IS

Izabel Svetoslavova Ivanova

Available to hire

Hi! I'm Izabel, a marketing and communications professional with over three years of hands-on experience in content marketing, campaign development, and digital communication.

About

Hi! I’m Izabel, a marketing and communications professional with over three years of hands-on experience in content marketing, campaign development, and digital communication. I love working on cross-functional projects and optimizing engagement across various digital platforms. Fluent in German, English, and Bulgarian, I bring strong organizational and analytical skills to every project.

I enjoy creating engaging content and using tools like Canva, Adobe Suite, and WordPress to develop visual concepts and campaign messaging that truly connect with audiences. I’m always eager to learn and adapt in remote and hybrid work environments, bringing a creative yet data-driven approach to marketing strategies.

  • 4 years' experience
  • Joined July 2025

Languages

  • EnglishFluent
  • GermanAdvanced
  • BulgarianFluent

Industry experience

  • Media & Entertainment
  • Retail
  • Software & Internet
  • Professional Services

Work experience

Working Student Online Marketing (Design Supply) · SpreadshirtJan 2023 – Present · 3 yrs 11 mos

Developed and executed creative design assets across internal and external communications using Canva, Adobe Suite, and WordPress. Contributed to planning and production of content for newsletters, social media, and marketing materials, enhancing campaign consistency and engagement. Collaborated in strategic development of visual concepts and campaign messaging tailored to product offerings and brand goals. Oversaw project timelines and task tracking ensuring smooth coordination and timely delivery across communication initiatives. Conducted post-project evaluations using Excel and data visualization techniques to optimize future initiatives. Planned and created social media content calendars based on insights from Meta Business Suite and Google Analytics. Maintained consistent and inclusive communication aligned with brand messaging. Participated in media research translating audience insights into actionable strategies. Utilized Emarsys to automate email marketing workflows enhancing

Intern Online Marketing · SpreadshirtJun 2022 – Jul 2025 · 3 yrs 2 mos

Executed newsletter and blog post creation using Emarsys, Canva, Adobe Suite, and WordPress to support B2C digital outreach. Conducted market research and competitive analysis to inform campaign strategy and design decisions. Supported cross-channel marketing operations including email workflows and organic social media planning. Customized and published seasonal product designs to the Spreadshirt marketplace aligning with campaign objectives. Contributed to social media calendar development and audience engagement initiatives through ideation and scheduling support.

Education

Bachelor of Arts · University of Leipzig2020 – 2023
Foreign Language High School Diploma · Foreign language high school “Aleko Konstantinov” Pravetz, Bulgaria2015 – 2020

Certifications and awards

Cambridge English Level 1 Certificate in ESOL International (First)* B22010 – 2018
TestDaF (German Certificate) C12018 – 2019
ÖSD (Österreichische Sprachdiplom) C12018 – 2019

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