Carolina de Morais Domine

Optimized on-page content through targeted keyword research and content updates, improving both search engine visibility and user experience, which contributed to increased online sales. Managed off-page SEO initiatives, including securing backlinks and leveraging social media, to boost domain authority and drive traffic. Conducted regular audits using tools like Screaming Frog and analysed e-commerce trends, identifying opportunities to grow organic traffic and improve the sales funnel. Produced detailed monthly reports on KPIs and campaign performance, presenting actionable insights to senior management to refine strategies. Managed daily e-commerce operations including website content creation & updates (products, promotions, and homepage layouts). Created and managed email marketing campaigns using Klaviyo, including newsletters, promotional flows, and triggered automations.

Built relationships with clients and provide personalised recommendations. Assisted clients in product selection, providing a strong knowledge of the Louis Vuitton brand, their products, and history. Constantly achieved sales targets set by the company by being proactive in approaching clients over various channels. Provided after-sales service, including addressing any concerns or issues they may have with their purchase.

Built relationships with clients and provided personalised recommendations. Assisted clients in product selection, providing a strong knowledge of the PRADA brand, their products, and history. Promoted from Intern to Sales Advisor within one year.