Available to hire
Hello Twine Team,
I’m aCreative Director and Brand Designer with 15+ years of international experience creating brand identities, digital experiences, and cross-channel communication for both global organizations and innovative startups.
Through my studio, AS-Identity, I help brands translate business goals into clear and compelling visual systems—from logo design and brand guidelines to digital assets, packaging, social media, and web experiences. My background includes projects for clients such as Audi, Deutsche Rentenversicherung, Geske German Beauty Tech, UpToDate Ventures, and Ja-Unendlich.
Relevant experience for this project includes:
• Developing complete brand identities, visual systems, and brand books for growing companies.
• Creating scalable design assets across digital and print touchpoints while ensuring visual consistency.
• Presenting concepts to stakeholders and refining solutions through collaborative feedback processes.
• Managing multiple projects independently in remote and international environments.
I combine strategic thinking with strong visual execution and enjoy building brands that are both distinctive and commercially effective. I would be excited to contribute my branding expertise and creative problem-solving skills to your projects.
I look forward to the opportunity to collaborate.
Best regards,
Anna Marcon
Creative Director & Brand Designer
AS-Identity Studio
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Polish
Fluent
English
Fluent
German
Fluent
Italian
Intermediate
Work Experience
Freelance Senior Art Director at Ja-Unendlich GmbH
January 1, 2014 - PresentResponsible for brand development, brand strategy, web design, UI, illustration, creative concept, print design, social media campaign, animation, package design, photoshoot management, and final artwork from 2014 to 2024.
Senior Art Director, UI/UX at Online Engineering Grand Position Agency
January 1, 2023 - PresentLed brand development, web design, UI design, creative concept, and print design projects from 2023 to 2024.
Senior Art Director at Geske - German Tripple A Agency
December 31, 2022 - August 27, 2025Managed brand development, web UI design, campaigns, animation, and social media creative concept for a Beauty Tech company from 2020 to 2022.
Art Director at Deutsche Capgemini
December 31, 2022 - August 27, 2025Creative concept and design for Renten Versicherung digital/print campaigns including animation and illustration from 2020 to 2022.
Art Director at Up To Date Ventures
December 31, 2024 - August 27, 2025Art direction and creative concept for digital/print design, cross-media campaigns, animation, illustration, UI, and web design during 2019, 2020 and 2024.
Art Director at Straight Agency
December 31, 2024 - August 27, 2025Handled various digital design projects including creative concept, UI, web design, and cross-design media campaigns in 2019 and 2024.
Art Director at Tisch 13 Agency - Munich
December 31, 2018 - August 27, 2025Led brand development, web communication, creative agency design, concept, illustration, spatial print design, and print campaigns from 2016 to 2018.
Digital Art Director at Diva-e Agency - Munich
December 31, 2016 - August 27, 2025Managed brand development, web design, print design, digital design, UI, illustration, and creative concept between 2015 and 2016.
Junior Art Director at Saint Elmo's Agency - Berlin
December 31, 2015 - August 27, 2025Worked on brand development, web campaigns, design, UI, creative concepts, and cross-media projects from 2014 to 2015.
Print Creative Designer at Independent Medien Design
December 31, 2014 - August 27, 2025Focused on print creative design, concept, Illustrator, book design, final artwork, and illustration work between 2013 and 2014.
Junior Designer at Fleurop A.G. - Berlin
December 31, 2012 - August 27, 2025Magazine design, print design, and illustration in 2012.
Magazine Design Internship at Polnische Botschaft Berlin
December 31, 2011 - August 27, 2025Magazine design and print design in 2011.
Magazine Design Internship at PR Agency Sedlak & Sedlak Design
December 31, 2008 - August 27, 2025Magazine design and print design in 2008.
Freelance Senior Art Director at Ja-Unendlich GmbH
January 1, 2014 - PresentResponsible for brand development, brand strategy, web design, UI, illustration, creative concept, print design, social media campaign, animation, package design, photoshoot management, and final artwork.
