Available to hire
Hi! I’m Usman Kalwar, a results-driven Social Media Manager with over 2 years of experience in crafting and executing data-driven social media strategies. I take pride in growing brand presence, engaging with audiences, and driving traffic through creative content creation, paid campaigns, and active community management. I’m skilled across platforms like Instagram, Facebook, TikTok, Twitter (X), LinkedIn, Pinterest, and YouTube.
I enjoy collaborating with cross-functional teams to align marketing initiatives with business objectives and boost brand visibility. My passion lies in leveraging analytics to optimize content performance while staying creative and innovative.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
Language
English
Advanced
Urdu
Advanced
Sindhi
Advanced
Work Experience
Marketing Executive at FinSoul
March 1, 2025 - PresentConducted targeted lead generation, data mining, and crafted tailored marketing outreach via social media, WhatsApp, and email, consistently generating 15+ qualified leads and setting up meetings each month. Drafted compelling proposals and managed bidding processes across various platforms, contributing to sustained client engagement and business growth.
Marketing Executive at FinSoul
March 1, 2025 - PresentConducted targeted lead generation, data mining, and crafted tailored marketing outreach via social media, WhatsApp, and email, consistently generating 15+ qualified leads and setting up meetings each month. Drafted compelling proposals and managed bidding processes across various platforms, contributing to sustained client engagement and business growth.
Marketing Executive at FinSoul
March 1, 2025 - PresentConducted targeted lead generation, data mining, and crafted tailored marketing outreach via social media, WhatsApp, and email, consistently generating 15+ qualified leads and setting up meetings each month. Drafted compelling proposals and managed bidding processes across various platforms, contributing to sustained client engagement and business growth.
LinkedIn Manager at Rise Roofers
January 31, 2025 - July 12, 2025Managed the CEO’s LinkedIn account and the company’s page to expand the professional network, boost engagement, and use that network for outbound prospecting. Achieved 350 new connections monthly by sending 20 requesters daily. Increased 40% engagement rate monthly by making 20 comments daily that spark conversation. Got 40+ positive responses and booked 2 appointments monthly.
LinkedIn Manager at Rise Roofers
January 31, 2025 - July 12, 2025Managed the CEO’s LinkedIn account and the company’s page to expand the professional network, boost engagement, and use that network for outbound prospecting. Achieved 350 new connections monthly by sending 20 requesters daily. Increased 40% engagement rate monthly by making 20 comments daily that spark conversation. Got 40+ positive responses and booked 2 appointments monthly.
LinkedIn Manager at Rise Roofers
January 31, 2025 - July 12, 2025Managed the CEO’s LinkedIn account and the company’s page to expand the professional network, boost engagement, and use that network for outbound prospecting. Achieved 350 new connections monthly by sending 20 requesters daily. Increased 40% engagement rate monthly by making 20 comments daily that spark conversation. Got 40+ positive responses and booked 2 appointments monthly.
Social Media Manager at ShapeShift Stories
September 30, 2024 - July 12, 2025Created and scheduled three YouTube shorts per day, resulting in an average of 5 new subscribers and 3,000 views daily. Created and scheduled three pins per day for the Pinterest account, achieving an average of 3,000 views daily.
Social Media Manager at ShapeShift Stories
September 30, 2024 - July 12, 2025Created and scheduled three YouTube shorts per day, resulting in an average of 5 new subscribers and 3,000 views daily. Created and scheduled three pins per day for the Pinterest account, achieving an average of 3,000 views daily.
Social Media Manager at ShapeShift Stories
September 30, 2024 - July 12, 2025Created and scheduled three YouTube shorts per day, resulting in an average of 5 new subscribers and 3,000 views daily. Created and scheduled three pins per day for the Pinterest account, achieving an average of 3,000 views daily.
Social Media Manager at Magnus Wealth Management Advisory
April 30, 2024 - July 12, 2025Conducted competitor research and adapted the content strategy accordingly. Created and scheduled visuals and reels across all platforms (Facebook, Instagram, LinkedIn). Promoted content in Facebook groups, leading to a 30% increase in followers and engagement.
Social Media Manager at Magnus Wealth Management Advisory
April 30, 2024 - July 12, 2025Conducted competitor research and adapted the content strategy accordingly. Created and scheduled visuals and reels across all platforms (Facebook, Instagram, LinkedIn). Promoted content in Facebook groups, leading to a 30% increase in followers and engagement.
Social Media Manager at Magnus Wealth Management Advisory
April 30, 2024 - July 12, 2025Conducted competitor research and adapted the content strategy accordingly. Created and scheduled visuals and reels across all platforms (Facebook, Instagram, LinkedIn). Promoted content in Facebook groups, leading to a 30% increase in followers and engagement.
Social Media Manager at Divine Yoga Academy
December 31, 2023 - July 12, 2025Created and scheduled visuals and reels on all platforms (Facebook and Instagram). Tracked and analyzed content performance over time, then refined the strategy based on the analysis, leading to a 35% increase in followers and engagement rate.
Social Media Manager at Divine Yoga Academy
December 31, 2023 - July 12, 2025Created and scheduled visuals and reels on all platforms (Facebook and Instagram). Tracked and analyzed content performance over time, then refined the strategy based on the analysis, leading to a 35% increase in followers and engagement rate.
Social Media Manager at Divine Yoga Academy
December 31, 2023 - July 12, 2025Created and scheduled visuals and reels on all platforms (Facebook and Instagram). Tracked and analyzed content performance over time, then refined the strategy based on the analysis, leading to a 35% increase in followers and engagement rate.
Social Media Marketer at EduTrainia
May 31, 2023 - July 12, 2025Conducted competitor research and developed an effective content strategy. Created and scheduled visuals across multiple platforms (Facebook, Instagram, Twitter, and LinkedIn). Promoted content daily in various Facebook and WhatsApp groups, resulting in a 50% increase in reach and followers.
Social Media Marketer at EduTrainia
May 31, 2023 - July 12, 2025Conducted competitor research and developed an effective content strategy. Created and scheduled visuals across multiple platforms (Facebook, Instagram, Twitter, and LinkedIn). Promoted content daily in various Facebook and WhatsApp groups, resulting in a 50% increase in reach and followers.
Social Media Marketer at EduTrainia
May 31, 2023 - July 12, 2025Conducted competitor research and developed an effective content strategy. Created and scheduled visuals across multiple platforms (Facebook, Instagram, Twitter, and LinkedIn). Promoted content daily in various Facebook and WhatsApp groups, resulting in a 50% increase in reach and followers.
Education
Intermediate at Govt. Degree College, Ghotki
May 1, 2019 - May 31, 2021Bacholars at Shah Abdul Latif University, khairpur
August 1, 2024 - August 4, 2028Qualifications
Industry Experience
Professional Services, Financial Services, Education, Media & Entertainment, Retail, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
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