SAROJ Katuwal

Available to hire

I am a visionary entrepreneur and creative strategist with a unique ability to blend emotional trigger copywriting, storytelling, and business clarity to build brands, marketing systems, and content that convert.

About

I am a visionary entrepreneur and creative strategist with a unique ability to blend emotional trigger copywriting, storytelling, and business clarity to build brands, marketing systems, and content that convert. As the founder of Aefa Creatives, I focus on where emotional triggers meet content systems and bold strategy. Previously, I worked as a Creative Strategist at Crave Advertising & Marketing Pvt. Ltd., helping clients scale with impactful campaigns and brand-first thinking.

I am passionate about idea generation, growth thinking, and visual leadership, and I love helping startups, personal brands, and creators scale using emotional storylines, content clarity, and systemized creative planning. My experience also involves consulting on business growth strategy, content direction, and brand psychology while leading creative execution through dynamic teams.

  • Joined July 2025

Languages

  • EnglishFluent
  • NepaliFluent
  • HindiIntermediate

Industry experience

  • Media & Entertainment
  • Professional Services
  • Consumer Goods

Work experience· 6 roles

Founder & Visionary Strategist · Aefa CreativesDec 2025 – Jul 2025

Built a creative agency focused on emotional branding, video editing, marketing direction, and strategic consulting. Helped startups, personal brands, and creators scale using emotional storylines, content clarity, and systemized creative planning. Provided consulting on business growth strategy, content direction, and brand psychology. Created branding systems combining visuals, emotion, and consumer behavior triggers. Led creative execution through a team of editors, designers, and strategists.

Creative Strategist · Crave Advertising & Marketing Pvt. Ltd.Dec 2025 – Jul 2025

Contributed to campaign planning, creative ideation, and execution for various commercial and digital clients. Assisted in storytelling development, script direction, and visual content ideas for brand campaigns. Worked on improving brand voice, customer emotion targeting, and social media creatives. Participated in marketing strategy discussions and creative pitch development.

Founder & Visionary Strategist · Aefa CreativesDec 2025 – Jul 2025

Built a creative agency focused on emotional branding, video editing, marketing direction, and strategic consulting. Helped startups, personal brands, and creators scale using emotional storylines, content clarity, and systemized creative planning. Provided consulting on business growth strategy, content direction, and brand psychology. Created branding systems that combine visuals, emotion, and consumer behavior triggers. Led creative execution through a team of editors, designers, and strategists.

Creative Strategist · Crave Advertising & Marketing Pvt. Ltd.Dec 2025 – Jul 2025
Founder & Visionary Strategist · Aefa CreativesJan 2025 – Jul 2025 · 7 mos
Creative Strategist · Crave Advertising & Marketing Pvt. Ltd.Jan 2025 – Jul 2025 · 7 mos

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