Hi, I'm Patricia Cabrera La Cruz. I'm a creative designer with over 15 years of experience shaping strong visual identities for emerging and established brands. As founder and Creative Director of Topocho Green, I lead logo design and branding identity projects for clients in Venezuela, Argentina, Bahamas, Chile, Colombia, the United States, and Spain. My background includes roles as Graphic Designer at Odontolaser, Conexión Publicidad, Vista, and R-ART Publicidad, where I designed assets for social media, print, and outdoor campaigns, performed professional photo editing, and managed brand content. I excel at crafting visual concepts, copywriting, transcription, and digital file management. I'm expanding internationally as a creative virtual assistant focused on the Spanish-speaking market.…

Patricia Cabrera La Cruz

Hi, I'm Patricia Cabrera La Cruz. I'm a creative designer with over 15 years of experience shaping strong visual identities for emerging and established brands. As founder and Creative Director of Topocho Green, I lead logo design and branding identity projects for clients in Venezuela, Argentina, Bahamas, Chile, Colombia, the United States, and Spain. My background includes roles as Graphic Designer at Odontolaser, Conexión Publicidad, Vista, and R-ART Publicidad, where I designed assets for social media, print, and outdoor campaigns, performed professional photo editing, and managed brand content. I excel at crafting visual concepts, copywriting, transcription, and digital file management. I'm expanding internationally as a creative virtual assistant focused on the Spanish-speaking market.…

Available to hire

Hi, I’m Patricia Cabrera La Cruz. I’m a creative designer with over 15 years of experience shaping strong visual identities for emerging and established brands. As founder and Creative Director of Topocho Green, I lead logo design and branding identity projects for clients in Venezuela, Argentina, Bahamas, Chile, Colombia, the United States, and Spain.

My background includes roles as Graphic Designer at Odontolaser, Conexión Publicidad, Vista, and R-ART Publicidad, where I designed assets for social media, print, and outdoor campaigns, performed professional photo editing, and managed brand content. I excel at crafting visual concepts, copywriting, transcription, and digital file management. I’m expanding internationally as a creative virtual assistant focused on the Spanish-speaking market.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

