Available to hire
I’m Daniel, a UX/UI designer with a very simple way of working: deeply understanding people, designing with purpose, and delivering business value. I’ve worked at established companies like Inditex (Zara, Massimo Dutti), in startups where design goes hand-in-hand with product and management (also taking on Product Owner tasks), and in consulting, collaborating with diverse teams and adapting to different challenges.
I like to move between research and execution: talking to users, validating ideas, and turning them into functional, accessible products aligned with business goals. I believe design is not just about aesthetics but a tool to solve real problems.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
Italian
Fluent
English
Advanced
Work Experience
UX Designer & Product owner at Datos y Personas
March 1, 2025 - PresentCoordinate the definition and prioritization of the product backlog, ensuring that features meet user needs and business objectives. Collaborate closely with development, design, and business teams to align product vision and facilitate agile and efficient deliveries. Conduct user research, data analysis, and usability testing to validate hypotheses and enhance the product experience. Design wireframes, prototypes, and clear user flows, ensuring designs support both usability and technical feasibility. Oversee the implementation of continuous improvements based on user feedback and performance metrics, contributing to customer growth and satisfaction.
UX Consultant at Redbility
March 1, 2025 - July 16, 2025Participated in the design and development of an internal quality control tool, working closely with business, development, and operations teams to ensure alignment with strategic goals. Conducted user research and usability testing to validate concepts and optimize the experience, achieving significant improvements in process efficiency. Designed interfaces for desktop platforms and native iOS applications (iPad and iPhone), ensuring an intuitive and accessible experience for internal users. Implemented Agile methodologies to iterate quickly and ensure high-quality deliveries. Contributed to reducing production errors through data-driven design solutions and continuous feedback.
Lead UI/UX Designer at IESA
July 1, 2023 - July 16, 2025Designed and developed intuitive and attractive interfaces for a SaaS platform, ensuring a consistent user experience aligned with business objectives. Conducted user research and usability testing to validate designs and improve interaction with the digital product. Collaborated with multidisciplinary teams, including developers and stakeholders, to ensure technical feasibility and compliance with requirements. Implemented continuous improvements based on feedback and usage metrics analysis to optimize SaaS experience and performance. Worked with tools like Figma, Adobe XD, and Sketch to create high-quality prototypes and deliverables.
Freelance
April 1, 2022 - July 16, 2025Designed custom digital products for clients across various industries, focusing on creating intuitive and visually appealing user experiences. Conducted user research, developed wireframes, interactive prototypes, and usability tests to validate solutions and optimize the experience. Collaborated directly with clients and multidisciplinary teams to align business goals with user needs, ensuring agile and effective deliveries. Used tools like Figma, Adobe XD, and Sketch to create high-quality designs that met current UX/UI standards. Managed the complete design cycle, from conceptualization to final delivery and results tracking.
Product owner & Product designer at Datos y Personas
March 1, 2025 - PresentCoordino la definición y priorización del backlog de producto, asegurando que las funcionalidades respondan a las necesidades del usuario y a los objetivos del negocio. Colaboro estrechamente con equipos de desarrollo, diseño y negocio para alinear la visión del producto y facilitar entregas ágiles y eficientes. Realizo investigación de usuarios, análisis de datos y pruebas de usabilidad para validar hipótesis y mejorar la experiencia del producto. Diseño wireframes, prototipos y flujos de usuario claros, asegurando que el diseño apoye tanto la usabilidad como la viabilidad técnica. Superviso la implementación de mejoras continuas basadas en feedback de usuarios y métricas de desempeño, contribuyendo al crecimiento y satisfacción del cliente.
UX Consultant at Redbility
March 31, 2025 - July 16, 2025Participé en el diseño y desarrollo de una herramienta interna de control de calidad, colaborando estrechamente con equipos de negocio, desarrollo y operaciones para asegurar la alineación con objetivos estratégicos. Realicé investigación de usuarios y pruebas de usabilidad para validar conceptos y optimizar la experiencia, logrando mejoras significativas en la eficiencia del proceso de control. Diseñé interfaces para plataformas desktop y aplicaciones nativas iOS (iPad y iPhone), garantizando una experiencia intuitiva y accesible para usuarios internos. Implementé metodologías Agile para iterar rápidamente y asegurar entregas de alta calidad. Contribuí a la reducción de errores en la producción mediante soluciones de diseño basadas en datos y feedback continuo.
