Hi, I'm Joey Beauchemin, an eCommerce solutions consultant with over 8 years of experience in driving digital innovation and scalable commerce solutions. I've led successful Shopify Plus migrations, optimized user experiences, and created data-driven marketing strategies to help businesses grow and streamline operations. I enjoy partnering with executives and teams to transform complex technical systems into practical business value through automation, analytics, and thoughtful problem-solving. My goal is always to enhance customer experience while improving efficiency and profitability.

Joey Beauchemin

Hi, I'm Joey Beauchemin, an eCommerce solutions consultant with over 8 years of experience in driving digital innovation and scalable commerce solutions. I've led successful Shopify Plus migrations, optimized user experiences, and created data-driven marketing strategies to help businesses grow and streamline operations. I enjoy partnering with executives and teams to transform complex technical systems into practical business value through automation, analytics, and thoughtful problem-solving. My goal is always to enhance customer experience while improving efficiency and profitability.

Available to hire

Hi, I’m Joey Beauchemin, an eCommerce solutions consultant with over 8 years of experience in driving digital innovation and scalable commerce solutions. I’ve led successful Shopify Plus migrations, optimized user experiences, and created data-driven marketing strategies to help businesses grow and streamline operations.

I enjoy partnering with executives and teams to transform complex technical systems into practical business value through automation, analytics, and thoughtful problem-solving. My goal is always to enhance customer experience while improving efficiency and profitability.

See more

Experience Level

Expert
Expert
Expert
Expert

Language

English
Fluent
French
Advanced

Work Experience

E-Commerce Manager at GSM Depot Inc.
April 1, 2025 - Present
Partnered with C-level executives and cross-functional teams to identify business pain points and define a digital transformation roadmap. Managed full Shopify Plus migration, theme development, and workflow automation to scale omnichannel customer experiences. Delivered operational improvements including resolving Shopify issues, automating workflows, optimizing SEO, and refining lifecycle Klaviyo flows, eliminating the need for external consulting and accelerating project timelines.
Consultant, Head of E-Commerce at Hockey Supremacy (Acquired by Canadian Tire)
April 30, 2025 - July 16, 2025
Led Shopify Plus tech stack and roadmap, including theme and app development, UX/UI testing, and process automation. Developed additional websites integrated into operations to mitigate seasonality. Implemented AI-driven automation and financial forecasting. Executed multi-channel digital marketing campaigns achieving significant customer retention, marketing efficiency, and lifetime value ratios. Managed Shopify POS setup across 15 retail locations and provided team training. Acted as a strategic partner to the CEO contributing to a 429.89% EBITDA increase and drove digital transformation facilitating successful acquisition.
E-Commerce Manager at Hockey Supremacy
December 31, 2022 - July 16, 2025
Developed and executed digital merchandising strategies managing a large SKU catalog across multiple e-commerce platforms. Implemented procurement automation syncing real-time stock availability. Enhanced online shopping experience with features such as virtual shopping, gift workflows, loyalty program launch, and B2B rollout. Supported product launches and ERP migration through analytics and UX enhancements. Maintained backend functionality, issue resolution, and system performance using structured ticketing.
Store & Warehouse Director at Hockey Supremacy
December 31, 2019 - July 16, 2025
Managed store and warehouse operations including inventory and retail functions.
Sales Associate at Rousseau Sports
December 31, 2017 - July 16, 2025
Provided sales support in a retail environment on a part-time basis.

Education

Bachelor of Business Administration at Concordia University, Montreal (John Molson School of Business)
January 1, 2010 - December 31, 2014

Qualifications

Excelling in the New World of Retail, McGill Executive Institute
January 11, 2030 - July 16, 2025
Klaviyo Product
January 11, 2030 - July 16, 2025
Klaviyo SMS
January 11, 2030 - July 16, 2025
Klaviyo Strategy
January 11, 2030 - July 16, 2025
Google Ads
January 11, 2030 - July 16, 2025
Google Search
January 11, 2030 - July 16, 2025
Google Shopping
January 11, 2030 - July 16, 2025
Google Analytics
January 11, 2030 - July 16, 2025
SEMrush Academy
January 11, 2030 - July 16, 2025

Industry Experience

Retail, Consumer Goods, Software & Internet, Professional Services