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Hi, I'm Le Nguyen Phi Long, a performance-driven social strategist passionate about blending creative storytelling with platform-native tactics to drive ROI and cultural impact. With hands-on experience across TikTok and Meta, I thrive in managing paid media campaigns and delivering results in both agency and fast-paced brand environments. I enjoy working closely with clients and cross-functional teams to craft campaigns that maximize engagement and growth. Whether it’s optimizing media spend or launching influence-first strategies, I bring insight-driven creativity and a strategic mindset to every project.…Hi, I'm Le Nguyen Phi Long, a performance-driven social strategist passionate about blending creative storytelling with platform-native tactics to drive ROI and cultural impact. With hands-on experience across TikTok and Meta, I thrive in managing paid media campaigns and delivering results in both agency and fast-paced brand environments. I enjoy working closely with clients and cross-functional teams to craft campaigns that maximize engagement and growth. Whether it’s optimizing media spend or launching influence-first strategies, I bring insight-driven creativity and a strategic mindset to every project.

Le Nguyen Phi Long

Content Creator, Social Media Manager, Marketing Strategist, +3

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Hi, I'm Le Nguyen Phi Long, a performance-driven social strategist passionate about blending creative storytelling with platform-native tactics to drive ROI and cultural impact. With hands-on experience across TikTok and Meta, I thrive in managing paid media campaigns and delivering results in both agency and fast-paced brand environments. I enjoy working closely with clients and cross-functional teams to craft campaigns that maximize engagement and growth. Whether it’s optimizing media spend or launching influence-first strategies, I bring insight-driven creativity and a strategic mindset to every project.…Hi, I'm Le Nguyen Phi Long, a performance-driven social strategist passionate about blending creative storytelling with platform-native tactics to drive ROI and cultural impact. With hands-on experience across TikTok and Meta, I thrive in managing paid media campaigns and delivering results in both agency and fast-paced brand environments. I enjoy working closely with clients and cross-functional teams to craft campaigns that maximize engagement and growth. Whether it’s optimizing media spend or launching influence-first strategies, I bring insight-driven creativity and a strategic mindset to every project.

Available to hire

Hi, I’m Le Nguyen Phi Long, a performance-driven social strategist passionate about blending creative storytelling with platform-native tactics to drive ROI and cultural impact. With hands-on experience across TikTok and Meta, I thrive in managing paid media campaigns and delivering results in both agency and fast-paced brand environments.

I enjoy working closely with clients and cross-functional teams to craft campaigns that maximize engagement and growth. Whether it’s optimizing media spend or launching influence-first strategies, I bring insight-driven creativity and a strategic mindset to every project.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

DaVinci Resolve Studio

Intermediate

Language

English

Advanced

Vietnamese

Advanced

Work Experience

Marketing & Social Media Intern at TutiCare: Baby Shops

April 30, 2021 - July 14, 2025

Optimised Meta Ads to reduce spend by 20% while improving engagement and CTR across core brand touchpoints. Increased Facebook traffic by 25% and web traffic by 15% managing budgets between £100 and £500 per month. Supported store grand openings by combining in-person events with livestream promotions and Facebook gamification campaigns.

Social Media Assistant at Van Dac Phuc: Event Planning Service

September 30, 2022 - July 14, 2025

Led a social media campaign generating 6.2M TikTok views and built a Facebook group with 2.4K members through insight-driven content without paid spend. Collaborated with PR and SEO teams on cross-channel paid and organic campaigns, increasing organic traffic by 15%. Launched new product line with an influence-first strategy, increasing event attendance by 20% and securing a key client contract.

Crew Member at McDonalds’s Oakwood

January 31, 2024 - July 14, 2025

Delivered consistent guest service and supported team operations during high-pressure shifts.

Marketing & Social Media Intern at TutiCare: Baby Shops

April 30, 2021 - July 14, 2025

Optimised Meta Ads to reduce spend by 20% while improving engagement and CTR across core brand touchpoints. Increased Facebook traffic by 25% and web traffic by 15% within a budget range (managed £100–£500/month budget). Helped plan and run store grand openings, combining in-person event support with livestream promotions and social campaigns using Facebook gamification.

Social Media Assistant at Van Dac Phuc: Event Planning Service

September 30, 2022 - July 14, 2025

Strategically led a Social Media campaign generating 6.2M views on TikTok, resulting in a Facebook group with 2.4K members, using insight-driven content formats that maximized reach without paid spend; later applied findings to boost ROI in paid social experiments. Collaborated with PR & SEO to create cross-channel campaigns integrating paid and organic touchpoints, resulting in a 15% increase in organic traffic. Launched a new product line using an influence-first strategy, increasing event attendance by 20% and helping secure a key client contract.

Crew Member at McDonalds’s Oakwood

January 31, 2024 - July 14, 2025

Delivered consistent guest service and supported team operations under high-pressure shifts.