Hi, I'm Pablo Quintela López, a Global Marketing Manager and Creative Director with over 16 years of experience in communications, strategy, and leadership. I specialize in intercultural collaboration, driving growth, and fostering inclusive storytelling. My work spans non-profit organizations and global teams, where I focus on delivering impactful, data-driven campaigns that promote equity and belonging. I thrive in designing marketing strategies, managing global campaigns, and leading creative projects that resonate worldwide. Working remotely with diverse teams across continents has taught me the importance of adaptability and collaborative innovation. I am passionate about enhancing recruitment strategies and creating compelling, multi-platform brand experiences.

Pablo Quintela López

Hi, I'm Pablo Quintela López, a Global Marketing Manager and Creative Director with over 16 years of experience in communications, strategy, and leadership. I specialize in intercultural collaboration, driving growth, and fostering inclusive storytelling. My work spans non-profit organizations and global teams, where I focus on delivering impactful, data-driven campaigns that promote equity and belonging. I thrive in designing marketing strategies, managing global campaigns, and leading creative projects that resonate worldwide. Working remotely with diverse teams across continents has taught me the importance of adaptability and collaborative innovation. I am passionate about enhancing recruitment strategies and creating compelling, multi-platform brand experiences.

Available to hire

Hi, I’m Pablo Quintela López, a Global Marketing Manager and Creative Director with over 16 years of experience in communications, strategy, and leadership. I specialize in intercultural collaboration, driving growth, and fostering inclusive storytelling. My work spans non-profit organizations and global teams, where I focus on delivering impactful, data-driven campaigns that promote equity and belonging.

I thrive in designing marketing strategies, managing global campaigns, and leading creative projects that resonate worldwide. Working remotely with diverse teams across continents has taught me the importance of adaptability and collaborative innovation. I am passionate about enhancing recruitment strategies and creating compelling, multi-platform brand experiences.

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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Global Marketing Manager at Celtic English Academy
January 1, 2024 - Present
Leading international market retention and growth focusing on Brazil, Japan, Italy, France, MENA, and Latin America. Planning, developing, executing, and optimizing marketing campaigns at global and regional levels across all channels. Designing marketing strategy aimed at acquisition and retention of key partners worldwide. Measuring and reporting on digital marketing performance and social media engagement across multiple markets. Managing external marketing budget.
Senior Marketing Manager at Celtic English Academy
January 1, 2024 - July 16, 2025
Led campaigns targeting growth and conversion with a focus on multiple international markets. Achieved significant increases in partner engagement and reduced average cost per lead substantially. Managed communication for IALC Workshop 2024 including host city logistics and assets. Delivered multi-platform brand marketing campaigns and collaborated on creative content execution in local markets. Enhanced recruitment and diversification of exchange programs.
Creative & eLearning Consultant at AFS Intercultural Programs (NGO)
January 1, 2024 - July 16, 2025
Conceptualized and produced multi-platform brand marketing campaigns while working remotely with a global network of 66 offices. Collaborated with global marketing leaders to optimize strategies through testing and learning. Enhanced recruitment of exchange students and homestay families. Played a key role in the development of the Multi-Language Video Creator System, nominated for a digital innovation award.
Creative Director at Braavura NYC
December 31, 2019 - July 16, 2025
Developed the creative department for the opening of the Buenos Aires office. Managed client accounts and customer service for the USA market. Led growth from a small team to 22 employees within 12 months. Obtained key accounts through successful pitches and was the creative lead for high-profile brands including WarnerTv and FritoLays. Managed omnichannel go-to-market strategies and integrated creative teams into agency processes.
Creative Director at Webar Interactive
December 31, 2018 - July 16, 2025
Award-winning creative director for highest grossing accounts. Managed social media content creation and campaign presentations for regional business. Led new media trends and technology research. Oversaw creative team integration and brand strategy development.
Professor: Interactive Experiences / Social Media Strategy at Brother Advertising School
December 31, 2021 - July 16, 2025
Taught courses including Social Media Strategy and Interactive Experiences. Contributed to making the school the most awarded for ten consecutive years. Supported the school in winning the Best School of 2021 global award at the Cannes Lions Advertising Awards.
Global Marketing Manager at Celtic English Academy | Cardiff
January 1, 2024 - Present
Leading international market retention and growth with a focus on Brazil, Japan, Italy, France, MENA, and Latin America. Planning, developing, executing, and optimising marketing campaigns globally and regionally. Designing marketing strategies targeted at growth and partner acquisition and retention. Measuring and reporting digital campaign performance and managing external marketing budgets. Successfully achieved business goals including significant year-on-year increases in partner engagement and reduction in lead costs.
Senior Marketing Manager at Celtic English Academy | Cardiff
January 1, 2024 - July 16, 2025
Led international market retention and growth focusing on multiple global regions. Managed comprehensive marketing campaigns, social media engagement, and partner acquisition strategies. Oversaw marketing budgets and coordinated communication for key workshops and events such as IALC Workshop 2024.
Creative & eLearning Consultant at AFS Intercultural Programs (NGO) | New York (Remotely)
January 1, 2024 - July 16, 2025
Conceptualised and produced multi-platform brand marketing campaigns while collaborating with global marketing teams to optimise strategies and drive growth. Enhanced recruitment of exchange students and homestay families across a global network. Maintained high standards of creative output. Played a key role in digital innovation recognized by industry awards.
Creative Director at Braavura NYC | (Remotely)
January 1, 2019 - July 16, 2025
Developed the creative department for a new Buenos Aires office. Managed client accounts serving the USA market and grew the local team significantly within a year. Led and won pitches for key accounts and served as creative lead for social media content and omnichannel strategies across various brands.
Creative Director at Webar Interactive | Buenos Aires
January 1, 2018 - July 16, 2025
Award-winning creative director managing highest grossing accounts at the agency. Directed social media content campaigns, new media research, and brand strategy. Integrated creative team processes and participated as a jury member in advertising awards.
Professor: Interactive Experiences / Social Media Strategy at Brother Advertising School | Buenos Aires
January 1, 2021 - July 16, 2025
Taught courses on social media strategy and interactive experiences, contributing to the school becoming the most awarded advertising school for ten consecutive years, including winning Best School of 2021 at the Cannes Lions Advertising Awards.

Education

Bachelor in Advertising at UM University Buenos Aires
January 1, 2004 - December 31, 2004
Bachelor in Advertising at UM University Buenos Aires
January 1, 2004 - December 31, 2004

Qualifications

Certified Coach (ICF)
January 1, 2017 - December 31, 2017
Prompt Engineering for ChatGPT
January 1, 2023 - December 31, 2023
Certified Coach (ICF)
January 1, 2017 - December 31, 2017
Prompt Engineering for ChatGPT
January 1, 2023 - December 31, 2023

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Consumer Goods, Travel & Hospitality