UX/UI Designer at IESA Comunidades Tecnológicas
July 31, 2023 - July 16, 2025Diseñé y desarrollé interfaces intuitivas y atractivas para una plataforma SaaS, asegurando una experiencia de usuario coherente y alineada con los objetivos de negocio. Realicé investigación de usuarios y pruebas de usabilidad para validar diseños y mejorar la interacción con el producto digital. Colaboré con equipos multidisciplinares, incluyendo desarrolladores y stakeholders, para asegurar la viabilidad técnica y el cumplimiento de requisitos. Implementé mejoras continuas basadas en feedback y análisis de métricas de uso para optimizar la experiencia y el rendimiento del SaaS. Trabajé con herramientas como Figma, Adobe XD y Sketch para crear prototipos y entregables de alta calidad.
Product Designer at Freelance
April 30, 2022 - July 16, 2025Diseñé productos digitales personalizados para clientes de diversos sectores, enfocándome en crear experiencias de usuario intuitivas y visualmente atractivas. Realicé investigación de usuarios, desarrollé wireframes, prototipos interactivos y pruebas de usabilidad para validar soluciones y optimizar la experiencia. Colaboré directamente con clientes y equipos multidisciplinares para alinear objetivos de negocio con necesidades de usuarios, asegurando entregas ágiles y efectivas. Utilicé herramientas como Figma, Adobe XD y Sketch para crear diseños de alta calidad que cumplieron con los estándares actuales de UX/UI. Gestioné el ciclo completo de diseño, desde la conceptualización hasta la entrega final y seguimiento de resultados.
Gestor de eventos at NH Hotel Group
February 28, 2022 - July 16, 2025Planeación, organización, dirección y control de eventos y grupos a nivel mundial. Toma de decisiones para beneficiar los objetivos de la empresa mediante el uso eficaz de los recursos que posee.
Gerente de sucursal at GOIKO
September 30, 2017 - July 16, 2025Dirección, formación y gestión de personal con la finalidad de conseguir los objetivos planteados mensualmente por la empresa. Responsable del material administrativo del establecimiento. Manejo de las herramientas informáticas para el desarrollo óptimo de los tiempos.
Product owner & Product designer at Datos y Personas
March 1, 2025 - PresentI coordinate the product backlog definition and prioritization to ensure features meet user needs and business objectives. I closely collaborate with development, design, and business teams to align product vision and enable efficient agile deliveries. My role involves user research, data analysis, and usability testing to validate hypotheses and enhance user experience. I design wireframes, prototypes, and user flows to support usability and technical feasibility. Additionally, I oversee continuous improvements based on user feedback and performance metrics, contributing to customer satisfaction and product growth.
UX Consultant at Redbility
March 1, 2025 - July 16, 2025I participated in designing and developing an internal quality control tool, collaborating with business, development, and operations teams to ensure strategic alignment. I conducted user research and usability testing to validate concepts and optimize the user experience, achieving significant improvements in process efficiency. I designed interfaces for desktop platforms and native iOS applications (iPad and iPhone) to ensure intuitive and accessible experiences for internal users. I implemented Agile methodologies to iterate quickly and deliver high-quality outputs. My design solutions, grounded in data and continuous feedback, contributed to reducing production errors.
UX/UI Designer at IESA Comunidades Tecnológicas
July 1, 2023 - July 16, 2025I designed and developed intuitive and attractive interfaces for a SaaS platform, ensuring a consistent user experience aligned with business objectives. I performed user research and usability testing to validate designs and improve interaction with the digital product. I collaborated with multidisciplinary teams, including developers and stakeholders, to ensure technical feasibility and requirement compliance. I implemented continuous improvements based on feedback and usage metrics analysis to optimize experience and performance of the SaaS. I utilized tools such as Figma, Adobe XD, and Sketch to create high-quality prototypes and deliverables.
