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Hi, I’m Mathini, a Creative Director and multi-disciplinary designer with over 7 years of experience crafting motion-led, interactive, and user-centered content, especially in the iGaming, tech, and eLearning sectors. I love creating visually rich narratives through video, animation, and immersive learning content that not only engage users but also align perfectly with brand values. Currently, I lead creative efforts at Trivix, working with amazing global teams and clients like Costa Coffee, Coca-Cola, and Amazon. My background in UX design, motion graphics, and creative leadership allows me to blend creativity with learning science to deliver impactful eLearning experiences. I’m passionate about bringing instructional content to life in memorable ways using tools like Adobe Photoshop, Illustrator, and After Effects.…Hi, I’m Mathini, a Creative Director and multi-disciplinary designer with over 7 years of experience crafting motion-led, interactive, and user-centered content, especially in the iGaming, tech, and eLearning sectors. I love creating visually rich narratives through video, animation, and immersive learning content that not only engage users but also align perfectly with brand values. Currently, I lead creative efforts at Trivix, working with amazing global teams and clients like Costa Coffee, Coca-Cola, and Amazon. My background in UX design, motion graphics, and creative leadership allows me to blend creativity with learning science to deliver impactful eLearning experiences. I’m passionate about bringing instructional content to life in memorable ways using tools like Adobe Photoshop, Illustrator, and After Effects.

Mathini

Creative Director, Motion Graphic Designer, Animator, +2

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Hi, I’m Mathini, a Creative Director and multi-disciplinary designer with over 7 years of experience crafting motion-led, interactive, and user-centered content, especially in the iGaming, tech, and eLearning sectors. I love creating visually rich narratives through video, animation, and immersive learning content that not only engage users but also align perfectly with brand values. Currently, I lead creative efforts at Trivix, working with amazing global teams and clients like Costa Coffee, Coca-Cola, and Amazon. My background in UX design, motion graphics, and creative leadership allows me to blend creativity with learning science to deliver impactful eLearning experiences. I’m passionate about bringing instructional content to life in memorable ways using tools like Adobe Photoshop, Illustrator, and After Effects.…Hi, I’m Mathini, a Creative Director and multi-disciplinary designer with over 7 years of experience crafting motion-led, interactive, and user-centered content, especially in the iGaming, tech, and eLearning sectors. I love creating visually rich narratives through video, animation, and immersive learning content that not only engage users but also align perfectly with brand values. Currently, I lead creative efforts at Trivix, working with amazing global teams and clients like Costa Coffee, Coca-Cola, and Amazon. My background in UX design, motion graphics, and creative leadership allows me to blend creativity with learning science to deliver impactful eLearning experiences. I’m passionate about bringing instructional content to life in memorable ways using tools like Adobe Photoshop, Illustrator, and After Effects.

Available to hire

Hi, I’m Mathini, a Creative Director and multi-disciplinary designer with over 7 years of experience crafting motion-led, interactive, and user-centered content, especially in the iGaming, tech, and eLearning sectors. I love creating visually rich narratives through video, animation, and immersive learning content that not only engage users but also align perfectly with brand values.

Currently, I lead creative efforts at Trivix, working with amazing global teams and clients like Costa Coffee, Coca-Cola, and Amazon. My background in UX design, motion graphics, and creative leadership allows me to blend creativity with learning science to deliver impactful eLearning experiences. I’m passionate about bringing instructional content to life in memorable ways using tools like Adobe Photoshop, Illustrator, and After Effects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Creative Director at TRIVIX

June 1, 2024 - Present

Lead the design and execution of immersive digital learning experiences and marketing content. Designed and animated interactive video content using Adobe After Effects and motion design principles. Collaborated cross-functionally with product, development, and international teams to maintain quality and consistency across projects. Directed UX research initiatives and usability testing to ensure content met user and organisational goals.

Creative Interaction Designer at Entain PLC

December 31, 2024 - July 16, 2025

Developed motion-driven learning content and brand-aligned interactive experiences for B2C casino products. Applied animation and microinteraction techniques to build emotionally resonant, educational journeys. Led UX research, testing and design alignment workshops across departments. Created internal onboarding materials and learning guides to support internal teams and platform rollouts.

Motion Graphic Designer at THRIVE LXP

October 1, 2022 - July 16, 2025

Produced video-based training and onboarding content for global brands such as Amazon, Costa Coffee, and Bentley. Designed and animated eLearning materials using After Effects and Adobe Creative Suite. Worked closely with instructional designers and SMEs to visualise complex information into digestible formats. Managed multiple projects across LMS platforms, ensuring smooth asset delivery and strong brand consistency.

UX Designer – Casino Games at Rank Interactive

March 1, 2021 - July 16, 2025

Enhanced player experiences by designing engaging and educational gaming journeys. Developed data-driven onboarding and help content using UX tools like Hotjar and UserZoom. Created animations to improve feature discovery and player retention. Supported style guide creation and design system maintenance.