Hi, I'm Palak Arora, an aspiring Digital Marketing professional with a solid understanding of SEO, social media marketing, content creation, and analytics. I'm passionate about leveraging digital strategies to drive brand engagement and growth. Currently, I'm seeking an entry-level opportunity where I can apply my knowledge, learn best industry practices, and contribute to a dynamic marketing team. I have hands-on experience leading retail customer service and marketing roles, as well as internships where I implemented SEO and managed PPC campaigns. I'm enthusiastic about collaborating with creative teams to produce high-quality content tailored to target audiences and am always eager to expand my skills in digital marketing and analytics.

Palak Arora

Hi, I'm Palak Arora, an aspiring Digital Marketing professional with a solid understanding of SEO, social media marketing, content creation, and analytics. I'm passionate about leveraging digital strategies to drive brand engagement and growth. Currently, I'm seeking an entry-level opportunity where I can apply my knowledge, learn best industry practices, and contribute to a dynamic marketing team. I have hands-on experience leading retail customer service and marketing roles, as well as internships where I implemented SEO and managed PPC campaigns. I'm enthusiastic about collaborating with creative teams to produce high-quality content tailored to target audiences and am always eager to expand my skills in digital marketing and analytics.

Available to hire

Hi, I’m Palak Arora, an aspiring Digital Marketing professional with a solid understanding of SEO, social media marketing, content creation, and analytics. I’m passionate about leveraging digital strategies to drive brand engagement and growth. Currently, I’m seeking an entry-level opportunity where I can apply my knowledge, learn best industry practices, and contribute to a dynamic marketing team.

I have hands-on experience leading retail customer service and marketing roles, as well as internships where I implemented SEO and managed PPC campaigns. I’m enthusiastic about collaborating with creative teams to produce high-quality content tailored to target audiences and am always eager to expand my skills in digital marketing and analytics.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced

Work Experience

Team Lead at Crocs
February 1, 2024 - Present
Provided personalized customer service by assisting shoppers in finding products that meet their needs. Utilized upselling and cross-selling techniques to boost sales and enhance customer shopping experience. Managed store inventory, restocked merchandise, and maintained an organized and visually appealing display. Handled store opening and closing duties, including cash register management and key responsibilities. Worked in a fast-paced retail environment, ensuring efficiency in meeting sales targets and customer satisfaction.
Digital Marketer at Smart Strategic Financial Solutions
June 30, 2023 - July 12, 2025
Developed and implemented social media marketing strategies to improve brand visibility and engagement. Performed On-Page and Off-Page SEO to optimize website content and improve search engine rankings. Created and managed pay-per-click (PPC) advertising campaigns to drive targeted traffic and maximize ROI. Monitored and analyzed key performance indicators (KPIs) to refine marketing strategies for better results. Collaborated with content creators and designers to produce high-quality content tailored to target audiences.
Marketing Intern at Visuareal
October 31, 2022 - July 12, 2025
Conducted in-depth market research to understand customer behavior and identify emerging trends. Assisted in developing digital marketing campaigns to enhance brand awareness and customer engagement. Managed social media accounts, curated content, and analyzed engagement metrics to optimize strategies. Collaborated with the design team to create compelling marketing materials, including infographics and promotional videos. Conducted competitor analysis to assess industry trends and adjust marketing approaches accordingly.

Education

Bachelor of Engineering at Adani University
July 1, 2019 - May 31, 2022

Qualifications

Digital Marketing Course
March 1, 2023 - May 31, 2023
SEO Fundamentals Course
August 1, 2024 - August 31, 2024
Email Marketing
September 1, 2024 - September 30, 2024
Typing Speed | 60 WPM
January 1, 2025 - January 31, 2025

Industry Experience

Retail, Financial Services, Media & Entertainment, Non-Profit Organization, Professional Services