I specialize in developing content strategies for AI and large language models within B2B and user-centered SaaS environments. By combining brand strategy, research, content writing, and multimedia production, I craft data-driven solutions that deliver measurable results. I thrive at the intersection of technology, communication, and design, transforming complex ideas into clear, impactful content. I have experience working with AI-generated content, refining NLP models, creating marketing strategies for real estate, and collaborating with international research teams. I enjoy turning complex topics into engaging and accessible materials that support business goals and enhance user experience.

Baby Ruth Dizon

I specialize in developing content strategies for AI and large language models within B2B and user-centered SaaS environments. By combining brand strategy, research, content writing, and multimedia production, I craft data-driven solutions that deliver measurable results. I thrive at the intersection of technology, communication, and design, transforming complex ideas into clear, impactful content. I have experience working with AI-generated content, refining NLP models, creating marketing strategies for real estate, and collaborating with international research teams. I enjoy turning complex topics into engaging and accessible materials that support business goals and enhance user experience.

Available to hire

I specialize in developing content strategies for AI and large language models within B2B and user-centered SaaS environments. By combining brand strategy, research, content writing, and multimedia production, I craft data-driven solutions that deliver measurable results. I thrive at the intersection of technology, communication, and design, transforming complex ideas into clear, impactful content.

I have experience working with AI-generated content, refining NLP models, creating marketing strategies for real estate, and collaborating with international research teams. I enjoy turning complex topics into engaging and accessible materials that support business goals and enhance user experience.

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Language

English
Fluent

Work Experience

Digital Marketing Specialist, Generative AI Content Writer at Telus Digital
January 1, 2025 - Present
Developed AI-generated content for the AI assistant Cici using NLP techniques. Maintained research to support accuracy of information and consistency of content. Performed prompt refining and model performance quality checks to improve and maintain the brand image of the AI language model. Created compelling marketing strategies and copy for property rentals and sales, aligning campaigns with current market trends and audience behavior. Conducted in-depth market research and competitor analysis to craft targeted promotions on social media. Developed a mobile app blueprint focused on efficient data storage and property promotion, featuring intuitive interfaces and immersive virtual tours.
Generative AI Senior Content Analyst at Concentrix Catalyst
January 1, 2025 - July 11, 2025
Drove the creation and refinement of content strategies for generative AI solutions ensuring alignment with business objectives. Specialized in optimizing large-scale content libraries by refactoring complex datasets from major tech companies to support AI model development. Partnered with clients to enhance content workflows, governance, and production of high-quality AI-ready content.
Development Communication Officer; Researcher at International Institute of Rural Reconstruction - Asia (IIRR)
April 30, 2023 - July 11, 2025
Contributed to research teams across South East Asia by producing multimedia and print materials including videos, graphics, and research articles. Supported research development in the Philippines, Cambodia, and Myanmar, working with research fellows from ASEAN countries. Managed event logistics, promotional content, and multimedia coverage for international seminars and webinars. Coordinated with DepEd and the International Development Research Centre (IDRC Canada) on collaborative research programs.
Content and Social Media Marketing Assistant at The Fisherman Group of Publications
January 31, 2023 - July 11, 2025
Developed marketing materials including newsletters, posters, and short videos using Canva, AI tools, and Adobe Creative Suite. Managed advertising and promotional campaigns on social media, print, and web platforms through Meta Business Suite, boosting Facebook engagement by 74%. Collaborated with cross-functional teams to maintain brand consistency and ensure impactful digital communications.
Acquisitions and Channel Specialist at Viva Communications Inc.
June 30, 2023 - July 11, 2025
Managed Filipino artists and partner agencies to promote projects and produce engaging publicity content across platforms. Served as social media lead for OomphTV and Viva Artists, driving large audience engagement. Handled end-to-end content production from scriptwriting and video shoots to graphic design and editing. Managed financial liquidations, logistics, and inventory of digital equipment and assets.
Digital Marketing Specialist / Generative AI Content Writer at Telus Digital
January 1, 2025 - Present
Developed AI-generated content for the AI assistant Cici using NLP techniques. Maintained research to support accuracy of information and consistency of content. Performed prompt refining and model performance quality checks to improve and maintain the brand image of the AI language model.
Generative AI Senior Content Analyst at Concentrix Catalyst
January 1, 2025 - July 11, 2025
Drove the creation and refinement of content strategies for generative AI solutions while ensuring seamless alignment with business objectives. Specialized in optimizing large-scale content libraries by refactoring complex datasets from major tech companies to support AI model development. Partnered with clients to enhance content workflows, governance, and the production of high-quality, AI-ready content.
Marketing Strategist and Copywriter at JBco Real Estate
October 1, 2023 - July 11, 2025
Created compelling marketing strategies and copy for property rentals and sales, aligning each campaign with current real estate trends and audience behavior. Conducted in-depth market research and competitor analysis, crafted targeted promotions across social media to attract and convert prospective buyers and renters. Developed a mobile app blueprint focused on efficient data storage and property promotion, featuring intuitive interfaces, detailed listings, and immersive virtual tours for both managers and tenants.
Development Communication Officer; Researcher at International Institute of Rural Reconstruction - Asia (IIRR)
April 30, 2023 - July 11, 2025
Contributed to the research team across South East Asia by producing multimedia and print materials for websites, including videos, graphics, and research articles. Supported research development initiatives in the Philippines, Cambodia, and Myanmar, working closely with research fellows from various ASEAN countries. Managed event logistics, promotional content, and multimedia coverage for international seminars and webinars. Coordinated with DepEd and the International Development Research Centre (IDRC Canada) on collaborative research programs.
Content and Social Media Marketing Assistant at The Fisherman Group of Publications
January 31, 2023 - July 11, 2025
Developed marketing materials in forms of newsletters, posters, and short-form videos using Canva, AI tools, and Adobe Creative Suite. Managed advertising and promotional campaigns across social media, print, and web platforms through Meta Business Suite, implementing strategies that boosted Facebook engagement by 74%. Collaborated with cross-functional teams to maintain brand consistency and ensure high-impact digital communications.
Acquisitions and Channel Specialist at Viva Communications Inc.
June 30, 2023 - July 11, 2025
Managed Filipino artists and partner agencies to promote projects and produce engaging publicity content across various platforms. Served as social media lead for OomphTV and Viva Artists, driving audience engagement and overseeing interactions ranging from hundreds of thousands to millions. Handled end-to-end content production including scriptwriting, video shoots, graphic design, and editing. Managed financial liquidations, logistics, and inventory of digital equipment and company assets.

Education

Bachelor of Arts in Communication at Batangas State University TNEU
January 1, 2018 - December 31, 2022
Bachelor of Arts in Communication at Batangas State University TNEU
January 1, 2018 - December 31, 2022

Qualifications

Technology Entrepreneurship: Lab to Market (Online Course)
January 1, 2022 - December 31, 2022

Industry Experience

Software & Internet, Real Estate & Construction, Non-Profit Organization, Media & Entertainment, Professional Services