Hi, I'm Chigozie Agu, a passionate Digital Marketing Specialist with extensive experience managing multi-channel advertising campaigns and optimizing web traffic through SEO and innovative content creation. I've successfully increased social media engagement and sales by leveraging my expertise in Google Analytics, HubSpot, and social media shop functions. With a strong background in brand management and product marketing, I thrive on developing pricing strategies, coordinating promotional activities, and implementing market-specific strategies. I'm well-versed in digital tools and programming languages such as JavaScript, SQL, and Python, which empower me to create innovative web applications and marketing campaigns that drive results.

Chigozie Agu

Hi, I'm Chigozie Agu, a passionate Digital Marketing Specialist with extensive experience managing multi-channel advertising campaigns and optimizing web traffic through SEO and innovative content creation. I've successfully increased social media engagement and sales by leveraging my expertise in Google Analytics, HubSpot, and social media shop functions. With a strong background in brand management and product marketing, I thrive on developing pricing strategies, coordinating promotional activities, and implementing market-specific strategies. I'm well-versed in digital tools and programming languages such as JavaScript, SQL, and Python, which empower me to create innovative web applications and marketing campaigns that drive results.

Available to hire

Hi, I’m Chigozie Agu, a passionate Digital Marketing Specialist with extensive experience managing multi-channel advertising campaigns and optimizing web traffic through SEO and innovative content creation. I’ve successfully increased social media engagement and sales by leveraging my expertise in Google Analytics, HubSpot, and social media shop functions.

With a strong background in brand management and product marketing, I thrive on developing pricing strategies, coordinating promotional activities, and implementing market-specific strategies. I’m well-versed in digital tools and programming languages such as JavaScript, SQL, and Python, which empower me to create innovative web applications and marketing campaigns that drive results.

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Language

English
Fluent

Work Experience

BRAND MANAGER at Lekki, Lagos
October 1, 2021 - Present
Managed multi-channel advertising campaigns to support sales objectives. Analysed paid and organic website data to enhance Return On Investment (ROI). Improved email marketing campaigns by sourcing evocative images, boosting conversion rates by 95%. Increased web traffic by 90% by writing innovative and on-trend blog articles. Practiced SEO optimisation effectively, increasing web traffic. Oversaw 95% growth in social media following and engagement over 10 months. Utilised Google Analytics and HubSpot to monitor PPC advertising and newsletter campaigns.
DIGITAL MARKETING EXECUTIVE at Lekki, Lagos
March 1, 2021 - Present
Developed pricing strategies balancing firm objectives and customer satisfaction. Negotiated contracts with vendors and distributors to manage product distribution, establishing distribution networks and strategies. Coordinated and participated in promotional activities and trade shows to market products and services. Implemented social media strategies integrated with overall marketing tactics. Developed market-specific merchandising and promotional strategies to expand market share.
HEAD OF DIGITAL MARKETING at Lekki, Lagos
August 1, 2020 - Present
Analysed website performance and practised SEO optimisation, increasing web traffic by 90%. Maximised brand awareness through targeted marketing strategies. Increased sales using Facebook, Google, YouTube, and Instagram Shop functions. Improved web development plans to meet client requirements on time. Developed and implemented web application architectures. Demonstrated expert coding knowledge in JavaScript, SQL, and Python. Executed innovative social media marketing campaigns with clear call-to-action. Resolved copyright infringement and royalty sharing issues with producers and distributors.
PRODUCT MANAGER at Lagos Island, Lagos
March 1, 2018 - Present
Defined product vision, strategy, and roadmap for over 95 new and existing products. Assisted with product changes to enhance customer engagement and firm profits. Defined and analyzed metrics to measure product performance. Developed product pricing and branding strategies based on market research. Coordinated project planning and execution with teams and leads.
Brand Manager at Lekki, Lagos
October 1, 2021 - Present
Managed multi-channel advertising campaigns to support sales objectives. Analysed paid and organic website data to enhance Return On Investment (ROI). Improved email marketing campaigns by sourcing evocative images, boosting conversion rates by 95%. Increased web traffic by 90% by writing innovative and on-trend blog articles. Analysed website performance and effectively practised SEO optimisation, increasing web traffic. Oversaw 95% growth in social media following and engagement over 10 months. Utilised Google Analytics and HubSpot to monitor PPC advertising and newsletter campaigns.
Digital Marketing Executive at Lekki, Lagos
March 1, 2021 - Present
Developed pricing strategies to balance firm objectives and customer satisfaction. Negotiated contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies. Coordinated or participated in promotional activities or trade shows to market products or services. Implemented social media strategies to integrate with overall marketing tactics. Developed market-specific merchandising and promotional strategies to expand market share.
Head of Digital Marketing at Lekki, Lagos
August 1, 2020 - Present
Analysed website performance and effectively practised SEO optimisation, increasing web traffic by 90%. Maximised brand awareness through targeted marketing strategies. Increased sales using Facebook, google, Youtube and Instagram Shop functions. Improved web development plans to achieve client requirements within assigned timeframes. Developed and implemented architectures for web applications. Demonstrated expert coding knowledge of JavaScript, SQL and Python. Executed successful, innovative social media marketing campaigns with clear call-to-action. Resolved problems, such as copyright infringement and royalty sharing with outside producers and distributors.
Product Manager at Lagos Island, Lagos
March 1, 2018 - Present
Defined product vision, strategy and roadmap of 95+ new and existing products. Helped incorporate product changes to drive customer engagement and firm profits. Defined and analysed metrics to measure product performance. Developed product pricing and branding strategies based on market research. Coordinated project planning and execution with team members and team leads.

Education

Add your educational history here.

Qualifications

Bachelor of Arts
January 1, 2018 - March 31, 2018
Bachelor of Arts
January 1, 2018 - December 31, 2018

Industry Experience

Retail, Financial Services, Media & Entertainment, Software & Internet, Professional Services