Hi, I'm Ziyu (Gavin) Yang, a product designer with over 5 years of experience specializing in scalable B2B SaaS solutions across Europe and Asia. I am passionate about solving complex problems through simple, user-centered designs that enhance user experience and drive measurable impact. I love collaborating with engineers and product managers to deliver accessible and scalable products. My expertise ranges from building design systems and conducting UX research to prototyping and data visualization. I enjoy working on diverse projects and constantly refining my skills to create products that users love.…

ZIYU (Gavin) YANG

Hi, I'm Ziyu (Gavin) Yang, a product designer with over 5 years of experience specializing in scalable B2B SaaS solutions across Europe and Asia. I am passionate about solving complex problems through simple, user-centered designs that enhance user experience and drive measurable impact. I love collaborating with engineers and product managers to deliver accessible and scalable products. My expertise ranges from building design systems and conducting UX research to prototyping and data visualization. I enjoy working on diverse projects and constantly refining my skills to create products that users love.…

Available to hire

Hi, I’m Ziyu (Gavin) Yang, a product designer with over 5 years of experience specializing in scalable B2B SaaS solutions across Europe and Asia. I am passionate about solving complex problems through simple, user-centered designs that enhance user experience and drive measurable impact.

I love collaborating with engineers and product managers to deliver accessible and scalable products. My expertise ranges from building design systems and conducting UX research to prototyping and data visualization. I enjoy working on diverse projects and constantly refining my skills to create products that users love.

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Work Experience

Product Designer at Kato / Least (Proptech SaaS)
May 31, 2024 - July 16, 2025
Designed product interfaces and in-app visual campaigns for the Krtech mobile app. Collaborated on creative direction and editing of tech product marketing videos. Led end-to-end redesign of core product interface, improving usability for commercial real estate professionals. Conducted user research and usability testing to inform feature prioritization. Launched CRM features based on research insights contributing to 43% data growth and customer retention. Introduced new design system to scale development, reducing UI inconsistency and accelerating delivery cycles. Led design of features for global expansion, contributing to successful market entry in Europe and Africa. Consolidated overlapping B2B workflows, increasing task completion rates by 34% and reducing onboarding time by 25%.
Product/UX/UI designer at Freelancer
May 1, 2024 - Present
Specialising in UX/UI for web and mobile platforms, delivering user-centred solutions across diverse industries.
UX/UI Product Designer at Guangdong Broadcasting and TV Network Ltd
October 31, 2020 - July 16, 2025
Revamped UI/UX of Android-based enterprise TV platform used by over 10,000 enterprise clients, streamlining workflows and reducing decision time by 20%. Integrated real-time analytics dashboards to reduce user decision-making time by 20%. Collaborated with engineers and product managers to deliver accessible, scalable design for remote TV control systems.
UX/UI Designer at Beijing Shanjizaomeng Advertising Service Co.
September 30, 2019 - July 16, 2025
Contributed to interaction design, wireframes, and product visuals for mobile features.
Junior UXUI Designer at 36 Kr
June 30, 2019 - July 16, 2025

Education

MA at University of Edinburgh
September 1, 2020 - November 30, 2021
BA at Beijing Institute of Graphic Communication
September 1, 2014 - July 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Real Estate & Construction, Media & Entertainment, Professional Services