Senior Art Director, UI/UX at Online Engineering Grand Position Agency
January 1, 2023 - PresentDelivered brand development, web design, UI, creative concept, and print design.
Senior Art Director at Geske - German Tripple A Agency
January 1, 2023 - PresentHandled brand development, web UI design, campaigns, animation. Focused on beauty tech design, UI and creative concepts, and social media.
Art Director at Deutsche Capgemini
December 31, 2022 - August 27, 2025Worked on creative concepts, Renten Versicherung digital and print design campaigns, animation, and illustration.
Art Director at Up To Date Ventures
December 31, 2022 - August 27, 2025Provided art direction for digital and print design, creative concepts, cross media campaigns, animation, illustration, UI, and web design.
Art Director, Digital Design at Straight Agency
December 31, 2024 - August 27, 2025Worked on digital design, creative concepts, UI, web design, and cross media campaigns.
Art Director, Digital Design at XL Energy Drink
December 31, 2024 - August 27, 2025Responsible for digital design, creative concepts, UI, web design, UI/UX design, and packaging design.
Art Director at Tisch 13 Agency, Munich
December 31, 2018 - August 27, 2025Handled brand development, web communication, creative agency design, concept, illustration, spatial print design, and print campaigns.
Digital Art Director at Diva-e Agency, Munich
December 31, 2016 - August 27, 2025Brand development, web design, print design, digital design, UI, illustration, and creative concept.
Junior Art Director at Saint Elmo's Agency, Berlin
December 31, 2016 - August 27, 2025Brand development, web campaigns, design, UI, creative concepts, and cross media.
Print Creative Designer at Independent Medien Design
December 31, 2014 - August 27, 2025Concept design, illustration, book design, and final artwork.
Junior Designer at Fleurop A.G., Berlin
December 31, 2012 - August 27, 2025Magazine design, print design, and illustration.
Magazine Design Intern at Polnische Botschaft, Berlin
December 31, 2011 - August 27, 2025Magazine design and print.
Magazine Design Intern at PR Agency Sedlak & Sedlak Design
December 31, 2008 - August 27, 2025Magazine design and print.
Freelance Senior Art Director at Ja Unendlich GmbH
January 1, 2024 - January 1, 2024Brand development, brand strategy, web design, UI, illustration, creative concept, print design, social media campaign, animation, package design, photoshoot management, final artwork.
Senior Art Director, UI/UX Designer at Online Engineering / Grand Position Agency
January 1, 2024 - January 1, 2024Brand Development, Webdesign, UI, Creative Concept, Print Design.
Senior Art Director, UI Designer at Geske German Beauty Tech / Tripple A Agency
January 1, 2024 - January 1, 2024Brand development, web design, UI, creative concept, social media campaign, animation.
Art Director, Digital/ Print Design at Deutsche Renten Versicherung / Capgemini
January 1, 2022 - January 1, 2022Creative concept, digital/print campaign, animation, illustration.
Art Director, Digital/ Print Design at UpToDate Ventures
January 1, 2022 - January 1, 2022Creative concept, cross media campaign, UI, web design, animation, illustration.
Art Director, Digital Design, UI Design at Straight Agency
January 1, 2020 - January 1, 2020Creative concept, UI, Web Design, Cross Media Campaign.
Art Director, Digital Design, UI/UX Design at XL Energy Drink
January 1, 2024 - January 1, 2024Creative Concept, UI, Web Design, Packaging Design.
Art Director at Tisch 13 Agency Munich
January 1, 2018 - January 1, 2018Brand development, web design, illustration, spatial communication, creative concept, print design, print campaign.
Digital Art Director at Diva e Agency Munich
January 1, 2016 - January 1, 2016Brand development, web design, UI, illustration, creative concept, print design, digital design.
