Available to hire
Hi, I’m Eddy Tse, a digital marketer with 15 years of experience working with top international brands like Nestlé, Disneyland, L’Oréal, Huawei, and Van Cleef & Arpels. I specialize in social media strategy, data analytics, SEO, and project management. I enjoy using data to optimize campaigns and increase engagement, and I’m passionate about creating innovative marketing strategies that drive results.
Currently based in Manchester, UK, I hold a BN(O) visa allowing me to work without sponsorship. Outside work, I volunteer to manage social media and website presence for local community causes. I’m always eager to connect, learn, and contribute to exciting marketing challenges.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Chinese
Fluent
Work Experience
Digital Media and Performance Manager at New World Development, HK
October 31, 2024 - July 11, 2025Analysed and optimised social media performance; increased post reach and engagement by 150% and 100%. Achieved 1M impressions on WeChat and Weibo. Managed SEO and SEM to push the website to the first page of Google within one year.
Brand Marketing Manager at The Hong Kong University of Science and Technology, HK
October 31, 2021 - July 11, 2025Led the social media team and optimised social media strategy; doubled the follower base and increased engagement by 150%. Developed a brand video for new student recruitment which reached 1M views.
Associate Digital Account Director at McCann Worldgroup, HK
June 30, 2019 - July 11, 2025Developed a social video campaign for NESCAFÉ which achieved over 500K views in one month and earned the Google 2018 Q2 YouTube Leaderboard award. Created influencer campaigns for L'Oréal receiving four awards in 2019. Successfully pitched new business acquiring 10 new clients in one year.
Senior Account Manager at Isobar, HK
September 30, 2017 - July 11, 2025Managed social media for Honor (Huawei), increasing followers, reach, and engagement by 40%, 100%, and 260% respectively within a year. Managed Hong Kong Disneyland's social media, increasing followers and engagement by 30% and 140% respectively; received Silver award for Best Idea of Digital in MARKies Awards 2017.
Senior Account Executive at McCann Erickson, HK
June 30, 2012 - July 11, 2025Marketing Executive at Hong Kong Cable TV, HK
September 30, 2010 - July 11, 2025Digital Marketer (Volunteer) at Friends of Highfield Country Park, UK
April 1, 2025 - PresentResponsible for social media and website management for the organisation.
Digital Media and Performance Manager at New World Development, HK
October 31, 2024 - July 11, 2025Analysed and optimised social media performance, increasing post reach by 150% and engagement by 100%. Achieved 1 million impressions on WeChat and Weibo. Managed SEO and SEM strategies that pushed the website to Google's first page within one year.
Brand Marketing Manager at The Hong Kong University of Science and Technology, HK
October 31, 2021 - July 11, 2025Led the social media team and optimized social media strategy, increasing followers by 100% and engagement by 150% within a year. Developed brand videos for new student recruitment that reached 1 million views.
Associate Digital Account Director at McCann Worldgroup, HK
June 30, 2019 - July 11, 2025Developed social video campaigns for NESCAFÉ with 500K+ views in one month, winning Google’s 2018 Q2 YouTube Leaderboard award. Created influencer campaigns for L'Oréal, receiving 4 awards in 2019. Successfully pitched and secured 10 new clients for the agency in one year.
Senior Account Manager at Isobar, HK
September 30, 2017 - July 11, 2025Managed social media for Honor (Huawei), increasing followers by 40%, reach by 100%, and engagement by 260% in one year. Managed Hong Kong Disneyland social media, increasing followers by 30% and engagement by 140%, winning the Silver award of Best Idea of Digital at MARKies Awards 2017.
Senior Account Executive at McCann Erickson, HK
June 30, 2012 - July 11, 2025Contributed to marketing and account activities at McCann Erickson.
Marketing Executive at Hong Kong Cable TV, HK
September 30, 2010 - July 11, 2025Handled various marketing duties and campaign implementation.
Education
Bachelor of Business Administration at City University of Hong Kong
January 1, 2003 - December 31, 2006Bachelor of Business Administration at City University of Hong Kong
January 1, 2003 - December 31, 2006Qualifications
Data Analytics Professional Certificate by Google
January 11, 2030 - July 11, 2025Google Ads Fundamentals
January 11, 2030 - July 11, 2025Google Analytics for Beginners
January 11, 2030 - July 11, 2025Hootsuite Certified Professional of Social Media
January 11, 2030 - July 11, 2025Data Analytics Professional Certificate by Google
January 1, 2020 - December 31, 2020Google Ads Fundamentals
January 1, 2019 - December 31, 2019Google Analytics for Beginners
January 1, 2019 - December 31, 2019Hootsuite Certified Professional of Social Media
January 1, 2018 - December 31, 2018Industry Experience
Consumer Goods, Education, Media & Entertainment, Non-Profit Organization, Telecommunications, Real Estate & Construction
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Manchester today.