Hi, I'm Randy Rentanaka, a versatile marketing professional with over three years of experience working across Indonesia in brand activation, business partnerships, and data strategy. I'm currently pursuing my Master of Marketing at the University of Adelaide and have a strong passion for managing projects end-to-end and building meaningful regional collaborations. I thrive in dynamic and growth-driven environments and am eager to contribute remotely to a team where my skills can make a real impact. I have a strong track record in delivering actionable insights through data analysis and dashboard creation, and I've been fortunate to manage multiple brand activations and business partnerships successfully. With excellent cross-cultural communication skills and driven by results, I look forward to new marketing or strategy challenges that allow me to grow and bring value to organizations.

Randy Rentanaka

Hi, I'm Randy Rentanaka, a versatile marketing professional with over three years of experience working across Indonesia in brand activation, business partnerships, and data strategy. I'm currently pursuing my Master of Marketing at the University of Adelaide and have a strong passion for managing projects end-to-end and building meaningful regional collaborations. I thrive in dynamic and growth-driven environments and am eager to contribute remotely to a team where my skills can make a real impact. I have a strong track record in delivering actionable insights through data analysis and dashboard creation, and I've been fortunate to manage multiple brand activations and business partnerships successfully. With excellent cross-cultural communication skills and driven by results, I look forward to new marketing or strategy challenges that allow me to grow and bring value to organizations.

Available to hire

Hi, I’m Randy Rentanaka, a versatile marketing professional with over three years of experience working across Indonesia in brand activation, business partnerships, and data strategy. I’m currently pursuing my Master of Marketing at the University of Adelaide and have a strong passion for managing projects end-to-end and building meaningful regional collaborations. I thrive in dynamic and growth-driven environments and am eager to contribute remotely to a team where my skills can make a real impact.

I have a strong track record in delivering actionable insights through data analysis and dashboard creation, and I’ve been fortunate to manage multiple brand activations and business partnerships successfully. With excellent cross-cultural communication skills and driven by results, I look forward to new marketing or strategy challenges that allow me to grow and bring value to organizations.

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Experience Level

Intermediate
Intermediate
Intermediate

Language

English
Fluent
Indonesian
Fluent

Work Experience

Area Marketing Associate at Nutrifood
May 31, 2025 - July 10, 2025
Oversee all offline and online marketing activities within the Bali region. Support the Manager in evaluating performance across the East Indonesia region by developing simple review dashboards to track progress and ensure target achievement. Supervise and initiate NutriSari brand activation programs executed by the Area Marketing division. Monitor and coordinate Pareto outlet activation initiatives led by the Area Marketing division. Successfully improved the rank of East Indonesia Department from 10th to 5th in overall productivity at Q1 2025. Managed more than 80+ activations while staying in Bali for 7 months.
Area Marketing Executive at Nutrifood
October 1, 2024 - July 10, 2025
Led marketing activations for six brands across four regencies: Binjai, Langkat, Deli Serdang, and Kabupaten Karo. Coordinated national 'Campus Activation' programs by preparing proposals, recommendation letters, and distributing target allocations across Sumatera 1 regions (North & West Sumatera, Riau, Kepri, and Aceh). Initiated and managed regional business partnerships independently. Winner of Master of Business Excellence Competition at Nutrifood Grande 2024.
Area Marketing Operation at Nutrifood
February 28, 2024 - July 10, 2025
Managed daily operations and validation of MPO data across all regions in Indonesia to ensure accuracy. Assisted in data analysis and dashboard creation to deliver actionable insights tailored for senior management decision-making. Supported the lifecycle of national marketing projects including SOP development, execution, monitoring, and evaluation.
Personal Assistant/ PMO for Managing Director at Cloudmaven
February 28, 2023 - July 10, 2025
Managed timesheets, emails, expenses, and follow-ups to ensure smooth day-to-day operations. Configured projects, tasks, and resource allocation within NetSuite to optimize workflows. Prepared and distributed meeting documentation including Minutes of Meeting (MoM).
Consumer Engagement Associate at Gojek
October 31, 2022 - July 10, 2025
Managed and executed ATL, BTL, and Digital Marketing activations to boost brand presence in Palembang region. Designed and implemented campaigns to increase key performance indicators such as Monthly Transaction Users, CM+ Users, and Completion Orders. Initiated strategic partnerships with FMCG companies, startups, and key stakeholders to enhance activation reach. Prepared detailed consumer progress reports for City Manager.

Education

Bachelor's degree at Institut Bisnis Informasi Teknologi dan Bisnis Med
January 1, 2017 - December 31, 2021

Qualifications

LPDP Scholarship Awardee by Government of Indonesia
January 1, 2023 - December 31, 2023
10th Best Speaker and Semifinalist of Asian English Olympics Debate Main Category
January 1, 2021 - December 31, 2021
Top 15 Best Speaker and Semifinalist of National University Debating Championship
January 1, 2019 - December 31, 2019
Novice Champion of Debate Competition Asian English Olympics
January 1, 2018 - December 31, 2018
2nd Runner up and 3rd Best Speaker of Sumatera Overland Varsity English Debate
January 1, 2018 - December 31, 2018
Awardee of 'Guru Mandiri' SD Dr. Wahidin Sudirohusodo
January 1, 2018 - December 31, 2018
Awardee of 'Guru Abad 21' SD Dr. Wahidin Sudirohusodo
January 1, 2017 - December 31, 2017

Industry Experience

Consumer Goods, Retail, Software & Internet, Travel & Hospitality