Junior Art Director at Saint Elmo's Agency Berlin
January 1, 2016 - January 1, 2016Brand development, web design, UI, creative concept, cross media campaign.
Print Designer, Illustrator at Independent Medien Design
January 1, 2015 - January 1, 2015Creative concept, book design, final artwork, illustration.
Junior Designer at Fleurop A.G. Berlin
January 1, 2014 - January 1, 2014Magazine Design, Print Design, Illustration.
Internship at Polnischen Botschaft in Berlin
January 1, 2012 - October 27, 2025Magazine Design, Print Design.
Internship at PR Agency Sedlak&Sedlak
January 1, 2011 - October 27, 2025Magazine Design, Print Design.
Internship at Cyfra 7 Print House
January 1, 2008 - October 27, 2025Print Design.
Senior Art Director at Ja-Unendlich
January 1, 2023 - January 1, 2023Led branding and digital/print design; developed a comprehensive product catalog with over 400 items and created a WordPress-based online shop for retailers. Established a consistent brand language, typography guidelines, and scalable UI components across assets.
Art Director at Deutsche Rentenversicherung / Capgemini
January 1, 2012 - January 1, 2012Developed a comprehensive brand experience concept; designed logo and key visuals, and produced digital/print assets including PowerPoint templates for campaigns. Ensured cohesive branding across multiple channels.
Art Director / In-space Communication at Tisch13 (Audi MQ)
December 31, 2017 - December 31, 2017Created an interactive visual model and in-space communication for the Audi MQ Technology & Science Event; applied visuals across digital screens, social content, and large-scale wall graphics.
Art Director / In-space Communication at Tisch13 (Audi Super Q)
December 31, 2017 - December 31, 2017Led branding and in-space communication for an international Winter Sports Event, designing environmental graphics to elevate on-site experience and brand presence.
Art Director at Diva-e
January 1, 2018 - January 1, 2018Managed visual identity and campaigns for digital and brand projects, delivering cross-channel design for clients in Munich.
Junior Art Director at Saint Elmo’s
January 1, 2013 - January 1, 2013Freelance/junior role focusing on concept development and design for graphic identity and print.
Graphic Designer at Fleurop A.G. Berlin
January 1, 2010 - January 1, 2010Graphic design work for brand communications and print collateral.
Intern at Polish Embassy in Berlin
January 1, 2006 - January 1, 2006Internship in PR/communications and design.
Freelance Senior Art Director at Ja Unendlich GmbH
January 1, 2014 - January 1, 2024Brand development, brand strategy, web design, UI, illustration, Creative concept, print design, social media campaign, animation, package design, photoshoot management, final artwork.
Senior Art Director, UI/UX Designer at Online Engineering Grand Position Agency
January 1, 2023 - January 1, 2024Brand Development, Webdesign, UI, Creative Concept, Print Design.
Senior Art Director, UI Designer at Geske German Beauty Tech Tripple A Agency
January 1, 2023 - January 1, 2024Brand development, web design, UI, creative concept, social media campaign, animation.
Art Director, Digital/ Print Design at Deutsche Renten Versicherung Capgemini
January 1, 2020 - January 1, 2022Creative concept, Digital/Print campaign, Animation, Illustration.
Art Director, Digital/ Print Design at UpToDate Ventures
January 1, 2020 - January 1, 2022Creative concept, cross media campaign, UI, web design, animation, illustration.
Art Director, Digital Design, UI Design at Straight Agency
January 1, 2019 - January 1, 2024Creative concept, UI, Web Design, Cross Media Campaign.
Art Director at Tisch 13 Agency Munich
January 1, 2016 - January 1, 2018Brand development, web design, illustration, spatial communication, creative concept, print design, print campaign.
Junior Art Director at Saint Elmo's Agency Berlin
January 1, 2015 - January 1, 2016Brand development, web design, UI, creative concept, cross media campaign.
Print Designer, Illustrator at Independent Medien Design
January 1, 2014 - January 1, 2015Creative concept, book design, final artwork, illustration.
