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Aldana Rojo

Available to hire

Hi, I'm Aldana, a bilingual Marketing & Communications specialist with over five years of experience driving strategic campaigns and content initiatives across Canada and Latin America.

About

Hi, I’m Aldana, a bilingual Marketing & Communications specialist with over five years of experience driving strategic campaigns and content initiatives across Canada and Latin America. I enjoy crafting compelling bilingual stories and managing social media strategies that boost brand visibility and engagement. I love digging into complex data to find actionable insights that help shape powerful marketing narratives.

Collaborative and detail-oriented, I’ve worked in diverse settings that range from educational institutions to retail and tech companies. I’m passionate about storytelling that connects people and drives conversion, and I’m excited to bring my skills and energy to new opportunities from day one.

  • 3 years' experience
  • Joined July 2025

Languages

  • Spanish; CastilianFluent
  • EnglishAdvanced

Industry experience

  • Media & Entertainment
  • Retail
  • Education
  • Real Estate & Construction
  • Wholesale & Distribution

More experts in Kitchener, Canada

Work experience· 5 roles

Social Media Ambassador · International Media Office - Conestoga CollegeApr 2025 – Jul 2025 · 4 mos

Executed bilingual content strategies across Instagram, YouTube, and Facebook, resulting in increased reach and engagement. Produced monthly performance dashboards using Hootsuite to guide strategic decisions and optimize content delivery. Led digital storytelling campaigns focused on student life and multicultural events, enhancing community presence and brand perception.

Marketing Micro-Internship · HubSpot x LinkedIn - Elliman TechnologiesNov 2024 – Jul 2025 · 9 mos

Assisted in designing and launching targeted digital campaigns using HubSpot and LinkedIn tools. Delivered weekly analytical reports that informed campaign adjustments and contributed to a 10% increase in product page traffic. Supported lead nurturing and brand positioning through data-driven optimization.

Sales Analyst - Confectionery · CENCOSUD S.A.Aug 2023 – Jul 2025 · 2 yrs

Supported the execution of seasonal marketing campaigns in collaboration with major retail partners (Wong and Metro). Monitored and reported on sales performance, inventory rotation, and ROI to inform commercial strategy. Coordinated supplier activities and in-store activations to align with brand objectives and boost product visibility.

Marketing & Product Intern · Crisol BookstoresNov 2022 – Jul 2025 · 2 yrs 9 mos
Marketing Intern - Construction & Real Estate · Revalora S.A.C.Nov 2021 – Jul 2025 · 3 yrs 9 mos

Education

Postgraduate Diploma · Conestoga College2024 – 2025
Bachelor of Arts · Universidad Peruana de Ciencias Aplicadas (UPC)2017 – 2021

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