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Hi, I'm Neha Majgaonkar, a Strategic Marketing Leader with over 12 years of experience driving revenue growth, customer engagement, and digital transformation across BFSI and tech-driven sectors. I specialize in leading impactful campaign strategies, optimizing customer journeys, and launching data-driven products tailored to evolving business goals. I enjoy managing cross-functional teams, stakeholder relationships, and delivering end-to-end lifecycle marketing solutions. Currently, I am looking for mid-management opportunities where I can help shape marketing strategies, accelerate digital adoption, and create measurable business outcomes at scale. I believe in turning business challenges into scalable, revenue-generating solutions by blending analytical thinking with customer insights and hands-on leadership.…Hi, I'm Neha Majgaonkar, a Strategic Marketing Leader with over 12 years of experience driving revenue growth, customer engagement, and digital transformation across BFSI and tech-driven sectors. I specialize in leading impactful campaign strategies, optimizing customer journeys, and launching data-driven products tailored to evolving business goals. I enjoy managing cross-functional teams, stakeholder relationships, and delivering end-to-end lifecycle marketing solutions. Currently, I am looking for mid-management opportunities where I can help shape marketing strategies, accelerate digital adoption, and create measurable business outcomes at scale. I believe in turning business challenges into scalable, revenue-generating solutions by blending analytical thinking with customer insights and hands-on leadership.

Neha Majgaonkar

Marketing Strategist, Digital Marketer, Project Manager, +2

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Hi, I'm Neha Majgaonkar, a Strategic Marketing Leader with over 12 years of experience driving revenue growth, customer engagement, and digital transformation across BFSI and tech-driven sectors. I specialize in leading impactful campaign strategies, optimizing customer journeys, and launching data-driven products tailored to evolving business goals. I enjoy managing cross-functional teams, stakeholder relationships, and delivering end-to-end lifecycle marketing solutions. Currently, I am looking for mid-management opportunities where I can help shape marketing strategies, accelerate digital adoption, and create measurable business outcomes at scale. I believe in turning business challenges into scalable, revenue-generating solutions by blending analytical thinking with customer insights and hands-on leadership.…Hi, I'm Neha Majgaonkar, a Strategic Marketing Leader with over 12 years of experience driving revenue growth, customer engagement, and digital transformation across BFSI and tech-driven sectors. I specialize in leading impactful campaign strategies, optimizing customer journeys, and launching data-driven products tailored to evolving business goals. I enjoy managing cross-functional teams, stakeholder relationships, and delivering end-to-end lifecycle marketing solutions. Currently, I am looking for mid-management opportunities where I can help shape marketing strategies, accelerate digital adoption, and create measurable business outcomes at scale. I believe in turning business challenges into scalable, revenue-generating solutions by blending analytical thinking with customer insights and hands-on leadership.

Available to hire

Hi, I’m Neha Majgaonkar, a Strategic Marketing Leader with over 12 years of experience driving revenue growth, customer engagement, and digital transformation across BFSI and tech-driven sectors. I specialize in leading impactful campaign strategies, optimizing customer journeys, and launching data-driven products tailored to evolving business goals. I enjoy managing cross-functional teams, stakeholder relationships, and delivering end-to-end lifecycle marketing solutions.

Currently, I am looking for mid-management opportunities where I can help shape marketing strategies, accelerate digital adoption, and create measurable business outcomes at scale. I believe in turning business challenges into scalable, revenue-generating solutions by blending analytical thinking with customer insights and hands-on leadership.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Marathi (Marāṭhī)

Advanced

Urdu

Intermediate

Hindi

Advanced

Arabic

Beginner

Work Experience

Sr. Consultant – Marketing Strategy, Campaigns & User Experience at E&Y LLP

September 1, 2023 - Present

Led large-scale digitization initiatives across Civil Construction, Hospitality, and F&B sectors by transforming manual processes into automated, scalable solutions. Designed and implemented full-scale MarTech ecosystems using Adobe and Salesforce, including end-to-end architecture, data flows, and omni-channel campaign execution. Conducted in-depth business requirement analyses and persona-based segmentation, developing high-impact campaigns tailored for Retail Customers, Internal Stakeholders, and Vendor Networks. Directed UAT and optimization of user journeys and campaign workflows to ensure accurate data capture, seamless user experience, and measurable outcomes. Managed complex multi-vendor and client ecosystems, driving cross-functional alignment, solutioning, and on-time delivery of high-impact marketing transformation projects.