Junior Designer at Fleurop A.G. Berlin
January 1, 2013 - January 1, 2014Magazine Design, Print Design, Illustration.
Art Director, Digital/Print Design at Deutsche Renten Versicherung Capgemini
January 1, 2020 - January 1, 2022Creative concept, digital/print campaign, animation, illustration.
Art Director, Digital/Print Design at UpToDate Ventures
January 1, 2020 - January 1, 2022Creative concept, cross media campaign, UI, web design, animation, illustration.
Art Director, Digital Design, UI/UX Design at XL Energy Drink
January 1, 2019 - January 1, 2024Creative concept, UI, web design, packaging design.
Junior Art Director at Saint Elmo s Agency Berlin
January 1, 2015 - January 1, 2016Brand development, web design, UI, creative concept, cross media campaign.
Senior Art Director, UI Designer at Geske German Beauty Tech
January 1, 2023 - January 1, 2024Brand development, web design, UI, creative concept, social media campaign, animation.
Art Director, Digital/Print Design at Deutsche Rentenversicherung Capgemini
January 1, 2020 - January 1, 2022Creative concept, digital/print campaign, animation, illustration.
Intern Editorial & Print Designer at Various (Berlin & Krakow)
January 1, 2008 - January 1, 2013Editorial and print design roles and internships across Berlin and Krakow, early career work in editorial and print design.
Graphic Designer & Illustrator at Independent Media Design
January 1, 2012 - January 1, 2014Editorial and book design for Gräfe und Unzer; layouts and master documents for GLYX series.
Junior Designer & Illustrator at Fleurop AG
January 1, 2013 - January 1, 2014Designed Green, Fleurop's B2B magazine for the floristry industry, and brand elements supporting the corporate identity.
Creative Partner at Ja-Undlich / SmaaJet te
January 1, 2015 - January 1, 2016Long-term creative partner; created the original visual identity and brand language for the company in its early years, and led its visual evolution since — from graphic design through art direction: concept, packaging, catalogs, web, seasonal campaigns, trade-fair materials and strategic guidance.
Senior Art Director at Tisch 1320
January 1, 2016 - January 1, 2018Brand experience, spatial design and creative direction for automotive launches across Germany, Spain and Italy — world premieres, motor shows and press conferences.
Founder & Creative Director at AS-Identity Studio
January 1, 2019 - PresentIndependent Brand Strategy and Creative Direction for public institutions, tech ventures and companies in transformation.
Senior Art Director (Capgemini project) at Capgemini (for Deutsche Rentenversicherung)
January 1, 2020 - January 1, 2022Visual system for one of Germany's large public institutions — logo suite, key visuals, a 15-part explainer illustration series, 52-icon set, animation and master presentation templates. Coordinated external collaborators across animation and illustration.
Art Director at Geske German Beauty Tech
January 1, 2022 - January 1, 2023Brand system development; art direction and social media campaign strategy; created a ~100-page brand guideline and assets across 10+ languages.
Brand Designer / UI/UX Designer at GrandPosition Agency
January 1, 2023 - January 1, 2024Rebranding and UI/UX for a tech company — website system, 26-page brand book, infographics and motion.
Brand Identity Lead at AS-Identity Studio (Frankfurt Transformation Office project)
January 1, 2025 - January 1, 2026Brand identity for the city's digital transformation initiative; led strategy, positioning and full visual system development including logo, iconography, motion and presentation templates.
