I'm an international business professional with a passion for blending strategy, creativity, and meaningful impact. With a background in digital marketing, project coordination, and strategic analysis, I've had the chance to lead engaging social media campaigns, develop creative content, and work with diverse teams remotely. I enjoy transforming business goals into clear, effective communication while embracing cultural sensitivity. I thrive in dynamic environments where I can combine my analytical skills and creativity to drive results. Whether it's managing projects, crafting compelling stories, or fostering team collaboration, I’m motivated by opportunities that challenge and inspire growth.

Valeria Martínez Acevedo

I'm an international business professional with a passion for blending strategy, creativity, and meaningful impact. With a background in digital marketing, project coordination, and strategic analysis, I've had the chance to lead engaging social media campaigns, develop creative content, and work with diverse teams remotely. I enjoy transforming business goals into clear, effective communication while embracing cultural sensitivity. I thrive in dynamic environments where I can combine my analytical skills and creativity to drive results. Whether it's managing projects, crafting compelling stories, or fostering team collaboration, I’m motivated by opportunities that challenge and inspire growth.

Available to hire

I’m an international business professional with a passion for blending strategy, creativity, and meaningful impact. With a background in digital marketing, project coordination, and strategic analysis, I’ve had the chance to lead engaging social media campaigns, develop creative content, and work with diverse teams remotely. I enjoy transforming business goals into clear, effective communication while embracing cultural sensitivity.

I thrive in dynamic environments where I can combine my analytical skills and creativity to drive results. Whether it’s managing projects, crafting compelling stories, or fostering team collaboration, I’m motivated by opportunities that challenge and inspire growth.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

Spanish; Castilian
Fluent
English
Advanced
German
Intermediate

Work Experience

Procurement & Logistics Intern at BRIGHT
November 30, 2024 - July 18, 2025
Led the operational transition to a new warehouse, increasing storage and dispatch capacity by 30% and enhancing end-to-end efficiency. Managed 200+ national shipments per month with a 98% on-time delivery rate, while reducing incident reports by 20%. Developed a forecasting model based on historical inventory and demand data, improving stock accuracy by 20% and reducing overstock and stockouts.
Specialist in Digital Marketing at THK MARKETING MX
March 31, 2025 - July 18, 2025
Managed content strategy for Meta platforms, achieving a 55% engagement increase and boosting product comprehension through simplified, visual storytelling. Created short-form video content aligned with trends and user behavior in LATAM, increasing share of voice organically. Created and optimized content for blogs and newsletters, driving 45% organic traffic growth through SEO strategies. Launched social initiatives that encouraged user-generated content and community responses, driving brand affinity and emotional connection.
Project Manager & Creative Lead at SILVERSTONE TECHNOLOGY GROUP
May 1, 2025 - Present
Led the coordination of creative content across marketing and e-commerce initiatives, ensuring consistency in brand tone and execution. Documented scalable creative processes to enable faster collaboration across teams. Supported stakeholder communication and scope alignment, through clear documentation and prioritization. Planned and managed cross-channel content calendars aligning posts with brand storytelling, product priorities, and campaign timelines.
Business Development Consulting at MCARTHY'S IRISH PUB
December 31, 2022 - July 18, 2025
Developed a multichannel marketing strategy to support brand expansion and franchise growth. Designed a comprehensive playbook outlining legal, branding, and operational guidelines for market entry. Conducted market analysis using advanced data analysis and database management tools to assess the feasibility of expansion and examine key market trends.
Market Research Intern at LEARNING GENIE
March 31, 2024 - July 18, 2025
Conducted in-depth market and regulatory research to support strategic content development for EdTech platforms. Created structured databases to track educational policies and regional trends, improving campaign targeting and localization. Supported the marketing team with research-backed storytelling to enhance audience understanding and engagement.
Project Manager at TALENTIV
January 31, 2025 - July 18, 2025
Designed and executed a LinkedIn content strategy that boosted brand visibility by 35%, reaching over 20,000 professionals and improving top-of-funnel awareness. Built and maintained the social media content calendar, aligning messaging with brand tone, product focus, and cultural relevance. Developed dashboards to track organic performance (engagement, reach, conversions), informing strategic content iterations.

Education

Bachelor at Tecnologico de Monterrey (ITESM)
August 1, 2020 - June 30, 2024
Semester Abroad at TH Köln
September 1, 2023 - February 28, 2024

Qualifications

Duolingo Certification
January 1, 2024 - December 31, 2024
Goethe Certification
January 1, 2024 - December 31, 2024

Industry Experience

Media & Entertainment, Professional Services, Retail, Transportation & Logistics, Education