Product Designer at Freelance
April 1, 2022 - July 16, 2025I designed custom digital products for clients across various sectors, focusing on intuitive and visually appealing user experiences. I conducted user research, developed wireframes and interactive prototypes, and ran usability tests to validate solutions and optimize experience. I worked directly with clients and multidisciplinary teams to align business goals with user needs, ensuring agile and effective deliveries. I used design tools like Figma, Adobe XD, and Sketch to produce high-quality designs meeting current UX/UI standards. Additionally, I managed the complete design cycle, from concept to final delivery and post-launch follow-up.
Gestor de eventos at NH Hotel Group
February 1, 2022 - July 16, 2025I planned, organized, directed, and controlled global events and groups. I made decisions aimed at benefiting company goals by effectively using available resources.
Gerente de sucursal at GOIKO
September 1, 2017 - July 16, 2025I directed, trained, and managed staff to meet monthly company targets. I was responsible for administrative materials of the establishment and managed IT tools to optimize operational times.
UX Designer & Product owner at Datos y Personas
March 1, 2025 - PresentI coordinate the definition and prioritization of the product backlog, ensuring that features meet user needs and business objectives. I collaborate closely with development, design, and business teams to align product vision and facilitate agile and efficient deliveries. I conduct user research, data analysis, and usability testing to validate hypotheses and enhance the product experience. I design wireframes, prototypes, and clear user flows, ensuring designs support both usability and technical feasibility. I oversee the implementation of continuous improvements based on user feedback and performance metrics, contributing to customer growth and satisfaction.
UX Consultant at Redbility
March 1, 2025 - July 30, 2025Participated in the design and development of an internal quality control tool, working closely with business, development, and operations teams to ensure alignment with strategic goals. Conducted user research and usability testing to validate concepts and optimize the experience, achieving significant improvements in process efficiency. Designed interfaces for desktop platforms and native iOS applications (iPad and iPhone), ensuring an intuitive and accessible experience for internal users. Implemented Agile methodologies to iterate quickly and ensure high-quality deliveries. Contributed to reducing production errors through data-driven design solutions and continuous feedback.
Lead UI/UX Designer at IESA
July 1, 2023 - July 30, 2025Designed and developed intuitive and attractive interfaces for a SaaS platform, ensuring a consistent user experience aligned with business objectives. Conducted user research and usability testing to validate designs and improve interaction with the digital product. Collaborated with multidisciplinary teams, including developers and stakeholders, to ensure technical feasibility and compliance with requirements. Implemented continuous improvements based on feedback and usage metrics analysis to optimize SaaS experience and performance. Worked with tools like Figma, Adobe XD, and Sketch to create high-quality prototypes and deliverables.
Freelance Interfaces UI Design Web design UX Design
April 1, 2022 - July 30, 2025Designed custom digital products for clients across various industries, focusing on creating intuitive and visually appealing user experiences. Conducted user research, developed wireframes, interactive prototypes, and usability tests to validate solutions and optimize the experience. Collaborated directly with clients and multidisciplinary teams to align business goals with user needs, ensuring agile and effective deliveries. Used tools like Figma, Adobe XD, and Sketch to create high-quality designs that met current UX/UI standards. Managed the complete design cycle, from conceptualization to final delivery and results tracking.
Lead UX Designer at Capgemini
July 1, 2025 - PresentLead the UX department within a cross-functional project, defining UX strategy and ensuring alignment between business goals and user needs. Analyze and translate plant processes into scalable digital workflows and user-centered solutions. Collaborate daily with stakeholders from client and vendor sides, providing progress updates and aligning on priorities and deliverables. Design wireframes, prototypes, and clear user flows ensuring usability and technical feasibility. Design end-to-end digital experiences that improve operational efficiency and streamline production.
UX Designer & Product Owner at Datos y Personas Web design
March 1, 2025 - December 1, 2025Coordinate the definition and prioritization of the product backlog, ensuring features meet user needs and business objectives. Collaborate closely with development, design, and business teams to align product vision and facilitate agile and efficient deliveries. Conduct user research, data analysis, and usability testing to validate hypotheses and enhance the product experience. Design wireframes, prototypes, and clear user flows; oversee continuous improvements based on user feedback and performance metrics.
