Designed and built micro-SaaS products focusing on AI and automation, shipping 4 products in under 3 months by combining custom and low-code solutions. Identified operational pain points and created AI agent solutions to simplify and enhance user experience. Developed tools to streamline daily workflows, such as ZeroAudio (AI-powered audio note summarizer), CalenPet (automates pet care routines), Eraumavez (baby memory and routine tracker), and SerenoAI (AI delivering stoic wisdom).

Consultant & Tech-Enablement Advisor at Start Empreendedor

March 1, 2021 - Present

Assisted numerous small businesses in Brazil to tech-enable their operations using AI, automation, and process optimization. Conducted business diagnostics to uncover inefficiencies and implemented actionable tech-driven solutions. Built internal systems and playbooks that enhanced decision-making, speed, and clarity. Acted as both strategic advisor and hands-on implementer of tools and systems.

Entrepreneur in Residence at Builders

February 29, 2024 - July 10, 2025

Led discovery, product design, and early growth phases of a global AI-powered startup. Designed scalable systems, AI workflows, and growth strategies, securing 20+ early customers. Conducted over 110 interviews with HR leaders at companies like Netflix, Miro, and Atlassian. Developed first version of the product within 2 weeks using a mix of custom code and low-code tools. Informed product launches and benefit offerings using analytics and insights.

Partner | Director of Product & Operations at Omega Energia

February 28, 2021 - July 10, 2025

Led the architecture and launch of Omega’s first digital energy management B2B SaaS platform focused on clean energy for businesses in Brazil. Provided strong leadership for cross-functional teams and product strategies. Collaborated with internal stakeholders on innovative programs, GTM strategies, payment plans, and customer journeys to meet goals. Designed and implemented internal systems for customer onboarding, sales operations, and product performance.

Founder & CEO at Orbita (acquired by Omega Energia)

February 28, 2019 - July 10, 2025

Managed the team that built Latin America's first clean energy sharing platform, a B2C app. Prioritized product roadmap based on customer needs. Led growth strategies using organic micro-influencer marketing and viral member-get-member campaigns, amassing thousands of users on the waiting list. Simplified complex regulatory and operational requirements into intuitive digital experiences.

Future Energy Leader at World Energy Council

March 31, 2018 - July 10, 2025

Selected as a Future Energy Leader to collaborate internationally with 34 professionals on managing and prioritizing complex projects in the energy sector.

Founder & CEO at 818 Energia Solar

February 28, 2018 - July 10, 2025

Led a high-performing team overseeing business operations of full-service solar energy projects targeting companies and homes to reduce energy bills by up to 80%.

Process & Data Model Technology at Braskem America

August 31, 2015 - July 10, 2025

Worked on data-driven performance tracking systems aimed at maximizing plant reliability and cost efficiency.

Process Engineer at Braskem

August 31, 2014 - July 10, 2025

Led an award-winning innovative project developing a new process for tracking and acting on key data and metrics that cut costs and boosted revenue.