompt, helpful responses. Recorded and edited video and image content showcasing artwork. Wrote SEO-friendly content for captions to maximise reach and engagement.

Social Media Manager at Advo

May 1, 2025 - Present

Manage social media for Advo and its clients, creating content calendars, designing posts and reels, and executing strategies to boost engagement. Track performance, analyze insights, and optimize content based on results. Collaborate with clients to maintain brand consistency across platforms.

Social Media Executive at GoZayaan PK (Islamabad)

November 1, 2023 - January 1, 2025

Maintained social media profiles across multiple platforms, creating visually appealing social media content (Reels, TikToks) to ensure consistent brand messaging and engagement. Developed compelling SEO-friendly content for websites, driving increased traffic and user engagement. Managed CRM systems using HubSpot to streamline customer interactions, track sales and enhance customer satisfaction. Cultivated and maintained strong relationships with clients, addressing their needs and ensuring a high level of satisfaction. Designed and executed targeted email marketing campaigns using HubSpot, resulting in improved open rates and conversions.

Brand Designer at Nerd Flow

October 1, 2023 - March 31, 2024

Created a logo for the company’s app that effectively showcased the brand’s identity. Designed engaging and visually appealing content for social media including Instagram posts and stories, using Canva and Figma. Developed motion graphics using Adobe Animate to enhance social media presence and capture audience’s attention. Collaborated with the marketing team to align design elements with the overall brand strategy. Utilized Adobe Suite to produce high-quality visuals and animations.

Education

BSc at Bahria University (Islamabad)

September 1, 2019 - October 31, 2023

BSc in Media Studies at Bahria University (Islamabad)

September 1, 2019 - October 1, 2023

BSc in Media Studies at Bahria University (Islamabad)

September 1, 2019 - October 1, 2023

BSc in Media Studies at Bahria University (Islamabad)

September 1, 2019 - October 1, 2023

BSc in Media Studies at Bahria University

September 1, 2019 - October 1, 2023

Qualifications

Fundamentals of Digital Marketing – Google Digital Garage

January 11, 2030 - July 10, 2025

Intro to Graphic Design with Photoshop – Great Learning

January 11, 2030 - July 10, 2025

Use Canva to Design Digital Course Collateral – Coursera

January 11, 2030 - July 10, 2025

3D CAD Fundamental – National Taiwan University (Coursera)

January 11, 2030 - July 10, 2025

Fundamentals of Digital Marketing