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Hi, I'm Britannica Cleaves. I have over 10 years of experience creating visually engaging content and brand storytelling in the wellness, lifestyle, and personal brand sectors. I specialize in turning abstract ideas into strategic and audience-aligned Instagram content that resonates authentically and reflects mindful living. I’m passionate about working remotely with entrepreneurs and wellness clients to build authentic stories through visuals that emphasize body positivity and everyday movement. I bring a strong command of social media trends, especially Instagram, and a deep expertise in Adobe Creative Suite and video editing tools.…Hi, I'm Britannica Cleaves. I have over 10 years of experience creating visually engaging content and brand storytelling in the wellness, lifestyle, and personal brand sectors. I specialize in turning abstract ideas into strategic and audience-aligned Instagram content that resonates authentically and reflects mindful living. I’m passionate about working remotely with entrepreneurs and wellness clients to build authentic stories through visuals that emphasize body positivity and everyday movement. I bring a strong command of social media trends, especially Instagram, and a deep expertise in Adobe Creative Suite and video editing tools.

Britannica Cleaves

Creative Director, Photographer, Graphic Designer, +2

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Hi, I'm Britannica Cleaves. I have over 10 years of experience creating visually engaging content and brand storytelling in the wellness, lifestyle, and personal brand sectors. I specialize in turning abstract ideas into strategic and audience-aligned Instagram content that resonates authentically and reflects mindful living. I’m passionate about working remotely with entrepreneurs and wellness clients to build authentic stories through visuals that emphasize body positivity and everyday movement. I bring a strong command of social media trends, especially Instagram, and a deep expertise in Adobe Creative Suite and video editing tools.…Hi, I'm Britannica Cleaves. I have over 10 years of experience creating visually engaging content and brand storytelling in the wellness, lifestyle, and personal brand sectors. I specialize in turning abstract ideas into strategic and audience-aligned Instagram content that resonates authentically and reflects mindful living. I’m passionate about working remotely with entrepreneurs and wellness clients to build authentic stories through visuals that emphasize body positivity and everyday movement. I bring a strong command of social media trends, especially Instagram, and a deep expertise in Adobe Creative Suite and video editing tools.

Available to hire

Hi, I’m Britannica Cleaves. I have over 10 years of experience creating visually engaging content and brand storytelling in the wellness, lifestyle, and personal brand sectors. I specialize in turning abstract ideas into strategic and audience-aligned Instagram content that resonates authentically and reflects mindful living.

I’m passionate about working remotely with entrepreneurs and wellness clients to build authentic stories through visuals that emphasize body positivity and everyday movement. I bring a strong command of social media trends, especially Instagram, and a deep expertise in Adobe Creative Suite and video editing tools.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

CEO / Creative Director at The Chloe Branding Company

November 1, 2018 - Present

Led creative direction and content execution for over 20 personal and lifestyle brands. Designed Instagram-forward campaigns focused on storytelling, visual cohesion, and engagement. Produced and edited original wellness, lifestyle, and product photo and video content including reels. Drove multiple founder-led brands to grow 200%+ year over year by aligning content with audience behavior and core values. Directed remote teams of photographers, stylists, and editors to produce cohesive brand visuals. Advised clients on brand tone, energy, and movement through authentic and grounded visuals.

Self-Employed

November 1, 2018 - July 17, 2025

Created branded content for more than 15 lifestyle and wellness entrepreneurs. Translated abstract ideas and verbal concepts into appealing visual content. Increased audience engagement up to 300% by aligning content with brand values and Instagram trends. Designed consistent templates and flexible brand content kits for client use across platforms.

Marketing Director at YKK

November 1, 2018 - July 17, 2025

Directed content production and quality control for brand visuals, including wellness-aligned campaigns. Oversaw integrated marketing efforts emphasizing visual clarity and brand consistency. Mentored junior creatives and optimized design workflows.

Marketing Representative at Peleman Industries

April 30, 2019 - July 17, 2025

Designed client-focused campaigns and content to support product education and lead generation. Advised internal teams on visual and messaging aspects of marketing assets. Delivered content strategies aligned with sales goals and product launches.

Corporate Trainee, Marketing and Development at Quad Graphics

January 31, 2015 - July 17, 2025

Created print and digital marketing collateral using Adobe Creative Suite. Participated in cross-functional product development and campaign production.