Available to hire
I’m Avinash Gandhi, a Digital Marketing Specialist with 11+ years of experience in SEO, SEM, performance marketing, analytics, and marketing automation across B2B, B2C, SaaS, and e-commerce environments. I’ve built and optimized campaigns for startup to enterprise clients, improving visibility and driving sustainable growth.
I thrive on collaborating with cross-functional teams to turn data into action. My strengths include technical SEO, content strategy, AI-driven optimization, and hands-on proficiency with GA4, GTM, Google Ads, HubSpot CRM, WordPress, and Looker Studio, delivering measurable results like traffic growth, better rankings, and lower acquisition costs.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Advanced
Work Experience
Digital Marketing Specialist at 24-7 Garage Doors, Inc.
August 1, 2024 - PresentDeveloped SEO strategies, resulting in a 25% increase in website traffic and improved search engine rankings for targeted keywords. Managed website development and analytics including WordPress CMS and GA4 configurations with Google Tag Manager for accurate marketing attribution. Revitalized content marketing strategy using topic clusters and semantic SEO techniques, driving 50% increase in organic traffic and 65% improvement in conversion rates from blog content.
Digital Marketing Lead at SRM Technologies Private Limited
January 31, 2024 - July 17, 2025Led cross-functional teams executing omnichannel marketing initiatives fostering collaboration among creative, content, and technical specialists. Designed and implemented SEO strategies increasing organic traffic by over 40% YoY for B2B SaaS automotive websites. Managed paid search and display campaigns optimizing ROI and lead generation. Implemented marketing automation with HubSpot CRM, increasing leads by 40% and sales opportunities by 30%. Integrated AI-powered content creation tools to improve content production efficiency by 50%.
Digital Marketing Analyst at Sun Data Tech
January 31, 2021 - July 17, 2025Optimized SEO strategies with advanced NLP techniques resulting in a 55% improvement in organic rankings and 30% increase in traffic from high-intent users. Collaborated cross-functionally with UX, product, and analytics teams using A/B testing and segmentation to improve customer experience and retention. Worked on site speed optimizations with design and development teams.
Digital Marketing Manager at CodeGlo Technologies
August 31, 2020 - July 17, 2025Managed B2B SaaS digital marketing initiatives leading to a 20% traffic increase and 15% conversion rate growth. Performed technical SEO audits resolving crawl and Core Web Vitals issues. Analyzed 200+ pages for SEO performance, boosting organic traffic by 43% and securing first-page rankings for 18 keywords. Developed data visualization dashboards improving reporting efficiency by 75% through collaboration with development teams.
Digital Marketing Specialist at Satori Creatives LLP
July 31, 2019 - July 17, 2025Executed integrated digital campaigns across social media, email, SEO, and PPC, driving a 45% engagement increase and 30% conversion growth on social platforms. Led e-commerce UX redesign that decreased cart abandonment by 55% and increased conversion by 25%. Collaborated on social media visual identity refresh resulting in 78% higher engagement and 26% follower growth.
Senior SEO Analyst at ESearch Advisors
December 31, 2016 - July 17, 2025Conducted comprehensive SEO audits resolving issues with site architecture, speed, mobile responsiveness, crawlability, and indexation. Collaborated on SEO-friendly content with the marketing team achieving a 15% page view increase. Improved organic search rankings by 40% and website traffic by 55% within six months. Redesigned email marketing automation workflow to enhance open rates by 35% and conversions by 20%.
SEO Analyst at NIST Global
December 31, 2015 - July 17, 2025Optimized on-page SEO including meta tags, headings, content, and internal linking to boost search visibility. Managed link building initiatives to improve domain authority. Enhanced organic traffic by 43% and secured first-page rankings for 18 keywords. Spearheaded AI-driven personalized content strategy increasing engagement rates by 45% across social media platforms.
Digital Marketing Specialist at 24-7 Garage Doors, Inc.
August 1, 2024 - PresentDeveloped SEO strategies resulting in a 25% increase in website traffic and improved keyword rankings. Managed and enhanced WordPress and other CMS websites and set up GA4 configurations with custom event tracking via Google Tag Manager to ensure precise marketing attribution. Revitalized the content marketing strategy using topic clusters and semantic SEO techniques, driving a 50% increase in organic traffic and a 65% improvement in conversion rates from blog content.
