Hi, I’m Kasturi Bapat. I’m a results-driven Marketing Manager with 4+ years of experience leading digital marketing, social media, and content strategy for multinational and multi-market brands. I currently manage group-level social media and content operations for a global packaging brand across 6+ countries, while also delivering agency-style services for third-party clients. I excel in campaign planning, performance reporting, cross-functional collaboration, and hands-on content production. I’m open to relocation to New Zealand and enjoy partnering with sales, product, and design teams to drive growth through compelling storytelling and data-driven optimization. I’m excited by SME and growth-focused opportunities in New Zealand. I bring a hands-on, collaborative approach, a proven track record of delivering growth through engaging content, and a knack for turning insights into action across regional markets.

Kasturi Bapat

Hi, I’m Kasturi Bapat. I’m a results-driven Marketing Manager with 4+ years of experience leading digital marketing, social media, and content strategy for multinational and multi-market brands. I currently manage group-level social media and content operations for a global packaging brand across 6+ countries, while also delivering agency-style services for third-party clients. I excel in campaign planning, performance reporting, cross-functional collaboration, and hands-on content production. I’m open to relocation to New Zealand and enjoy partnering with sales, product, and design teams to drive growth through compelling storytelling and data-driven optimization. I’m excited by SME and growth-focused opportunities in New Zealand. I bring a hands-on, collaborative approach, a proven track record of delivering growth through engaging content, and a knack for turning insights into action across regional markets.

Available to hire

Hi, I’m Kasturi Bapat. I’m a results-driven Marketing Manager with 4+ years of experience leading digital marketing, social media, and content strategy for multinational and multi-market brands. I currently manage group-level social media and content operations for a global packaging brand across 6+ countries, while also delivering agency-style services for third-party clients. I excel in campaign planning, performance reporting, cross-functional collaboration, and hands-on content production. I’m open to relocation to New Zealand and enjoy partnering with sales, product, and design teams to drive growth through compelling storytelling and data-driven optimization.

I’m excited by SME and growth-focused opportunities in New Zealand. I bring a hands-on, collaborative approach, a proven track record of delivering growth through engaging content, and a knack for turning insights into action across regional markets.

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Work Experience

Marketing Manager – Social Media & Content (Group Role) at Swiss Tech Corp Ltd (Sister company supporting Swisspac – multinational packaging brand)
July 1, 2022 - Present
Lead social media and digital content strategy for Swisspac, managing brand presence across 6+ international markets. Own and manage platforms including LinkedIn, Instagram, YouTube, and Pinterest to ensure consistent brand positioning across regions. Plan, curate, and script video and photo content, and actively support on-site execution of shoots including product showcases and brand storytelling. Collaborate with sales, product, and design teams to align content with commercial goals and growth objectives. Monitor engagement, reach, and campaign KPIs, delivering structured performance reports to inform optimisation. Agency & Client Services: manage third-party client projects including social media management, product photography, and video production; coordinate multiple external brand accounts; liaison between clients, creatives, and production teams. Leadership: lead and mentor a creative team producing video, visual, and copy assets across brands and markets.
Digital Marketing & Content Manager at ABV Business Solutions Pvt Ltd
February 1, 2022 - April 1, 2022
Designed and executed content and SEO strategies, increasing website traffic by 15% within three months. Managed content workflows and collaborated with external creators to improve online visibility. Ensured brand consistency and on-time delivery of digital initiatives.
Digital Marketing Manager (Self-Employed) at Self-Employed
May 1, 2021 - January 1, 2022
Developed digital marketing campaigns to support brand visibility and online sales. Analyzed market trends and competitor activity to guide creative and promotional decisions. Built and engaged online communities through social platforms and collaborations.
Digital Marketing Manager at Relic Art
September 1, 2020 - May 1, 2021
Led social media campaigns, achieving a 40% increase in organic reach. Planned and executed paid advertising across Google Ads and Facebook Ads. Developed monthly content calendars and ensured consistent brand messaging.

Education

Post Graduate Diploma in Management (Marketing) at GLS University, Ahmedabad
January 11, 2030 - January 6, 2026
Bachelor of Business Administration (BBA) at Navrachana University, Vadodara
January 11, 2030 - January 6, 2026

Qualifications

HubSpot Email Marketing & CRM Certification
January 1, 2025 - January 6, 2026
SEMrush – Crafting a Winning SEO Strategy
January 1, 2025 - January 6, 2026
Google Analytics for Beginners
January 1, 2022 - January 6, 2026
SEMrush Social Media & Content Marketing Certification
January 1, 2022 - January 6, 2026

Industry Experience

Manufacturing, Professional Services, Media & Entertainment