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I am a results-driven professional with extensive experience in Social Media Management and Facebook Advertising. I am passionate about developing compelling social media content and implementing highly effective Facebook ad campaigns that align with business objectives to drive brand success. I thrive on challenges, take ownership of my work, and am eager to continuously learn and grow. I enjoy collaborating with teams, leveraging analytics for performance improvements, and crafting strategies that boost engagement and generate leads across various platforms.…I am a results-driven professional with extensive experience in Social Media Management and Facebook Advertising. I am passionate about developing compelling social media content and implementing highly effective Facebook ad campaigns that align with business objectives to drive brand success. I thrive on challenges, take ownership of my work, and am eager to continuously learn and grow. I enjoy collaborating with teams, leveraging analytics for performance improvements, and crafting strategies that boost engagement and generate leads across various platforms.

Waqas Iftikhar

Social Media Manager, Marketing Strategist, Digital Marketer, +2

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I am a results-driven professional with extensive experience in Social Media Management and Facebook Advertising. I am passionate about developing compelling social media content and implementing highly effective Facebook ad campaigns that align with business objectives to drive brand success. I thrive on challenges, take ownership of my work, and am eager to continuously learn and grow. I enjoy collaborating with teams, leveraging analytics for performance improvements, and crafting strategies that boost engagement and generate leads across various platforms.…I am a results-driven professional with extensive experience in Social Media Management and Facebook Advertising. I am passionate about developing compelling social media content and implementing highly effective Facebook ad campaigns that align with business objectives to drive brand success. I thrive on challenges, take ownership of my work, and am eager to continuously learn and grow. I enjoy collaborating with teams, leveraging analytics for performance improvements, and crafting strategies that boost engagement and generate leads across various platforms.

Available to hire

I am a results-driven professional with extensive experience in Social Media Management and Facebook Advertising. I am passionate about developing compelling social media content and implementing highly effective Facebook ad campaigns that align with business objectives to drive brand success.

I thrive on challenges, take ownership of my work, and am eager to continuously learn and grow. I enjoy collaborating with teams, leveraging analytics for performance improvements, and crafting strategies that boost engagement and generate leads across various platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Marketing & Social Media Manager at Paramount Communities LLC

September 30, 2024 - July 10, 2025

Managed CRM operations using REsimpli for real estate, optimizing workflow and tracking leads. Created and curated content for two brands across Instagram, Facebook, and Google Business pages. Developed social media content for CEO's personal page to boost engagement. Developed email campaigns targeting property buyers and institutional investors. Built and maintained buyer lists through Facebook groups and utilized Asana for efficient team collaboration. Increased engagement and drove leads for real estate acquisitions and dispositions.

Marketing & Social Media Manager at Paramount Communities LLC

September 30, 2024 - July 10, 2025

Managed CRM operations using REsimpli for real estate, optimizing workflow and tracking leads. Created and curated content for two brands across Instagram, Facebook, and Google. Developed social media content for CEO personal page, boosting engagement. Developed email campaigns targeting buyers and institutional investors. Built and maintained buyer lists through Facebook groups, utilized Asana for project management, and successfully managed social media strategy and content creation to increase engagement and drive leads for real estate acquisitions and dispositions.

Social Media Manager at Knowledgecity

September 1, 2024 - Present

Conducted in-depth research on social media trends and audience preferences to inform strategy development. Designed and executed a comprehensive social media plan aligned with business goals and marketing objectives. Repurposed and distributed content effectively across multiple social media channels. Researched and recommended new social media platforms. Collaborated with content writers and graphic designers to oversee social media calendar and design updates. Developed and implemented quarterly social media strategies, tracked and analyzed performance to measure ROI, and focused on B2B content marketing targeting LinkedIn using HubSpot.

Social Media Manager at Knowledgecity

September 1, 2024 - Present

Conducted in-depth research on social media trends and audience preferences to inform strategy development. Designed and executed a comprehensive social media plan aligned with business goals and marketing objectives. Repurposed and distributed content effectively across multiple social media channels. Researched and recommended new social media platforms, collaborated with writers and designers, developed quarterly strategies, tracked and analyzed performance, created daily content using HubSpot, and focused on B2B content marketing targeting LinkedIn.

