Available to hire
Multidisciplinary graphic designer and art director with 4+ years of experience crafting end-to-end brand identity systems, motion packaging, and editorial design across education, media, and tech. I translate abstract ideas into clear visuals, bridging strategy and creativity, and delivering scalable assets that stay consistent across platforms.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
French
Intermediate
Arabic
Advanced
Work Experience
Multidisciplinary Graphic Designer at Roots
February 1, 2025 - August 1, 2025Created a logo and full visual identity including color palette, typography, iconography, logo grid, and usage guidelines. Built a full social media toolkit and delivered a motion package (logo + typography animations) and episode finishing frames with retouched photos.
Lead Graphic Designer at MineBeat
January 1, 2025 - PresentLead graphic design and art direction from set/production needs for MineBeat. (Role and scope inferred from resume; specific deliverables/dates for this employer were provided only as a time window.)
Multidisciplinary Graphic Designer at Brandwood
December 31, 2024 - July 15, 2025Led brand identity development for events and primary schools, including logo and visual chart design. Collaborated on rebranding projects, created illustrations for events, and produced content such as posts, reels, and GIFs for social media platforms to drive engagement and brand visibility.
Graphic Design Instructor at Go my code
June 30, 2024 - July 15, 2025Conducted interactive classes on graphic design fundamentals, offering personalized guidance to students in areas such as visual storytelling, software proficiency, branding strategies, and illustration art.
Design Instructor (Part-time) at GoMyCode
June 1, 2024 - June 1, 2026Designed and delivered lessons on graphic design fundamentals including visual storytelling, branding, and core software skills. Led online and in-person sessions, provided critiques and mentoring to help students build professional portfolios.
Brandwood | Graphic Designer / Visual Identity Designer at Brandwood
May 1, 2024 - December 1, 2024Built a concept reflecting the show’s heritage using Arabic typography. Designed logo + logomark, color/type systems, an icon set, and an animated toolkit. Produced illustration and collage assets for episode intros.
Content Strategy & Production at Brandwood and clients (freelance/contract)
January 1, 2024 - December 31, 2024Led end-to-end content creation and strategy including posts, carousels, reels, GIFs, and article covers. Translated client objectives into cohesive, high-impact materials that boosted engagement and strengthened brand identity.
Brand Identity Designer at NextGen School
January 1, 2024 - January 1, 2024Developed naming and full brand identity for a primary school focused on innovation and AI. Delivered logo, graphic chart, visual identity, and custom illustrations for a coherent, future-oriented brand system.
Brand Identity Lead (Event Identity) at Grinta Festival
January 1, 2024 - January 1, 2024Led event brand identity development including naming, graphic style, logo, and overall visual character. Designed custom illustrations for each game featured in the event, building a playful yet consistent visual system.
Editorial Designer (Covers & PDF Layout) at Roots (Social & Web)
January 1, 2024 - January 1, 2024Designed bilingual/trilingual PDFs (AR/EN/FR) with modular grids and clear hierarchy, focusing on typography and readability. Developed a cover system adaptable to varied content.
Brand Identity Designer at Roots Rebranding (Internal initiative)
January 1, 2024 - January 1, 2024Designed article covers using photo manipulation, illustrations, and collages. Established a consistent editorial style across channels.
Brand Identity Designer at Roots
January 1, 2024 - January 1, 2024Proposed and executed a refreshed brand identity for Roots: designed a minimal monogram logo with clear messaging, selected a high-contrast color palette for stronger visibility, created a playful icon set to support brand personality, and developed reusable social media templates for efficient content production.
Multidisciplinary Graphic Designer (Brand System & Motion) at Khat Theleth (Arabic podcast)
January 1, 2024 - January 1, 2024Designed a brand system with motion for an Arabic podcast, including logo/typography approach, brand toolkit, and animated elements for episode intros.
Design Mentor & Creative Supervisor
January 1, 2024 - December 31, 2024Mentored two association students and one final-year (PFE) graphic design student during internship. Provided creative direction, design feedback, and guidance from concept development to final execution, reviewed progress, and ensured projects met creative and quality standards.
Graphic & Art Director at SUBIMENO label (Babel)
January 1, 2024 - December 31, 2024Directed label visual identity and creative direction across digital platforms. Developed brand storytelling and contributed to the overall digital marketing strategy. Designed the complete visual identity system, created illustrated/animated artwork for music releases and track covers, and produced social media content aligned with the label’s artistic vision.
Brand Identity Designer at The Full Room Studio
December 31, 2023 - July 15, 2025Developed brand identity for a digital school, designing a lettermark logo using negative space to reflect brand values. Created cohesive visual identity materials including templates, letterheads, billboards, and email marketing assets, enhanced by animated logos and graphic charts. Designed user-centered interfaces embodying brand identity.
High School Art Teacher at Al Najeh Private School, Naassen
June 30, 2023 - July 15, 2025Developed and delivered engaging art curriculum exploring diverse art movements including Pop Art, Cubism, Suprematist, De Stijl, Impressionism, and Abstract Art. Fostered a dynamic learning environment encouraging students to critically analyze artwork, develop artistic skills, and creatively express themselves.
Brand Identity Designer (Project-Based / Consulting) at The Full Room Studio
June 1, 2023 - December 1, 2023Led end-to-end brand identity projects, designing user-centered interfaces, visual assets, and motion graphics while creating cohesive logos and graphic charts that translate client values into consistent brand experiences.
Graphic & Art Director at Neo Club
January 1, 2023 - January 1, 2024Led complete brand identity development from logo design to comprehensive brand guidelines. Designed print collateral (menus, placemats, posters, branded materials) and created a social media visual identity with custom artist-led illustrations. Produced branded merchandise (T-shirt graphics), kinetic typography and animated typography for promotions, and visual assets and event posters for marketing campaigns.
Freelance Packaging Visual Designer at Bariolo
November 30, 2022 - July 15, 2025Created innovative packaging solutions in collaboration with clients to align with brand identity, target audience, and product positioning.
Brand Identity Designer & Social Media Strategist at AstroCrea
August 31, 2022 - July 15, 2025Developed brand identity through logo and graphic chart design; created social media posts and other brand materials to establish consistent brand visuals.
Brand Identity Designer at AstroCrea
March 1, 2022 - August 1, 2022Developed end-to-end brand identities, designing logos and graphic charts and producing comprehensive visual assets including social media posts and marketing materials to ensure cohesive, high-impact brand representation.
Education
Fundamental License at ESSTED
January 1, 2021 - December 31, 2021Tunisian Baccalaureate at Science
January 1, 2018 - December 31, 2018Fundamental License, ESSTED at ESSTED
January 1, 2021 - August 7, 2026Qualifications
Tunisian Baccalaureate in Science
January 1, 2018 - August 7, 2026Fundamental License (ESSTED)
January 1, 2021 - August 7, 2026Tunisian Baccalaureate in Science
January 1, 2018 - August 7, 2026Industry Experience
Education, Media & Entertainment, Consumer Goods, Professional Services, Software & Internet, Other
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