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Hi, I'm Kendra Underwood, a creative and user-focused UI/UX Designer with a strong background in Visual Communication Design. I enjoy blending aesthetics with functionality to craft intuitive and scalable user experiences. Working across digital product design, branding, and development collaboration, I bring a strong work ethic, empathy, and attention to detail to every project. With years of freelance experience and roles in cryptocurrency exchange and lifestyle branding, I thrive on turning fresh, user-centered ideas into thoughtful and engaging designs. I'm also passionate about continuous learning and adapting to fast-paced, evolving environments to meet client and user needs effectively.…Hi, I'm Kendra Underwood, a creative and user-focused UI/UX Designer with a strong background in Visual Communication Design. I enjoy blending aesthetics with functionality to craft intuitive and scalable user experiences. Working across digital product design, branding, and development collaboration, I bring a strong work ethic, empathy, and attention to detail to every project. With years of freelance experience and roles in cryptocurrency exchange and lifestyle branding, I thrive on turning fresh, user-centered ideas into thoughtful and engaging designs. I'm also passionate about continuous learning and adapting to fast-paced, evolving environments to meet client and user needs effectively.

Kendra Underwood

UI Designer, UX Designer, Graphic Designer, +2

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Hi, I'm Kendra Underwood, a creative and user-focused UI/UX Designer with a strong background in Visual Communication Design. I enjoy blending aesthetics with functionality to craft intuitive and scalable user experiences. Working across digital product design, branding, and development collaboration, I bring a strong work ethic, empathy, and attention to detail to every project. With years of freelance experience and roles in cryptocurrency exchange and lifestyle branding, I thrive on turning fresh, user-centered ideas into thoughtful and engaging designs. I'm also passionate about continuous learning and adapting to fast-paced, evolving environments to meet client and user needs effectively.…Hi, I'm Kendra Underwood, a creative and user-focused UI/UX Designer with a strong background in Visual Communication Design. I enjoy blending aesthetics with functionality to craft intuitive and scalable user experiences. Working across digital product design, branding, and development collaboration, I bring a strong work ethic, empathy, and attention to detail to every project. With years of freelance experience and roles in cryptocurrency exchange and lifestyle branding, I thrive on turning fresh, user-centered ideas into thoughtful and engaging designs. I'm also passionate about continuous learning and adapting to fast-paced, evolving environments to meet client and user needs effectively.

Available to hire

Hi, I’m Kendra Underwood, a creative and user-focused UI/UX Designer with a strong background in Visual Communication Design. I enjoy blending aesthetics with functionality to craft intuitive and scalable user experiences. Working across digital product design, branding, and development collaboration, I bring a strong work ethic, empathy, and attention to detail to every project.

With years of freelance experience and roles in cryptocurrency exchange and lifestyle branding, I thrive on turning fresh, user-centered ideas into thoughtful and engaging designs. I’m also passionate about continuous learning and adapting to fast-paced, evolving environments to meet client and user needs effectively.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

UI/UX Designer at OVEX Cryptocurrency Exchange

January 1, 2024 - July 15, 2025

Collaborated with developers to enhance the UI/UX of the brand’s web and mobile platforms, improving usability and consistency. Led a full visual identity refresh, ensuring cohesive branding across all digital touchpoints. Facilitated a UX workshop and Q&A sessions to align product goals with user needs. Streamlined handoffs between design and development teams using Figma, Jira, and Adobe Creative Suite.

Freelance Designer at Various Clients

January 1, 2017 - Present

Delivered end-to-end design solutions including branding, websites, social content, catalogues, and video assets. Led projects across multiple industries, balancing creative direction with client goals. Worked with notable clients such as Team Gullan, Mathew Enslin, Hitsnus, Shamballa Park, Sailing Kaya, Roho Jewels. Streamlined handoffs between design and development teams using Figma, Jira, and Adobe Creative Suite.

Designer at The Salt.Studio

January 1, 2022 - July 15, 2025

Designed logos, web assets, layouts, and visual brand elements for premium lifestyle and food brands. Collaborated directly with clients to ensure alignment between brand vision and final execution. Worked with notable clients including Sally Williams, Rummy Mansour, Smith Tea, Aurora, and Cootche.

Product Owner at Roho Jewels

January 1, 2021 - July 15, 2025

Launched an independent jewelry brand, developing original product lines and a cohesive visual identity. Led all design, content creation, and brand strategy across digital platforms. Built an engaged customer base through targeted digital marketing and storytelling.

Graphic Design Intern at AHHA Media & 2Heads Advertising

December 31, 2019 - July 15, 2025

Assisted in developing creative content for high-profile campaigns, including Monster Energy. Designed layouts and engaging social media graphics that enhanced brand presence. Collaborated effectively with cross-functional teams on various design projects to meet client goals.