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I'm a Product Designer with over 6 years of experience crafting end-to-end digital experiences for global brands. I combine systems thinking with human-centered design to create elegant, data-informed solutions that drive engagement, business growth, and brand value. I enjoy working in cross-functional teams where design plays a key role in shaping strategy and fostering sustainable innovation across industries. I thrive on collaboration and have led UX/UI strategy, continuous optimization, and feature ownership for digital commerce ecosystems. Whether it's enhancing user experience on eCommerce platforms or consulting clients on digital experience strategy, I bring creativity, strategic thinking, and a data-driven approach to every project.…I'm a Product Designer with over 6 years of experience crafting end-to-end digital experiences for global brands. I combine systems thinking with human-centered design to create elegant, data-informed solutions that drive engagement, business growth, and brand value. I enjoy working in cross-functional teams where design plays a key role in shaping strategy and fostering sustainable innovation across industries. I thrive on collaboration and have led UX/UI strategy, continuous optimization, and feature ownership for digital commerce ecosystems. Whether it's enhancing user experience on eCommerce platforms or consulting clients on digital experience strategy, I bring creativity, strategic thinking, and a data-driven approach to every project.

Elisa Tabbia

Product Designer, UX Designer, UI Designer, +3

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I'm a Product Designer with over 6 years of experience crafting end-to-end digital experiences for global brands. I combine systems thinking with human-centered design to create elegant, data-informed solutions that drive engagement, business growth, and brand value. I enjoy working in cross-functional teams where design plays a key role in shaping strategy and fostering sustainable innovation across industries. I thrive on collaboration and have led UX/UI strategy, continuous optimization, and feature ownership for digital commerce ecosystems. Whether it's enhancing user experience on eCommerce platforms or consulting clients on digital experience strategy, I bring creativity, strategic thinking, and a data-driven approach to every project.…I'm a Product Designer with over 6 years of experience crafting end-to-end digital experiences for global brands. I combine systems thinking with human-centered design to create elegant, data-informed solutions that drive engagement, business growth, and brand value. I enjoy working in cross-functional teams where design plays a key role in shaping strategy and fostering sustainable innovation across industries. I thrive on collaboration and have led UX/UI strategy, continuous optimization, and feature ownership for digital commerce ecosystems. Whether it's enhancing user experience on eCommerce platforms or consulting clients on digital experience strategy, I bring creativity, strategic thinking, and a data-driven approach to every project.

Available to hire

I’m a Product Designer with over 6 years of experience crafting end-to-end digital experiences for global brands. I combine systems thinking with human-centered design to create elegant, data-informed solutions that drive engagement, business growth, and brand value. I enjoy working in cross-functional teams where design plays a key role in shaping strategy and fostering sustainable innovation across industries.

I thrive on collaboration and have led UX/UI strategy, continuous optimization, and feature ownership for digital commerce ecosystems. Whether it’s enhancing user experience on eCommerce platforms or consulting clients on digital experience strategy, I bring creativity, strategic thinking, and a data-driven approach to every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Experience UX/UI Designer at Gisou by Negin Mirsalehi

October 1, 2024 - Present

Led the end-to-end design strategy and continuous optimization of Gisou’s digital commerce ecosystem, impacting Gisou.com, Amazon, and TikTok. Directed the UX/UI strategy and rollout of the brand’s new website with measurable improvements including +97% YoY conversion rate, -25% bounce rate vs last year, and +13% return rate improvement. Owned features such as Subscription, Loyalty, Reviews, CRM, and Upselling modules by partnering with external agencies. Led UX research, A/B testing, and KPI-driven optimization for product detail pages, homepage, navigation, and checkout flows. Spearheaded creative and UX improvements across Amazon Brand Store, PDPs, and campaign assets achieving +30% YoY sales and +42% units sold. Collaborated with Amazon & TikTok e-commerce consultants to refine digital storefronts and SEO for transition to in-house management. Acted as product and CX lead coordinating with digital strategy, CRM, creative, and communication teams. Owned third-party integrations

