Available to hire
I’m Brittany Green, a friendly and results-driven influencer marketing and brand strategy specialist. I help lifestyle, beauty, and consumer brands grow through authentic creator partnerships, data-driven campaigns, and strategic storytelling across Instagram and TikTok.
I’m currently leading influencer initiatives at Go Social while building lasting partnerships for premium brands. I thrive on turning ideas into actionable plans and clear metrics, collaborating cross-functionally to maintain brand integrity and deliver measurable impact.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Account Executive, Digital and Influencer Marketing at CMM PR
December 31, 2025 - July 18, 2025Assisted in influencer and marketing initiatives including brand partnerships, gifting programs, email campaigns, and launch events for brands such as Haus Labs, OPI Global, and La Roche-Posay, managing projects from concept to execution and reporting. Built and maintained strong relationships with influencers, press, and vendors to ensure seamless collaborations and foster long-term partnerships. Managed end-to-end influencer partnerships, including vetting, outreach, negotiation, and content approvals, ensuring alignment with brand goals and delivering impactful results. Worked closely with clients to exceed quarterly goals and optimize budgets, delivering creative, results-driven campaigns. Tracked and analyzed key performance metrics to inform and refine future strategies, driving measurable ROI. Produced high-profile events, coordinating talent appearances and impactful product launches to strengthen brand presence and awareness. Designed visually engaging assets for email, social
Account Executive, Influencer & Brand Partnerships at CMM PR
January 1, 2024 - January 1, 2024Supported influencer marketing, brand partnerships, and event programs for top beauty brands including Haus Labs, La Roche-Posay, and OPI Global. Managed influencer outreach, content approvals, and gifting programs, ensuring seamless execution and impactful results. Cultivated long-term relationships with creators, media, and vendors to foster ongoing brand collaborations. Coordinated gifting campaigns from concept through execution, ensuring alignment with brand goals and maximizing social engagement. Assisted with high-profile event coordination, ensuring talent attendance, product placement, and post-event coverage.
Influencer Marketing Strategist at Go Social
January 1, 2024 - November 23, 2025Lead end-to-end influencer campaigns across Instagram and TikTok, managing paid and trade activations for lifestyle, food & beverage, and spirits brands. Source, vet, and onboard creators aligned with client goals to drive authentic partnerships and measurable engagement. Develop and execute influencer strategies from concept to reporting, balancing creative direction with business objectives. Coordinate influencer gifting programs, manage communications, and oversee all campaign logistics with organized precision. Collaborate with internal teams on creative briefs, content approvals, and campaign recaps to maintain brand alignment.
Social Media Manager, Freelance at Fizzy Mag
December 31, 2023 - July 18, 2025Freelance social media management and content creation.
Assistant Director, Social Media and Influencer Marketing at Brandsway Creative
December 31, 2022 - July 18, 2025Spearheaded and optimized social media and influencer strategies for leading beauty and fashion brands including Koral, Winky Lux, and TA3, growing a collective audience of over 800,000 engaged followers. Developed and executed platform-specific growth strategies across Instagram, TikTok, and Pinterest to elevate brand visibility, engagement, and conversions. Managed influencer programs and executed influencer-led social campaigns aligned with overall brand initiatives, ensuring seamless communication and activation. Produced innovative, trend-driven social content tailored to target audiences, while managing and scheduling content calendars to align with product launches, campaigns, and brand messaging. Fostered meaningful engagement within online communities to build loyalty and strengthen connections between brands and their audiences. Coordinated brand partnerships, promotional giveaways, and branded events to enhance consumer relationships and extend reach.
Coordinator, Influencer Marketing & Social Media Management at Brandsway Creative
January 1, 2021 - January 1, 2021Developed and executed influencer campaigns and gifting programs, curated creator lists, and built strong relationships to drive authentic engagement and measurable results across social platforms. Managed brand social media accounts, creating content calendars, posting schedules, and optimizing engagement across platforms.
Social Media Marketing, Internship at G.I.D
December 31, 2019 - July 18, 2025Social media marketing internship.
Social Media and Merchandising, Internship at Uncommon
December 31, 2016 - July 18, 2025Social media and merchandising internship.
Education
Bachelor of Business Administration at Georgia State University Jack M. Robinson College of Business
January 1, 2015 - December 31, 2019Bachelor's Degree at Georgia State University
January 1, 2015 - January 1, 2018Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Consumer Goods, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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