UX Consultant at Redbility
July 1, 2023 - March 1, 2025Participated in the design and development of an internal quality control tool, working with business, development, and operations teams to ensure alignment with strategic goals. Conducted user research and usability testing to validate concepts and optimize the experience, achieving significant efficiency improvements. Designed interfaces for desktop platforms and native iOS applications (iPad and iPhone), ensuring an intuitive and accessible experience for internal users. Implemented Agile methodologies to iterate quickly and ensure high-quality deliveries. Contributed to reducing production errors through data-driven design solutions and continuous feedback.
Lead UI/UX Designer at IESA
March 1, 2022 - July 1, 2023Designed and developed intuitive and attractive interfaces for a SaaS platform, ensuring a consistent user experience aligned with business objectives. Conducted user research and usability testing to validate designs and improve interactions with the digital product. Collaborated with multidisciplinary teams to ensure technical feasibility and compliance with requirements. Implemented continuous improvements based on feedback and usage metrics to optimize SaaS experience and performance. Worked with Figma, Adobe XD, and Sketch to create high-quality prototypes and deliverables.
Freelance Web Designer at Self-employed
February 1, 2021 - April 1, 2022Designed custom digital products for clients across various industries, focusing on creating intuitive and visually appealing user experiences. Conducted user research, developed wireframes, interactive prototypes, and usability tests to validate solutions and optimize the experience. Collaborated directly with clients and multidisciplinary teams to align business goals with user needs, ensuring agile and effective deliveries. Used tools like Figma, Adobe XD, and Sketch to create high-quality designs that met current UX/UI standards.
Education
Master UX/UI at The Valley
January 1, 2022 - December 31, 2022UX/UI Design at Neoland
January 1, 2021 - December 31, 2021Marketing at EAE
January 1, 2019 - December 31, 2022Idiomas y Lenguas extranjeras at Universidad de Udine
January 1, 2015 - December 31, 2015Master at The Valley Digital Business School
October 1, 2022 - March 31, 2023Bachelor at Università degli Studi di Udine
January 1, 2013 - December 31, 2015Master at The Valley Digital Business School
October 1, 2022 - March 31, 2023UX / UI Design at NEOLAND
January 1, 2020 - December 31, 2021Marketing at EAE Business School
January 1, 2019 - December 31, 2020Leadership and Team Development at International Business Management Institute (IBMI)
January 1, 2019 - December 31, 2020Lingue e letterature straniere at Università degli Studi di Udine
January 1, 2013 - December 31, 2015Master UX/UI at The Valley
January 1, 2022 - December 31, 2022UX/UI Design at Neoland
January 1, 2021 - December 31, 2021Marketing at EAE
January 1, 2019 - December 31, 2022Idiomas y Lenguas extranjeras at Universidad de Udine
January 1, 2015 - December 31, 2015Master UX/UI at The Valley UX/UI Design
January 1, 2021 - January 1, 2022UX/UI Design at The Valley UX/UI Design
January 1, 2021 - January 1, 2021Marketing at Neoland Marketing
January 1, 2019 - January 1, 2022Idiomas y Lenguas Extranjeras at EAE
January 1, 2015 - February 22, 2026Qualifications
HTML/CSS/ University of Duke Coursera Online Course
January 1, 2022 - December 31, 2022User Experience (UX) Design / Google Coursera Online Course
January 1, 2021 - December 31, 2021Master en UX/UI & Product Design
October 1, 2022 - March 31, 2023UX / UI Design
January 1, 2020 - December 31, 2021Marketing online y Comercio digital, Marketing
January 1, 2019 - December 31, 2020Leadership and Team Development
January 1, 2019 - December 31, 2020HTML/CSS
January 1, 2022 - December 31, 2022User Experience (UX) Design / Google
January 1, 2021 - December 31, 2021HTML/CSS
January 1, 2022 - January 1, 2022Design Thinking, Innovation Management, Strategic Thinking
January 1, 2021 - January 1, 2021Foundations of User Experience (UX) Design
January 1, 2021 - January 1, 2021Industry Experience
Software & Internet, Retail, Professional Services, Media & Entertainment, Travel & Hospitality, Manufacturing
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Hire a UX Designer
We have the best ux designer experts on Twine. Hire a ux designer in Madrid today.