I am a creative digital marketing expert with over 15 years of agency-side experience leading cross-functional creative initiatives for global enterprise brands. I specialize in driving brand loyalty, customer engagement, and business outcomes through strategic design, UX innovation, storytelling, and leadership of high-performing creative teams. I thrive in collaborative environments where I can partner with sales, product, and engineering teams to deliver compelling storytelling and client solutions. Throughout my career, I've led creative strategy and execution for high-impact omnichannel campaigns across various verticals including retail, finance, entertainment, B2B, and travel. I'm passionate about crafting innovative user experiences and storytelling that strengthen client relationships and deliver measurable results.

David Hubai

I am a creative digital marketing expert with over 15 years of agency-side experience leading cross-functional creative initiatives for global enterprise brands. I specialize in driving brand loyalty, customer engagement, and business outcomes through strategic design, UX innovation, storytelling, and leadership of high-performing creative teams. I thrive in collaborative environments where I can partner with sales, product, and engineering teams to deliver compelling storytelling and client solutions. Throughout my career, I've led creative strategy and execution for high-impact omnichannel campaigns across various verticals including retail, finance, entertainment, B2B, and travel. I'm passionate about crafting innovative user experiences and storytelling that strengthen client relationships and deliver measurable results.

Available to hire

I am a creative digital marketing expert with over 15 years of agency-side experience leading cross-functional creative initiatives for global enterprise brands. I specialize in driving brand loyalty, customer engagement, and business outcomes through strategic design, UX innovation, storytelling, and leadership of high-performing creative teams. I thrive in collaborative environments where I can partner with sales, product, and engineering teams to deliver compelling storytelling and client solutions.

Throughout my career, I’ve led creative strategy and execution for high-impact omnichannel campaigns across various verticals including retail, finance, entertainment, B2B, and travel. I’m passionate about crafting innovative user experiences and storytelling that strengthen client relationships and deliver measurable results.

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Language

English
Fluent

Work Experience

Principal Creative Lead at Marigold (formerly Cheetah Digital)
January 1, 2021 - Present
Directed creative strategy and execution for high-impact, omnichannel campaigns for Fortune 500 clients including American Airlines, Barnes & Noble, Citi Bank, and Disney. Led concept development, UI/UX design, and content strategy for loyalty platforms, web experiences, and engagement campaigns. Collaborated with cross-functional teams in sales, product, and engineering to deliver compelling storytelling and client demos, culminating in major new business wins including a $5M+ Barnes & Noble account. Developed A/B testing strategies that optimized campaign performance and improved key metrics such as open rates and loyalty conversion. Enhanced presentation design standards to secure executive buy-in, strengthen client trust, and boost account retention with accounts valued over $6M.
Senior Creative Manager at Cheetah Digital
January 1, 2021 - July 10, 2025
Managed and mentored a high-performing creative team, delivering award-winning marketing campaigns across email, app, and web channels. Directed two major client retainers (DIRECTV and ADT) worth over $600K/year, handling all phases from pitch to execution. Conducted annual performance reviews, led hiring and knowledge sharing, and implemented process improvements to scale team effectiveness. Partnered with sales, account, and strategy teams to craft innovative creative pitches and deliver client presentations. Contributed to shaping the department’s vision, forecasting, client development, and cross-functional communications.
Creative Manager, North America at Ebay Enterprise (formerly e-Dialog)
September 1, 2013 - July 10, 2025
Led a six-person creative team focusing on best-in-class email marketing solutions for prominent brands such as NFL, Dell, Discover Card, Avis, and Marks & Spencer. Established scalable design processes and quality standards that enhanced creative benchmarks and garnered multiple industry awards. Managed project scoping, timelines, and creative outputs, ensuring on-time delivery without compromising design excellence.
Principal Creative Lead at Marigold (formerly Cheetah Digital)
January 1, 2021 - Present
Directed creative strategy and execution for high-impact, omnichannel campaigns (email, social, web, loyalty, and mobile) for Fortune 500 clients including American Airlines, Barnes & Noble, Citi Bank, and Disney. Led concept development, UI/UX design, and content strategy for loyalty platforms, web experiences, and engagement campaigns. Partnered with sales, product, and engineering teams to deliver storytelling and client demos, contributing to major new business wins including a $5M+ Barnes & Noble account. Developed A/B testing strategies to optimize campaign performance, improving open rates, click-through rates, and loyalty conversion. Enhanced presentation design standards to win executive buy-in and retain key accounts valued at $6M+.
Senior Creative Manager at Cheetah Digital
January 1, 2021 - July 10, 2025
Managed and mentored a creative team delivering award-winning marketing campaigns. Directed two major client retainers (DIRECTV and ADT) worth over $600K/year across email, app, and web channels. Conducted hiring, annual reviews, and process improvements to scale team productivity. Collaborated with account, sales, and strategy teams to develop creative pitches and lead client presentations. Helped shape department vision by contributing to forecasting, client development, and cross-functional communication.
Creative Manager, North America at Ebay Enterprise (formerly e-Dialog)
September 1, 2013 - July 10, 2025
Led a six-person creative team delivering email marketing solutions for brands such as NFL, Dell, Discover Card, Avis, and Marks & Spencer. Implemented scalable design processes and quality standards resulting in multiple awards. Oversaw project scopes, timelines, and creative output to meet deadlines without compromising excellence.
Principal Creative Lead at Marigold (formerly Cheetah Digital)
January 1, 2021 - Present
Directed creative strategy and execution for high-impact, omnichannel campaigns (email, social, web, loyalty, and mobile) for Fortune 500 clients, including American Airlines, Barnes & Noble, Citi Bank, and Disney. Led concept development, UI/UX design, and content strategy for loyalty platforms, web experiences, and engagement campaigns. Partnered closely with sales, product, and engineering teams to deliver compelling storytelling and client demos, contributing to major new business wins including a $5M+ value Barnes & Noble account. Developed A/B testing strategies to optimize campaign performance and elevated presentation design standards to win executive buy-in and drive account retention.
Senior Creative Manager at Cheetah Digital
January 1, 2021 - July 10, 2025
Managed and mentored a high-performing creative team delivering award-winning, customer-focused marketing campaigns. Directed two major client retainers (DIRECTV and ADT) worth over $600K/year, from pitch through execution across email, app, and web channels. Conducted annual reviews, team hiring, knowledge sharing, and process improvements to scale team effectiveness. Collaborated with account, sales, and strategy teams to craft innovative creative pitches and lead client presentations. Shaped department vision, contributing to forecasting, client development, and cross-functional communications.
Creative Manager, North America at Ebay Enterprise (formerly e-Dialog)
September 1, 2013 - July 10, 2025
Led a six-person creative team delivering best-in-class email marketing solutions for brands such as NFL, Dell, Discover Card, Avis, and Marks & Spencer. Established scalable design processes and quality standards that raised creative benchmarks and won multiple internal and client awards. Oversaw project scoping, timelines, and creative output to meet demanding deadlines without compromising design excellence.

Education

Bachelor of Fine Arts at Montserrat College of Art
January 1, 2000 - December 31, 2004
Bachelor of Fine Arts at Montserrat College of Art
January 1, 2000 - December 31, 2004
Bachelor of Fine Arts at Montserrat College of Art
January 1, 2001 - December 31, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Financial Services, Media & Entertainment, Travel & Hospitality, Professional Services