Digital Marketing Lead at SRM Technologies Private Limited
January 31, 2024 - July 17, 2025Led cross-functional teams to execute omnichannel marketing initiatives, ensuring cohesive brand messaging. Designed and implemented SEO strategies that increased organic traffic by over 40% year-over-year for B2B SaaS automotive websites. Managed paid campaigns on Google Ads, Bing Ads, and Meta to maximize ROI and lead generation. Implemented marketing automation with HubSpot CRM, increasing leads by 40% and sales opportunities by 30%. Integrated AI-powered content creation tools to reduce time-to-publish by 40% and increase team productivity by 50%.
Digital Marketing Analyst at Sun Data Tech
January 31, 2021 - July 17, 2025Optimized SEO strategies using advanced NLP techniques, resulting in a 55% improvement in organic search rankings and a 30% increase in traffic from high-intent users. Collaborated with UX, product, and analytics teams to improve customer experience through A/B testing and journey analysis, boosting retention and satisfaction. Worked with design and development teams on technical SEO recommendations and site speed optimization.
Digital Marketing Manager at CodeGlo Technologies
August 31, 2020 - July 17, 2025Implemented comprehensive digital marketing strategy including SEO, SEM, social media, and email marketing, increasing website traffic by 20% and conversion rates by 15%. Conducted technical SEO audits, fixed crawl and indexation issues, and improved Core Web Vitals. Analyzed SEO performance across 200+ pages, boosting organic traffic by 43% and securing first-page rankings for 18 high-value keywords. Developed a proprietary web analytics dashboard, consolidating data sources and reducing reporting time by 75%.
Digital Marketing Specialist at Satori Creatives LLP
July 31, 2019 - July 17, 2025Orchestrated integrated marketing campaigns across social media, email, SEO, and PPC to drive brand awareness and lead generation while optimizing ROI. Led social media content strategy, raising engagement rates by 45% and conversion rates by 30% in six months. Focused on e-commerce analytics and CRO, redesigning UX/UI and implementing A/B testing to reduce cart abandonment by 55% and increase conversions by 25%. Collaborated on social media visual refresh achieving 78% higher engagement and 26% follower growth.
Senior SEO Analyst at ESearch Advisors
December 31, 2016 - July 17, 2025Performed comprehensive SEO audits, keyword research, and competitive analysis to improve rankings, site performance, and mobile responsiveness. Developed SEO-friendly content strategies with the marketing team, increasing page views by 15%. Improved organic search rankings by 40% and increased website traffic by 55% within six months. Redesigned email marketing automation using behavioral triggers, boosting open rates by 35% and conversions by 20%.
SEO Analyst at NIST Global
December 31, 2015 - July 17, 2025Optimized meta tags, headings, content, and internal linking to enhance search visibility and page performance. Managed link building campaigns and backlink monitoring to improve domain authority and rankings. Analyzed SEO performance and implemented technical optimizations, increasing organic traffic by 43% and achieving first-page rankings for 18 keywords. Led AI-driven personalized content strategy for social media, raising engagement by 45%.
Digital Marketing Specialist at 24-7 Garage Doors, Inc.
August 1, 2024 - PresentDeveloped SEO strategies, resulting in a 25% increase in website traffic and improved rankings for targeted keywords. Managed website builds and enhancements using WordPress and other CMS platforms. Set up GA4 configurations with custom event tracking and goals via Google Tag Manager to ensure accurate marketing attribution. Revitalized content marketing using topic clusters and semantic SEO, driving 50% more organic traffic and 65% higher conversion rates from blog content.
Digital Marketing Lead at SRM Technologies Private Limited
January 31, 2024 - August 26, 2025Led cross-functional teams executing omnichannel marketing initiatives, ensuring cohesive brand messaging. Designed SEO strategies that increased organic traffic by over 40% year-over-year in the B2B SaaS automotive sector. Planned and optimized paid campaigns across Google Ads, Bing Ads, and Meta ads to maximize ROI. Implemented advanced marketing automation with HubSpot CRM, increasing leads by 40% and sales opportunities by 30%. Integrated AI-powered content creation tools to reduce time-to-publish by 40% and boost team productivity by 50%.