Communications & Special Projects – Manager, Group Admin Initiatives & Shared Services at Aditya Birla Management Corporation Pvt Ltd

August 31, 2023 - July 15, 2025

Spearheaded digitization of legacy administrative processes across web and app platforms, improving operational agility and data traceability – reduced operational turnaround time by 30%. Drove feature innovation and optimization within internal systems, enhancing user experience and accelerating cross-functional task resolution. Executed broken journey analysis across internal digital tools – 40% reduction in user drop-offs and escalations. Integrated personas-based user roles to streamline interdepartmental coordination between HR, Admin, Finance, and Vendor teams, cutting manual follow-ups by 50% and streamlining task ownership. Managed enterprise-wide information dissemination, ensuring timely communication on promotions, policy updates, and launches across key departments. Delivered a multi-channel internal communication strategy, increasing employee engagement and message recall by 3x within the first quarter.

Sr. Campaign Manager at HDFC Life

April 30, 2023 - July 15, 2025

Led a 5-member team to deliver 85+ campaigns across Adobe Campaign, improving operational efficiency and regulatory compliance across digital channels. Restructured full customer communication lifecycle, increasing engagement and reducing SLA delays. Established standardized protocols for reactive messaging across WhatsApp, chatbots, and TrueCaller, improving CX and responsiveness. Optimized data architecture and ingestion pipelines, cutting campaign latency by 50% and increasing segmentation precision. Spearheaded audit-ready documentation practices and quarterly campaign audits, ensuring 100% compliance and traceability. Drove automation and cross-channel expansion, lifting campaign delivery capacity by 40% and improving NPS. Negotiated and aligned cross-functional teams and vendors to accelerate campaign delivery.

Digital Products & Marketing Communications – Specialist at Sharekhan by BNP Paribas

July 31, 2021 - July 15, 2025

Achieved 5x growth in Mutual Fund AUM and defined multi-stage communication journeys for lead acquisition and investor engagement. Segmented customer base and drove campaign-led business growth by overhauling digital-to-physical revenue ratio. Increased customer conversion by 58% through journey-specific communications. Delivered 30–40% open rates for email campaigns. Analyzed campaign ROI for SIP and Lumpsum flows. Launched performance-based sales campaigns for RMs and executed a 360° market strategy. Conceptualized and launched new digital features, managing full product lifecycle to boost active user base by 46% and unlock ₹500 Cr/year. Led cross-functional collaboration, boosted platform engagement by 36%, deployed A/B testing, and introduced a proprietary Robo-Advisor. Launched a preference-based newsletter with 50,000+ users and Lumpsum-Go investment tool generating ₹30 lakh/month in revenue.

PR & Corporate Communications – Asst. Manager at Pantomath Capital Advisors Pvt. Ltd.

September 1, 2017 - July 15, 2025

Designed and executed end-to-end communication collateral supporting IPO positioning and corporate branding. Led internal editorial calendar, authored employee features, and maintained intranet to strengthen internal communication. Published research articles featured in national media, increasing SME IPO subscriptions. Launched digital campaigns to promote IPOs and firm achievements. Secured nominations for brand and PR awards, enhancing firm credibility and industry positioning.

Corporate Communications Coordinator at YWA Human Resources Pvt. Ltd.

January 1, 2017 - July 15, 2025

Led communication efforts across three branches ensuring process alignment and operational consistency. Designed internal communication tools to support onboarding and compliance. Managed and trained a recruiter team, improved placement quality. Coordinated visa and onboarding processes for Gulf and Asia clients. Served as Client Relationship Manager, building long-term partnerships with international firms.

Recruitment Consultant at F. Gheewala Human Resources Consultants

January 1, 2014 - July 15, 2025

Conducted interviews and shortlisted candidates to match client requirements. Successfully closed bulk requirements for temporary and permanent positions.