Simran Jain

Developed interactive HubSpot dashboards for funnel and campaign performance tracking, contributing to a 25% increase in marketing ROI. Utilized advanced Excel functions and macros for efficient data analysis and media spend tracking. Optimized media tracking and journalist engagement through Muck Rack, leading to a 25% boost in strategic media placements and improved PR outcomes.

Developed interactive HubSpot dashboards to track funnel and campaign performance, supporting stakeholder strategy development and contributing to a 25% lift in marketing ROI. Employed advanced Excel functions including VLOOKUP, HLOOKUP, INDEX/MATCH, nested IF statements, and automated macros to streamline campaign data analysis, media spend tracking and enhancing visibility into channel performance. Optimized Muck Rack to streamline media tracking and journalist engagement, driving a 25% increase in strategic media placements and improving overall PR campaign results.

Conducted SEMrush topic research and competitor benchmarking to identify content opportunities, resulting in a 30% increase in engagement and time on page. Executed SQL queries for patient segmentation to enhance tailored marketing efforts, boosting engagement and response rates. Led integrated digital marketing campaigns that raised brand visibility by 15% and lead generation by 20%.