I'm a Digital Marketing and Creative Specialist based in Argentina, currently expanding my impact across training programs, content creation, and strategic campaigns. I love turning data into actionable storytelling, building scalable processes, and mentoring teams to deliver clear results.

Laura Bonilla

I'm a Digital Marketing and Creative Specialist based in Argentina, currently expanding my impact across training programs, content creation, and strategic campaigns. I love turning data into actionable storytelling, building scalable processes, and mentoring teams to deliver clear results.

Available to hire

I’m a Digital Marketing and Creative Specialist based in Argentina, currently expanding my impact across training programs, content creation, and strategic campaigns.

I love turning data into actionable storytelling, building scalable processes, and mentoring teams to deliver clear results.

See more

Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Bakery Server at Terrabreads
June 1, 2024 - Present
Assisted an average of 100+ customers daily, providing personalized recommendations to increase sales. Processed transactions with 99% accuracy, handling an estimated $6K+ in daily sales. Maintained an organized and visually appealing bakery display, increasing customer engagement.
Bakery Server at Terra Breads
June 1, 2024 - Present
Assisted an average of 100+ customers daily, providing personalized recommendations to increase sales. Processed transactions with 99% accuracy, handling an estimated $6K+ in daily sales. Maintained an organized and visually appealing bakery display, increasing customer engagement.
TL & ADS Specialist at Cognizant (Google Project)
January 31, 2024 - July 11, 2025
Managed team of 13+ experts, overseeing a monthly budget of $250K. Reported on team performance to senior leadership and external clients, achieving a 20% efficiency improvement. Recruited, interviewed, and onboarded over 20 batches of new team members. Delegated tasks strategically, improving productivity by 30% after 3 months. Monitored team performance, providing regular feedback and coaching.
Expert Google Agent at Cognizant (Google Project)
April 30, 2023 - July 11, 2025
Developed and delivered 50+ training programs, improving agent performance by 35% in the first year. Managed a team of 15 while overseeing daily operations. Created and maintained training materials, including presentations and online resources, used by 100+ employees. Presented detailed reports in weekly meetings to senior leadership, influencing strategic decisions. Assisted agents in their skill development, achieving a 90% retention rate in the team.
Expert Google Agent at Cognizant (Google Project)
April 1, 2023 - September 18, 2025
Reported on team performance to senior leadership and external clients, achieving a 20% efficiency improvement. Recruited, interviewed, and onboarded over 20 batches of new team members. Delegated tasks strategically, improving productivity by 30% after 3 months. Monitored team performance, providing regular feedback and coaching.
Market Trafficker & Digital Advertising Specialist at G&L Partners Digital
July 1, 2022 - Present
Strategically designed, launched, and optimized 100+ paid media campaigns across Google Ads, Meta Ads, TikTok, and LinkedIn Ads; boosting average ROI by 40% quarter over quarter for a portfolio of 16+ clients in Canada, USA, and LATAM. Conducted keyword research and SEO optimization, improving organic search rankings and user engagement. Led continuous A/B testing and performance refinements, reducing CPC by 10% within the first 90 days of campaign execution. Delivered clear, actionable monthly reports and insights to stakeholders, empowering data-driven decisions and scaling high-performing campaigns.
MKT Trafficker & Digital Advertising Specialist at G&L Partners Digital (Remote-Freelance)
July 1, 2022 - Present
Strategically designed, launched, and optimized 100+ paid media campaigns across Google Ads, Meta Ads, TikTok, and LinkedIn Ads; boosting average ROI by 40% quarter over quarter for a portfolio of 16+ clients in Canada, USA and LATAM. Conducted keyword research and SEO optimization, improving organic search rankings and user engagement. Led continuous A/B testing and performance refinement, reducing CPC by 10% within the first 90 days of campaign execution. Delivered clear, actionable monthly reports and insights to stakeholders, empowering data-driven decisions and scaling high-performing campaigns.

Education

Bachelor of Industrial Design at Universidad Autonoma de Colombia
January 1, 2011 - December 31, 2015
Business & Hospitality Foundations Diploma at SELC College
January 1, 2024 - December 31, 2024
Digital Marketing at Create Career College
January 1, 2024 - December 31, 2024
Diploma at SELC College
January 1, 2024 - December 31, 2024
Certificate in Project Management at UADE Business School, Argentina
January 1, 2023 - December 31, 2023
Certificate in Digital Marketing & Community Management at UCES, Argentina
January 1, 2019 - December 31, 2019
Bachelor of Industrial Design at Universidad Autónoma de Colombia
January 11, 2030 - January 1, 2015

Qualifications

Certificate in Project Management
January 1, 2023 - December 31, 2023
Certificate in Digital Marketing & Community Management
January 1, 2019 - December 31, 2019
Digital Marketing Diploma
January 1, 2024 - December 31, 2024
Certificate in Project Management
January 1, 2023 - December 31, 2023
Certificate in Digital Marketing & Community Management
January 1, 2019 - December 31, 2019

Industry Experience

Professional Services, Retail, Media & Entertainment, Travel & Hospitality