CEO – Creative Director at Topocho Green
January 1, 2018 - Present
Founder and creative lead of an independent design studio. Logo design and brand identity projects for certified clients in Venezuela, Argentina, Bahamas, Chile, Colombia, United States, and Spain.
Graphic Designer at Odontolaser
December 31, 2018 - July 15, 2025
Designed and developed graphic assets for Instagram and website. Performed professional photo editing and managed the brand’s visual content.
Graphic Designer at Conexión Publicidad
December 31, 2015 - July 15, 2025
Created POP materials, corporate stationery, and promotional pieces.
Graphic Designer at VISTA, C.A.
December 31, 2013 - July 15, 2025
Designed billboards for promotional campaigns. Managed the placement and strategic location of billboards in Barcelona, Puerto La Cruz, and Lechería.
Graphic Designer – Creative Department at R-ART Publicidad
December 31, 2012 - July 15, 2025
Designed business cards, corporate stationery, POP materials, sublimation, and prints. Developed visual concepts for advertising signs and large-format graphics.
CEO – Creative Director at Topocho Green (Own Venture)
January 1, 2018 - Present
Founder and creative lead of an independent design studio. Responsible for logo design and brand identity projects for certified clients across Venezuela, Argentina, Bahamas, Chile, Colombia, United States, and Spain.
Graphic Designer at Odontolaser
December 31, 2018 - July 21, 2025
Designed and developed graphic assets for Instagram and website. Performed professional photo editing and managed the brand’s visual content.
Graphic Designer at Conexión Publicidad
December 31, 2015 - July 21, 2025
Created POP materials, corporate stationery, and promotional pieces.
Graphic Designer at VISTA, C.A.
December 31, 2013 - July 21, 2025
Designed billboards for promotional campaigns and managed placement and strategic location of billboards in Barcelona, Puerto La Cruz, and Lechería.
Graphic Designer – Creative Department at R-ART Publicidad
December 31, 2012 - July 21, 2025
Designed business cards, corporate stationery, POP materials, sublimation, and prints. Developed visual concepts for advertising signs and large-format graphics.
CEO – Creative Director at Topocho Green (Own Venture)
January 1, 2018 - Present
Founder and creative lead of an independent design studio. Responsible for logo design and brand identity projects for certified clients in Venezuela, Argentina, Bahamas, Chile, Colombia, United States, and Spain.
Graphic Designer at Odontolaser
December 31, 2018 - July 21, 2025
Designed and developed graphic assets for Instagram and website. Performed professional photo editing and managed the brand’s visual content.
Graphic Designer at Conexión Publicidad
December 31, 2015 - July 21, 2025
Created POP materials, corporate stationery, and promotional pieces.
Graphic Designer at VISTA, C.A.
December 31, 2013 - July 21, 2025
Designed billboards for promotional campaigns. Managed the placement and strategic location of billboards in Barcelona, Puerto La Cruz, and Lechería.
Graphic Designer – Creative Department at R-ART Publicidad
December 31, 2012 - July 21, 2025
Designed business cards, corporate stationery, POP materials, sublimation, and prints. Developed visual concepts for advertising signs and large-format graphics.
CEO – Creative Director at Topocho Green (Own Venture)
January 1, 2018 - Present
Founder and creative lead of an independent design studio. Responsible for logo design and brand identity projects for certified clients in Venezuela, Argentina, Bahamas, Chile, Colombia, United States, and Spain.
Graphic Designer at Odonto Laser
December 31, 2018 - August 14, 2025
Designed and developed graphic assets for Instagram and website. Performed professional photo editing and managed the brand’s visual content.
Graphic Designer at Conexión Publicidad
December 31, 2015 - August 14, 2025
Created POP materials, corporate stationery, and promotional pieces.
Graphic Designer at VISTA, C.A.
December 31, 2013 - August 14, 2025
Designed billboards for promotional campaigns. Managed the placement and strategic location of billboards in Barcelona, Puerto La Cruz, and Lechería.
Graphic Designer – Creative Department at R-ART Publicidad
December 31, 2012 - August 14, 2025
Designed business cards, corporate stationery, POP materials, sublimation, and prints. Developed visual concepts for advertising signs and large-format graphics.
CEO – Creative Director / Founder at IUTIRLA
January 1, 2018 - October 27, 2025
Founder and creative director of an independent design studio; lead logo design and brand identity projects for certified clients across multiple countries.
Graphic Designer at Odontolaser
January 1, 2018 - January 1, 2018
Designed graphic assets for Instagram and website; performed professional photo editing and managed the brand's visual content.
Graphic Designer at Conexión Publicidad
January 1, 2015 - January 1, 2015
Created POP materials, corporate stationery, and promotional pieces.
Graphic Designer at VISTA, C.A.
January 1, 2013 - January 1, 2013
Designed billboards for promotional campaigns. Managed placement and strategic location of billboards in Barcelona, Puerto La Cruz, and Lechería.
Graphic Designer – Creative Department at R-ART Publicidad
January 1, 2012 - January 1, 2012
Designed business cards, corporate stationery, POP materials; developed visual concepts for advertising signs and large-format graphics. Specialized in logo design and brand guidelines, combining creativity, organization, and a functional approach. Advanced proficiency in Adobe Creative Suite with strong copywriting, transcription, and digital file management.
Graphic Designer at Odontolaser
January 1, 2016 - December 31, 2018
Designed graphic assets for Instagram and website, performed professional photo editing, and managed the brand's visual content.
Graphic Designer at Conexión Publicidad
January 1, 2013 - December 31, 2015
Created POP materials, corporate stationery, and promotional pieces.
Graphic Designer at Vista, C.A.
January 1, 2012 - December 31, 2013
Designed billboards for promotional campaigns and managed placement and strategic locations of billboards in Barcelona, Puerto La Cruz, and Lechería.
Graphic Designer – Creative Department at R-ART Publicidad
January 1, 2009 - December 31, 2012
Designed business cards, corporate stationery, POP materials, sublimation, and prints. Developed visual concepts for advertising signs and large-format graphics.

Education

Higher University Technician at Instituto Universitario de Tecnología Industrial "Rodolfo Loero Arismendi" (IUTIRLA)
January 1, 2009 - December 31, 2009
Higher University Technician at Instituto Universitario de Tecnología Industrial "Rodolfo Loero Arismendi" (IUTIRLA)
January 1, 2009 - December 31, 2009
Higher University Technician at Instituto Universitario de Tecnología Industrial "Rodolfo Loero Arismendi" (IUTIRLA)
January 1, 2009 - December 31, 2009
Higher University Technician in Graphic Design – Advertising Specialization at Instituto Universitario de Tecnología Industrial "Rodolfo Loero Arismendi" (IUTIRLA)
January 1, 2009 - December 31, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Other, Consumer Goods, Software & Internet

Skills

Experience Level