Hi! I'm Iliana, a detail-oriented and highly organised fashion marketing graduate with a passion for social media, content creation, and marketing. I have hands-on experience managing social media channels and producing viral content in fashion, beauty, luxury, travel, and lifestyle sectors across platforms like TikTok, Instagram, and YouTube. I thrive in creating engaging content, tracking analytics, and revitalising brand websites to increase traffic and user engagement. I love translating current social media trends into valuable marketing strategies and helping brands connect with their audience in creative ways.

ILIANA KOTSIOPOULOU

Hi! I'm Iliana, a detail-oriented and highly organised fashion marketing graduate with a passion for social media, content creation, and marketing. I have hands-on experience managing social media channels and producing viral content in fashion, beauty, luxury, travel, and lifestyle sectors across platforms like TikTok, Instagram, and YouTube. I thrive in creating engaging content, tracking analytics, and revitalising brand websites to increase traffic and user engagement. I love translating current social media trends into valuable marketing strategies and helping brands connect with their audience in creative ways.

Available to hire

Hi! I’m Iliana, a detail-oriented and highly organised fashion marketing graduate with a passion for social media, content creation, and marketing. I have hands-on experience managing social media channels and producing viral content in fashion, beauty, luxury, travel, and lifestyle sectors across platforms like TikTok, Instagram, and YouTube.

I thrive in creating engaging content, tracking analytics, and revitalising brand websites to increase traffic and user engagement. I love translating current social media trends into valuable marketing strategies and helping brands connect with their audience in creative ways.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
French
Intermediate
Greek, Modern
Fluent

Work Experience

Student Ambassador at FAD DUBAI
February 28, 2025 - July 18, 2025
Created, edited, and distributed videos on personal TikTok account increasing awareness and engagement of the fashion school’s social media channels. Produced viral TikTok videos with over 252K and 32K views, driving engagement and raising awareness for potential prospects.
Marketing & Social Media Assistant at Asteras Transport
January 31, 2025 - July 18, 2025
Managed social media accounts on LinkedIn, Instagram, and Facebook. Created targeted content using Canva, driving engagement and increasing company awareness. Conducted market research and competitor analyses. Created monthly content calendars using Canva and Planoly. Tracked post performance using analytics tools like Google Analytics, Sprout Social, and HootSuite.
Marketing Assistant at Noémie Devime
September 30, 2024 - July 18, 2025
Managed social media channels including Instagram and TikTok, responding attentively to customer queries. Conducted administrative tasks such as answering emails, updating calendars, setting up meetings, and booking travel arrangements for the CEO. Created content calendars, presentations, Instagram reels and posts, increasing social media engagement from 600 views to 3,000 views. Revitalised the brand’s websites, resulting in a user-friendly platform and increased website traffic.

Education

Bachelor’s at IFA PARIS
January 1, 2021 - December 31, 2024
IB Diploma at GESS SINGAPORE
January 1, 2019 - December 31, 2021

Qualifications

Fashion Styling Course
October 1, 2024 - February 28, 2025

Industry Experience

Retail, Media & Entertainment, Travel & Hospitality, Transportation & Logistics, Consumer Goods