Digital Marketing Analyst at Sun Data Tech
January 31, 2021 - August 26, 2025Optimized SEO strategies using NLP, improving organic search rankings by 55% and increasing high-intent website traffic by 30%. Collaborated with UX, product, and analytics teams to enhance customer experience through A/B testing, segmentation, and journey analysis, resulting in higher retention and satisfaction. Worked closely with design and development teams to implement technical SEO recommendations and improve site speed.
Digital Marketing Manager at CodeGlo Technologies
August 31, 2020 - August 26, 2025Implemented a comprehensive digital marketing strategy covering SEO, SEM, social media, and email marketing, increasing B2B SaaS website traffic by 20% and conversion rates by 15%. Conducted technical SEO audits to fix crawl, indexation, and Core Web Vitals issues. Analyzed and optimized 200+ pages, achieving a 43% increase in organic traffic and top rankings for 18 high-value keywords. Created performance dashboards and custom web analytics tools, reducing reporting time by 75% and improving data accuracy.
Digital Marketing Specialist at Satori Creatives LLP
July 31, 2019 - August 26, 2025Managed integrated digital marketing campaigns across social media, email, SEO, and PPC to boost brand awareness and lead generation with data-driven ROI optimization. Led social media content strategy, increasing engagement rates by 45% and conversion rates by 30% in six months. Focused on ecommerce analytics, customer journeys, and conversion rate optimization. Redesigned ecommerce UX using advanced UX/UI and A/B testing, reducing cart abandonment by 55% and increasing conversions by 25%. Collaborated on social media visual identity refresh, achieving 78% higher engagement and 26% follower growth.
Senior SEO Analyst at ESearch Advisors
December 31, 2016 - August 26, 2025Conducted comprehensive SEO audits, keyword research, and competitive analysis to improve site ranking, performance, architecture, crawlability, and mobile responsiveness. Partnered with content marketing to develop SEO-friendly content, increasing page views by 15%. Enhanced SEO strategies leading to a 40% rise in rankings and a 55% surge in website traffic in six months. Redesigned email automation workflows with behavioral triggers, raising open rates by 35% and conversions by 20%.
SEO Analyst at NIST Global
December 31, 2015 - August 26, 2025Optimized on-page SEO, including meta tags, headings, content, and internal linking to enhance search visibility. Managed link building campaigns and backlink profiles to boost domain authority and rankings. Improved SEO performance across pages, increasing organic traffic by 43% and securing first-page rankings for 18 key keywords. Led cross-platform content strategy utilizing AI-driven personalization, achieving a 45% boost in social media engagement.
Digital Marketing Lead at SRM Technologies Private Limited
June 1, 2021 - January 1, 2024Led cross-functional omnichannel marketing initiatives; increased organic traffic by 40%+ YoY for B2B SaaS automotive websites. Planned and managed paid search/display campaigns (Google Ads, Bing Ads, Meta) to maximize ROI. Implemented comprehensive marketing automation with HubSpot CRM, boosting leads by 40% and sales opportunities by 30%. Integrated AI-powered content workflows reducing time-to-publish by 40% and productivity by 50%.
Digital Marketing Analyst at Sun Data Tech
November 1, 2020 - January 1, 2021Optimized SEO using NLP techniques, achieving 55% improvement in rankings and a 30% traffic increase from high-intent users. Collaborated with UX, product, and analytics teams on A/B testing and journey analysis; implemented site-speed optimization with design/dev teams.
Digital Marketing Manager at CodeGlo Technologies
July 1, 2019 - August 1, 2020Monitored stakeholder engagement and conversion rates by 20% and 15% respectively through a comprehensive digital marketing strategy across SEO, SEM, social media, and email. Conducted technical SEO audits; improved organic traffic by 43% and achieved first-page rankings for 18 high-value keywords. Built proprietary web analytics dashboards, reducing reporting time by 75% and increasing data accuracy.
Digital Marketing Specialist at Satori Creatives LLP
February 1, 2017 - July 1, 2019Led integrated campaigns across social, email, SEO, and PPC; achieved a 45% increase in engagement and a 30% rise in conversions within six months. Redesigned e-commerce UX with advanced UX/UI and A/B testing, reducing cart abandonment and boosting conversions.
