Mateo Alvarez Bordenave

Available to hire

Final-year marketing student gaining a solid foundation in traditional marketing theory and practice, while building hands-on experience in online sales, social media, and digital advertising.

About

Final-year marketing student gaining a solid foundation in traditional marketing theory and practice, while building hands-on experience in online sales, social media, and digital advertising. Strong communicator, self-motivated, and able to work remotely while delivering results that help brands grow.

Experienced in managing content, social media campaigns, landing pages, and performance metrics, with a focus on lead generation, brand visibility, and customer loyalty. Demonstrated ability to create and optimize digital strategies, respond to community engagement, and support sales through purposeful digital advertising and e-commerce tactics.

  • 5 years' experience
  • Joined July 2025

Industry experience

  • Professional Services
  • Retail
  • Consumer Goods
  • Software & Internet
  • Media & Entertainment
  • Non-Profit Organization

Work experience· 10 roles

Digital Marketing Consultant (Freelancer) · FreelancerFeb 2025 – Present · 1 yr 10 mos

Deliver 360 degree client communication and project coordination for B2B brands. Manage messages, follow-ups, team/vendor alignment, and ensure task completion.

Digital Marketing Consultant · LAZAROJan 2025 – Present · 1 yr 11 mos

Delivered 360° digital marketing services for B2B brands focused on lead generation, brand visibility, and loyalty. Managed content, social media, landing pages, metrics, and cross-team coordination. Planned content, designed social assets, wrote copy, and handled messaging and comments. Optimized key campaigns (including Cyber Monday and Father's Day) and learned to sell via organic content while building an active, loyal community and improving engagement and brand positioning.

Digital Marketing Consultant · FreelancerJan 2025 – Present · 1 yr 11 mos

I deliver 360° digital marketing services for B2B brands, focusing on lead generation, brand visibility, and loyalty. I manage content, social media, landing pages, metrics, and cross-team coordination. Key results include steady lead flow, better engagement, and stronger brand positioning.

Social Media Manager / Community Manager · LAZARODec 2024 – Jul 2025 · 8 mos
Social Media Manager · LAZAROAug 2023 – Dec 2024 · 1 yr 5 mos
Sales Closing Specialist · woker.achieverJun 2023 – May 2025 · 2 yrs
Social Media Manager / Community Manager (Freelancer) · FreelancerJan 2023 – Dec 2024 · 2 yrs
Junior Technical Advisor · Genesis CopiersMar 2022 – Jun 2023 · 1 yr 4 mos

Education· 5

Bachelor's Degree · Universidad Abierta Interamericana2021 – 2026
Technician · Business Administration and Management2021 – 2023
Bachelor's Degree in Marketing · UAI2030 – 2026
Technician in Business Administration · LA SUISSE2021 – 2023

Certifications and awards· 11

Community Manager and Online Advertising - Coderhouse2030 – 2025
Fundamentals of digital marketing - Google Skillshop2030 – 2025
Entrepreneurial Behavior Workshop - Empretec United Nations2030 – 2025
Community Manager & Online Advertising2030 – 2026

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