Education
Master Diploma in Industrie Design at Academy of Fine Arts in Krakow
January 1, 2010 - December 31, 2012Bachelor in Grafik Design at Academy of Fine Arts and Architecture in Krakow
January 1, 2005 - December 31, 2008Diploma in Fashion Design at Art School in Krakow
January 1, 2005 - December 31, 2008Basic HTML & CSS Course at Comcave Collage, Munich
January 1, 2015 - August 27, 2025Interaction & Animation Course at Design Practice
January 1, 2024 - August 27, 2025Master Diploma in Industrial Design specialization in Visual Communication at Academy of Fine Arts in Krakow
January 1, 2010 - December 31, 2012Bachelor in Grafik Design specialization Brand Design at Academy of Fine Arts and Architecture in Krakow
January 1, 2005 - December 31, 2008Diploma in Fashion Design at Art School in Krakow
January 1, 2005 - December 31, 2008Basic HTML & CSS course at Comcave College, Munich
January 1, 2015 - December 31, 2015Interaction & Animation Course at Design Practice
January 1, 2024 - August 27, 2025AI Designer Course at Design Practice
January 1, 2025 - August 27, 2025Master Diploma in Industrial Design at Academy of Fine Arts in Krakow
January 1, 2010 - January 1, 2012Bachelor in Graphic Design at Academy of Fine Arts and Architecture in Krakow
January 1, 2005 - January 1, 2008Diploma in Fashion Design at art school in Krakow
January 1, 2005 - January 1, 2008AI Designer Course at Design Practice
January 1, 2025 - October 27, 2025Interaction & Animation Course at Design Practice
January 1, 2024 - October 27, 2025Bachelor in Graphic Design at Art University in Krakow
January 1, 2005 - January 1, 2008Master Diploma in Industrial Design, Specialization in Visual Communication at University of the Arts in Berlin
January 1, 2010 - January 1, 2012Artificial Intelligence Design Course at Design Practice
January 11, 2030 - November 17, 2025Master Diploma in Industrial Design at Academy of Fine Arts in Krakow
January 1, 2010 - January 1, 2012Bachelor in Graphic Design at Academy of Fine Arts and Architecture in Krakow
January 1, 2005 - January 1, 2008Diploma in Fashion Design at Art school in Krakow
January 1, 2005 - January 1, 2008AI Designer at Design Practice
January 1, 2025 - January 12, 2026Interaction & Animation at Design Practice
January 1, 2024 - January 12, 2026Master Diploma in Industrial Design at Academy of Fine Arts in Krakow
January 1, 2010 - January 1, 2012Bachelor in Graphic Design at Academy of Fine Arts and Architecture in Krakow
January 1, 2005 - January 1, 2008AI Designer at Design Practice
January 1, 2023 - January 1, 2025Interaction & Animation at Design Practice
January 1, 2023 - January 1, 2024Basic HTML & CSS course at Comcave College, Munich
January 1, 2015 - April 9, 2026Master Diploma in Industrial Design at Academy of Fine Arts in Krakow
January 1, 2010 - January 1, 2012Bachelor in Graphic Design at Academy of Fine Arts and Architecture in Krakow
January 1, 2005 - January 1, 2008Bachelor in Graphic Design at Academy of Fine Arts in Krakow
January 1, 2006 - January 1, 2010Master Diploma in Industrial Design at Academy of Fine Arts in Krakow
January 1, 2010 - January 1, 2012HTML & CSS Course at Comcave College Munich
January 1, 2015 - January 1, 2015AI Designer at Design Practice
January 1, 2025 - May 26, 2026AI Design Practice - Advanced Training in Interaction Design at Design Practice
January 1, 2024 - May 26, 2026Qualifications
AI Designer Course by Design Practice
January 1, 2025 - August 27, 2025Basic HTML & CSS Course
January 11, 2030 - October 27, 2025Master Diploma in Industrial Design, Visual Communication
January 1, 2010 - January 1, 2012Diploma in Fashion Design
January 11, 2030 - November 17, 2025Basic HTML & CSS course
January 11, 2030 - January 12, 2026AI Designer
January 1, 2025 - May 26, 2026AI Design Practice - Advanced Training in Interaction Design
January 1, 2024 - May 26, 2026Industry Experience
Media & Entertainment, Professional Services, Retail, Software & Internet, Consumer Goods, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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