I'm a creative and detail-oriented brand and marketing professional with a passion for digital marketing, visual merchandising, and enhancing customer experiences. I love building engaging campaigns and creating memorable brand experiences across both eCommerce and physical retail platforms. Known for my strategic thinking and hands-on approach, I enjoy working closely with teams to drive results and foster a people-first culture. With experience managing marketing and brand alignment across multiple stores and digital platforms, I thrive in dynamic environments where I can combine creative strategy with practical execution. Outside of work, I enjoy fashion design, cooking, gardening, exploring South Africa, and hiking with my dogs. Content creation is another passion that ties into both my professional and personal life.

Joariette Gagiano

I'm a creative and detail-oriented brand and marketing professional with a passion for digital marketing, visual merchandising, and enhancing customer experiences. I love building engaging campaigns and creating memorable brand experiences across both eCommerce and physical retail platforms. Known for my strategic thinking and hands-on approach, I enjoy working closely with teams to drive results and foster a people-first culture. With experience managing marketing and brand alignment across multiple stores and digital platforms, I thrive in dynamic environments where I can combine creative strategy with practical execution. Outside of work, I enjoy fashion design, cooking, gardening, exploring South Africa, and hiking with my dogs. Content creation is another passion that ties into both my professional and personal life.

Available to hire

I’m a creative and detail-oriented brand and marketing professional with a passion for digital marketing, visual merchandising, and enhancing customer experiences. I love building engaging campaigns and creating memorable brand experiences across both eCommerce and physical retail platforms. Known for my strategic thinking and hands-on approach, I enjoy working closely with teams to drive results and foster a people-first culture.

With experience managing marketing and brand alignment across multiple stores and digital platforms, I thrive in dynamic environments where I can combine creative strategy with practical execution. Outside of work, I enjoy fashion design, cooking, gardening, exploring South Africa, and hiking with my dogs. Content creation is another passion that ties into both my professional and personal life.

See more

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Brand Manager at Yokico
April 1, 2024 - Present
As Brand Manager at Yokico, I lead marketing, customer service, and brand alignment across 33 stores and all digital platforms. I manage campaigns, website updates via Shopify, social media, Meta ads, newsletters with MailerLite, influencer partnerships, and product data using Cin7 and Lightspeed. I also drive internal training, visual merchandising strategy, content creation, coordinate new store launches, and manage Google Ads.
Marketing Co-Ordinator at Yokico
March 31, 2024 - July 16, 2025
Coordinated marketing activities for Yokico, supporting campaigns, digital updates, and social media management, helping to align marketing efforts across store and online channels.
Visual Merchandiser & Store Manager at Yokico
December 31, 2022 - July 16, 2025
Managed visual merchandising and store operations at the Tygervalley Shopping Centre location, ensuring an appealing retail environment that drove customer engagement and sales.
Farm & Guesthouse Manager at Fleckvieh Boerdery
October 31, 2019 - July 16, 2025
Managed farm and guesthouse operations including interior design, event planning, and cheese production to support business launch and ongoing operations.

Education

Bachelor of Science at North-West University
January 1, 2016 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Travel & Hospitality