Muhammad Muneeb Sohail

Devised and executed SEO strategies for enterprise websites, including technical SEO (crawling and indexation), content optimization, and link building, resulting in steady organic traffic growth for non-branded queries. Collaborated with the tech team to develop a tool generating 25,000 long-tail pages, increasing organic visibility and rankings with 15,000 additional monthly visits and 15% more leads. Implemented dynamic content strategy, schemas, internal linking, and metadata, improving CTR by 7% and organic traffic by 4% for transactional queries. Improved site crawlability and consolidation across subdomains, leading to faster indexation. Led SEO launch of new site sections enhancing search rankings and user engagement. Automated reporting frameworks were created for weekly and monthly tracking of keyword rankings and traffic. Conducted ASO analysis optimizing product pages and improving app installs via A/B testing. Actively experimented with LLM-driven SEO strategies including

Led and executed enterprise SEO strategies across technical, content, and link-building pillars boosting non-branded traffic, launched 25,000 long-tail pages, adding 15,000 monthly visits and driving a 15% increase in leads. Developed and implemented dynamic content strategy, schemas, internal linking, and metadata, which led to a 7% improvement in CTR and 4% organic traffic growth for non-branded transactional queries. Conducted detailed ASO analysis and optimized product page titles, descriptions, and screenshots. Performed A/B testing on landing pages resulting in improved app category rankings and installs. Devised an automated reporting framework for GSC and Advanced Web Ranking using App Script to track trends. Experimenting with LLM-driven SEO strategies including AI-assisted content generation and prompt engineering to scale landing pages and topical authority.

Improved organic revenue share by 4% through keyword expansion, content and backlinking strategies, and schema implementation across MENA. Achieved 6% session to search improvement through A/B tested landing pages. Delivered 25% growth in organic app installs through smart banners and creatives, increasing gross booking value by 12%. Managed $30k monthly budget for PR and off-page SEO optimizations, building backlinks on high transaction pages which enhanced keyword rankings and domain rating.