Facebook Ad Manager at INvelop Entertainment

November 30, 2023 - July 10, 2025

Managed end-to-end advertising campaigns across TikTok, Facebook, Instagram, and YouTube for diverse US-based clients. Directed Facebook lead generation campaigns producing robust leads for legal staffing. Spearheaded Facebook conversion campaigns driving significant traffic and leads. Executed high-budget website traffic campaigns with excellent CPC results, created ad content using Canva and VideoGen, performed keyword research, and regularly provided campaign performance reports with actionable insights.

Facebook Ad Manager at INvelop Entertainment

November 30, 2023 - July 10, 2025

Managed end-to-end advertising campaigns on TikTok, Facebook, Instagram, and YouTube for various clients in the US including legal staffing and video content creation firms. Directed lead generation and conversion campaigns with significant monthly budgets. Created diverse ad content using Canva and VideoGen. Conducted keyword research and competitor analysis for optimization. Reported on key performance metrics, provided actionable insights, and tracked social media trends to identify new campaign opportunities.

Senior Social Media Specialist at RFZ Digital (PVT) Limited

November 30, 2022 - July 10, 2025

Collaborated with design and content teams to ensure brand consistency across five companies. Managed and optimized social media calendars ensuring timely engagement and content distribution. Fostered positive online communities and handled customer inquiries professionally. Ran and optimized Facebook Ad campaigns with substantial budgets targeting international markets, driving significant traffic, leads, and conversions for real estate projects and corporate services.

Senior Social Media Specialist at RFZ Digital (Pvt) Limited

November 30, 2022 - July 10, 2025

Collaborated with design and content teams to ensure consistent brand messaging across five companies under RFZ Group. Managed and optimized social media calendars for all companies. Fostered online community engagement, addressed customer inquiries, and ran Facebook Ad campaigns to drive traffic and leads with sizable monthly budgets for real estate and corporate service projects targeting diverse international markets.

Social Media & Facebook Ad Specialist at Digital Brainiacs

December 31, 2021 - July 10, 2025

Created compelling content across multiple social media platforms for various clients. Achieved notable follower growth for brands including a cheese brand and a real estate firm. Executed social media strategies fostering positive communities and significant follower increases. Conducted audience research for targeted ad campaigns, resulting in increased click-through and conversion rates. Utilized Facebook Pixel and custom events for tracking and optimizing ad performance.

Social Media & Facebook Ad Specialist at Digital Brainiacs

December 31, 2021 - July 10, 2025

Launched and generated compelling content across multiple social media platforms for diverse clients including real estate and food brands. Achieved significant follower growth for clients. Created and executed social media strategies fostering positive online communities. Managed targeted Facebook ad campaigns for UAE and Pakistan real estate markets, improving property inquiries. Conducted audience research and implemented A/B testing to optimize ad performance. Utilized Facebook Pixel for tracking and optimizing ads.

Social Media Manager at Hashi Group of Companies

March 31, 2021 - July 10, 2025

Conducted research on benchmark trends and audience preferences. Ran successful campaigns increasing page traffic and followers significantly. Managed social media content to ensure informativeness and measured campaign success. Built networks through communication with industry professionals and influencers.

Social Media Manager at Hashi Group of Companies

March 31, 2021 - July 10, 2025

Conducted research on benchmark trends and audience preferences. Ran effective campaigns that improved traffic and follower growth significantly. Managed and oversaw social media content ensuring informativeness. Measured success of social media campaigns and managed Facebook and Instagram ads. Built strong networks by communicating with industry professionals and influencers via social media.

Assistant Manager Sales and Marketing at Ecosor Consulting (PVT) Limited

June 30, 2019 - July 10, 2025

Developed and executed sales strategies for revenue growth and target achievement. Built and managed a high-performing sales team with coaching and training. Established and maintained strong client relationships in accountancy services.

Assistant Manager Sales and Marketing at Ecosor Consulting (Pvt) Limited

June 30, 2019 - July 10, 2025

Developed and executed sales strategies to drive revenue growth and meet targets. Built and managed a high-performing sales team with coaching and mentoring. Established and maintained strong client relationships including businesses and organizations seeking accountancy services.