Experience UX/UI Designer at Gisou by Negin Mirsalehi

October 1, 2024 - Present

Led end-to-end design strategy and continuous optimization of Gisou's digital commerce ecosystem including Gisou.com, Amazon, and TikTok. Directed UX/UI strategy and rollout of the brand’s new website, achieving significant KPIs such as +97% YoY conversion rate and -25% bounce rate. Managed feature rollout working with external agencies on Subscription, Loyalty, Reviews, CRM, and Upselling modules. Led UX research, A/B testing, and KPI-driven optimization across product detail pages, homepage, and checkout flows. Drove creative improvements on Amazon Brand Store and campaign assets which resulted in +30% YoY sales and +42% units sold. Coordinated with Amazon and TikTok e-commerce consultants to refine storefronts and SEO strategies. Acted as product and customer experience lead working closely with digital strategy, CRM, creative, and communications teams and managed third-party integrations with tools like Okendo, Yotpo, Recharge, Klaviyo, and 460.

Experience UX/UI Designer at Veriteer

January 1, 2024 - July 15, 2025

Consulted global clients on digital experience strategy, design systems, and service innovation blending UX/UI craftsmanship with brand and business goals. Led UX for Click & Collect customer and staff-facing tools including online ordering and in-store pick-up. Co-shaped Aldi’s customer experience strategy and five-year digital roadmap to enhance loyalty, personalization, and deep brand connection. Created interactive strategy presentations to align stakeholders on future service direction and contributed to storytelling and creative direction for impact service initiatives. Collaborated closely with Customer Experience Strategy team to map end-to-end journeys and identify personalization opportunities. Supported UI design and asset production for customer-facing app screens ensuring design system consistency. Delivered full project lifecycle from discovery to delivery including stakeholder interviews, experience mapping, UI libraries, prototypes, and design validation within agile

Experience UX/UI Designer at Veriteer

January 1, 2024 - July 15, 2025

Consulted global clients on digital experience strategy, design systems, and service innovation aligning UX/UI craft with long-term brand and business goals. Led UX for Click & Collect tools spanning customer- and staff-facing applications, including online ordering and in-store pickups. Co-shaped Aldi’s customer experience strategy and five-year digital roadmap focusing on loyalty, personalization, and brand connection. Created interactive strategy presentations to align stakeholders across departments and contributed to storytelling and creative direction for service initiatives. Collaborated with the Customer Experience Strategy team to map end-to-end journeys and explore personalization opportunities. Supported UI design and asset production for customer-facing applications, ensuring design system consistency. Delivered across discovery to delivery phases including stakeholder interviews, experience mapping, UI libraries, prototypes, and design validation within agile squads.

UX & Systemic Designer (Researcher) at Politecnico di Torino

January 1, 2020 - July 15, 2025

Developed a VR cultural tourism experience utilizing ethnographic research and co-design workshops. Facilitated stakeholder alignment across academia, cultural associations, and private institutions. Delivered concept validation, detailed design documentation, customer journeys, copywriting, and led the end-to-end UX/UI VR experience development.

UX & Systemic Designer (Researcher) at Politecnico di Torino

January 1, 2020 - July 15, 2025

Developed a VR cultural tourism experience through ethnographic research and co-design workshops. Facilitated stakeholder alignment across public and private institutions including academia and cultural associations. Delivered concept validation, design documentation, customer journeys, copywriting pieces, and led full UX/UI VR experience development from inception to completion.

Product & Graphic Design Intern at ZAFFDesign

December 31, 2015 - July 15, 2025

Supported product ideation and industrial design concepting for B2B medical, wellness, and childcare brands. Delivered visual reports and pitch decks, trend analysis boards, and technical illustrations for prototyping phases.

Product & Graphic Design Intern at ZAFFDesign

December 31, 2015 - July 15, 2025

Supported product ideation and industrial design concepts for B2B medical, wellness, and childcare brands. Delivered visual reports, pitch decks, trend analysis boards, and technical illustrations aiding prototyping phases.