SEO Analyst at NIST Global
June 1, 2013 - December 1, 2015On-page and off-page SEO optimization; improved organic traffic and first-page rankings for multiple keywords. Led cross-platform content strategy with AI-driven personalization to boost engagement.
Digital Marketing Specialist at 2-7 Garage Doors, Inc.
August 1, 2024 - PresentDeveloped and executed an SEO strategy for the construction industry, increasing organic traffic by 25% and improving SERP rankings for high-intent keywords. Built and enhanced WordPress CMS sites; implemented full GA4 + GTM tracking for accurate attribution.
Digital Marketing Lead at SRM Technologies Pvt Ltd
June 1, 2021 - January 1, 2024Implemented SEO frameworks for auto SaaS websites, increasing organic visibility and improving technical health. Managed Meta paid campaigns, delivering measurable improvements in lead generation and ROI. Led cross-functional collaboration across SEO, design, development, and content teams to meet enterprise client deliverables. Implemented HubSpot automation, increasing qualified leads by 40% and opportunities by 30%. Executed technical SEO fixes in HTML, CSS, and JavaScript, improving crawlability and indexing. Led multi-disciplinary project management and aligned digital strategy with product and C-suite stakeholders.
Digital Marketing Analyst at Sun Data Technologies Pvt Ltd
November 1, 2020 - June 1, 2021Improved organic search rankings by 55% using NLP-based keyword optimization strategies. Drove a 30% increase in high-intent website traffic. Collaborated with UX and analytics teams on A/B testing and user-journey enhancements, improving retention metrics.
Digital Marketing Manager at CodeGlow Technologies
July 1, 2019 - August 1, 2020Increased stakeholder engagement and website traffic by 20%; boosted conversions by 15% through integrated digital marketing campaigns. Conducted full technical SEO audits, resolving crawl issues and improving Core Web Vitals. Collaborated on Angular-based web assets to improve rendering speed and structured content. Optimized WordPress, Joomla, and Shopify templates, improving metadata, internal linking, and on-page performance. Used Jira, Asana, and Trello to manage multi-channel campaign execution and ensure on-time delivery.
Education
Bachelor’s Degree at Anna University, India
January 1, 2008 - December 31, 2012Bachelor's Degree at Anna University, India
January 1, 2009 - December 31, 2012Bachelor’s Degree in Information Technology at Anna University, India
January 1, 2008 - January 1, 2012Bachelor’s Degree in Information Technology at Anna University
January 11, 2030 - January 1, 2012Bachelor’s Degree in Information Technology at Anna University, India
January 11, 2030 - January 1, 2012Qualifications
SEMrush SEO Certification
January 1, 2021 - December 31, 2021Google Analytics Certification
January 1, 2021 - December 31, 2021Google Tag Manager Fundamentals
January 1, 2021 - December 31, 2021Google Ads Search and Display Certification
January 1, 2021 - December 31, 2021SEMrush SEO Certification
January 11, 2030 - July 17, 2025Google Analytics Certification
January 11, 2030 - July 17, 2025Google Tag Manager Fundamentals
January 11, 2030 - July 17, 2025Google Ads Search and Display Certification
January 11, 2030 - July 17, 2025SEMrush SEO Certification
January 11, 2030 - August 26, 2025Google Analytics Certification
January 11, 2030 - August 26, 2025Google Tag Manager Fundamentals
January 11, 2030 - August 26, 2025Google Ads Search and Display Certification
January 11, 2030 - August 26, 2025SEMrush SEO Certification
January 11, 2030 - February 12, 2026Google Analytics Certification
January 11, 2030 - February 12, 2026Google Tag Manager Fundamentals
January 11, 2030 - February 12, 2026Google Ads Search and Display Certification
January 11, 2030 - February 12, 2026SEMrush SEO Certification
January 11, 2030 - April 7, 2026Google Analytics Certification
January 11, 2030 - April 7, 2026Google Tag Manager Fundamentals
January 11, 2030 - April 7, 2026Google Ads Certification (Search & Display)
January 11, 2030 - April 7, 2026Generative AI for Digital Marketers and E-commerce
January 11, 2030 - April 7, 2026HubSpot Certification
January 11, 2030 - April 7, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Retail, Manufacturing, Transportation & Logistics
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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