I am a freelance digital marketing specialist passionate about creative strategy and performance-driven campaigns on social media. I have experience in conceiving innovative ad concepts, optimizing paid media campaigns, and analyzing data to maximize conversion. I am skilled in project management, content planning, and collaborating with cross-functional teams. I am fluent in English and French, with strong autonomy, creativity, and a keen eye on market trends. I enjoy working in fast-paced environments where I can contribute to impactful marketing strategies and continue growing my skill set.

Isabela Posada

I am a freelance digital marketing specialist passionate about creative strategy and performance-driven campaigns on social media. I have experience in conceiving innovative ad concepts, optimizing paid media campaigns, and analyzing data to maximize conversion. I am skilled in project management, content planning, and collaborating with cross-functional teams. I am fluent in English and French, with strong autonomy, creativity, and a keen eye on market trends. I enjoy working in fast-paced environments where I can contribute to impactful marketing strategies and continue growing my skill set.

Available to hire

I am a freelance digital marketing specialist passionate about creative strategy and performance-driven campaigns on social media. I have experience in conceiving innovative ad concepts, optimizing paid media campaigns, and analyzing data to maximize conversion. I am skilled in project management, content planning, and collaborating with cross-functional teams.

I am fluent in English and French, with strong autonomy, creativity, and a keen eye on market trends. I enjoy working in fast-paced environments where I can contribute to impactful marketing strategies and continue growing my skill set.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

Spanish; Castilian
Fluent
English
Fluent
French
Advanced
Portuguese
Intermediate

Work Experience

CRO Account Manager at Power Digital
August 31, 2024 - July 17, 2025
Developed and optimized conversion-focused strategies for e-commerce clients. Led ideation of innovative campaign concepts to improve user engagement and conversion rates. Managed client communications and collaborated with design and development teams. Analyzed campaign data to identify performance improvements and inform strategy.
Marketing Specialist at Red Valley
September 30, 2023 - July 17, 2025
Responsible for SEO Strategy and Optimization for clients. Conducted keyword research and competition analysis. Executed the influencer program. Created and audited Facebook Ads.
Executive Assistant at Red Valley
August 31, 2022 - July 17, 2025
Developed timelines and budgets. Managed personnel. Coordinated meetings and events. Managed vendors payment.
Account Manager at DCOBYS
February 28, 2022 - July 17, 2025
Conducted market research for Central America, North America, and Latin America. Executed email marketing campaigns.

Education

Master in Marketing Management at Grenoble Ecole de Management
January 1, 2024 - December 31, 2026
Bachelor in International Business at EAFIT
January 1, 2017 - December 31, 2021

Qualifications

Inside LVMH Certificate
January 1, 2024 - December 31, 2024
Google Digital Marketing & E-commerce Coursera
January 1, 2023 - December 31, 2023
Digital Marketing Fundamentals Google
January 1, 2022 - December 31, 2022
Innovation for a transformations Culture Universidad Anahuac Mexico
January 1, 2021 - December 31, 2021
Excel Fundamentals for Business Universidad Austral
January 1, 2020 - December 31, 2020

Industry Experience

Professional Services, Retail, Software & Internet, Media & Entertainment, Other