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Hi, I'm Spandana Samat, a Salesforce Cloud Specialist and Adobe Experience Manager professional based in Toronto. I have a passion for designing and implementing cloud-based CRM and digital experience solutions that help businesses transform and optimize their marketing strategies. With extensive experience leading Salesforce deployments and integrating AEM with enterprise platforms, I enjoy creating seamless user experiences and driving customer engagement. I take pride in collaborating with cross-functional teams to gather requirements and build scalable, customer-centric solutions. Whether it's automation workflows, personalized email campaigns, or managing digital asset workflows, I strive to deliver innovative solutions that enhance business performance. I'm always eager to learn and apply new technologies that make marketing smarter and more impactful.…Hi, I'm Spandana Samat, a Salesforce Cloud Specialist and Adobe Experience Manager professional based in Toronto. I have a passion for designing and implementing cloud-based CRM and digital experience solutions that help businesses transform and optimize their marketing strategies. With extensive experience leading Salesforce deployments and integrating AEM with enterprise platforms, I enjoy creating seamless user experiences and driving customer engagement. I take pride in collaborating with cross-functional teams to gather requirements and build scalable, customer-centric solutions. Whether it's automation workflows, personalized email campaigns, or managing digital asset workflows, I strive to deliver innovative solutions that enhance business performance. I'm always eager to learn and apply new technologies that make marketing smarter and more impactful.

SPANDANA SAMAT

Marketing Automation Specialist, Marketer, Developer, +2

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Hi, I'm Spandana Samat, a Salesforce Cloud Specialist and Adobe Experience Manager professional based in Toronto. I have a passion for designing and implementing cloud-based CRM and digital experience solutions that help businesses transform and optimize their marketing strategies. With extensive experience leading Salesforce deployments and integrating AEM with enterprise platforms, I enjoy creating seamless user experiences and driving customer engagement. I take pride in collaborating with cross-functional teams to gather requirements and build scalable, customer-centric solutions. Whether it's automation workflows, personalized email campaigns, or managing digital asset workflows, I strive to deliver innovative solutions that enhance business performance. I'm always eager to learn and apply new technologies that make marketing smarter and more impactful.…Hi, I'm Spandana Samat, a Salesforce Cloud Specialist and Adobe Experience Manager professional based in Toronto. I have a passion for designing and implementing cloud-based CRM and digital experience solutions that help businesses transform and optimize their marketing strategies. With extensive experience leading Salesforce deployments and integrating AEM with enterprise platforms, I enjoy creating seamless user experiences and driving customer engagement. I take pride in collaborating with cross-functional teams to gather requirements and build scalable, customer-centric solutions. Whether it's automation workflows, personalized email campaigns, or managing digital asset workflows, I strive to deliver innovative solutions that enhance business performance. I'm always eager to learn and apply new technologies that make marketing smarter and more impactful.

Available to hire

Hi, I’m Spandana Samat, a Salesforce Cloud Specialist and Adobe Experience Manager professional based in Toronto. I have a passion for designing and implementing cloud-based CRM and digital experience solutions that help businesses transform and optimize their marketing strategies. With extensive experience leading Salesforce deployments and integrating AEM with enterprise platforms, I enjoy creating seamless user experiences and driving customer engagement.

I take pride in collaborating with cross-functional teams to gather requirements and build scalable, customer-centric solutions. Whether it’s automation workflows, personalized email campaigns, or managing digital asset workflows, I strive to deliver innovative solutions that enhance business performance. I’m always eager to learn and apply new technologies that make marketing smarter and more impactful.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Salesforce Cloud Specialist at Innocean, Toronto

July 1, 2021 - Present

Designed and developed dynamic email templates in SFMC using AMPscript and HTML/CSS for personalized content delivery. Utilized AMPscript to create conditional content and dynamic subject lines to enhance relevance. Built complex SQL queries for audience segmentation and targeted marketing campaigns. Automated recurring campaigns and data processes using Automation Studio and SSJS. Integrated Marketing Cloud with Sales Cloud and external CRM systems via REST and SOAP APIs for unified customer data. Developed custom landing pages and microsites with HTML, CSS, and JavaScript to boost engagement. Implemented multi-step customer journeys in Journey Builder. Managed data extensions, subscriber lists, and relational data models for segmentation and reporting. Created reusable code snippets and templates to streamline development. Collaborated with teams to gather requirements and execute marketing automation workflows. Developed custom automations for lead scoring, re-engagement, and nurtur