SM

Sabina Musteqja

Available to hire

Hi, I’m Sabina. With a strong background in digital marketing and e-commerce, I have a passion for creating and executing strategies that drive brand growth and customer engagement.

About

Hi, I’m Sabina. With a strong background in digital marketing and e-commerce, I have a passion for creating and executing strategies that drive brand growth and customer engagement. I enjoy leveraging data analytics to optimize campaigns and deliver impactful results across multiple platforms.

I thrive in collaborative environments, leading teams and partnering with cross-functional groups to develop cohesive marketing initiatives. Always eager to stay ahead of market trends, I combine creativity and strategic planning to achieve business goals while fostering strong professional relationships.

  • 9 years' experience
  • Joined July 2025

Languages

  • AlbanianFluent
  • EnglishIntermediate
  • ItalianBeginner
  • DanishBeginner
  • Spanish; CastilianBeginner

Industry experience

  • Retail
  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Wholesale & Distribution
  • Travel & Hospitality

Work experience· 10 roles

Category Manager · ALADINI TRADE PARTNERJun 2023 – Present · 3 yrs 6 mos

Led strategic planning and execution of category management for Smartphones and Tablets, optimizing product assortment, pricing, and promotions to drive sales and profitability. Conducted market and consumer research to identify trends and competitive threats. Collaborated with marketing, sales, and supply chain teams to align category goals and maximize product performance. Developed vendor and supplier relationships, negotiating contracts for favorable pricing. Analyzed sales data and KPIs to identify improvements and implement strategies. Executed promotional campaigns and product launches, enhancing customer engagement and market share. Managed inventory levels and forecasting to balance demand with stock management.

Category Manager · ALADINI TRADE PARTNERJun 2023 – Present · 3 yrs 6 mos

Led strategic planning and execution of category management initiatives (Smartphone and Tablet), optimizing product assortment, pricing, and promotion strategies to drive sales and profitability. Conducted in-depth market analysis and consumer research to identify trends and competitive threats. Collaborated with marketing, sales, and supply chain teams to align category goals and maximize product performance. Developed and maintained strong vendor and supplier relationships, negotiating contracts to enhance product offerings. Analyzed sales data and KPIs to monitor performance and implement improvements. Executed promotional campaigns and product launches leveraging insights to drive customer engagement and market share growth. Managed inventory levels and forecasting to meet demand while minimizing excess stock.

Content Specialist · NETTRADE ALBANIAJun 2019 – Jul 2025 · 6 yrs 2 mos

Created e-commerce content such as product descriptions, reviews, buying guides, and blog posts. Conducted competitor and industry trend research. Collaborated with Content Editors and SEO experts to maximize content reach and engagement. Produced multiple e-commerce content pieces regularly, including articles on trending products, lifestyle, and seasonal events. Monitored content performance by analyzing key metrics related to traffic, orders, commissions, and sales.

Content Specialist · NETTRADE ALBANIAJun 2019 – Jul 2025 · 6 yrs 2 mos
Digital Marketing Manager · Aladini.alJun 2019 – Present · 7 yrs 6 mos
Digital Marketing & E-Commerce Specialist · ALADINI TRADE PARTNERJun 2019 – Present · 7 yrs 6 mos
Digital Marketing Manager · Aladini.alJun 2019 – Present · 7 yrs 6 mos
Digital Marketing & E-Commerce Specialist · ALADINI TRADE PARTNERJun 2019 – Present · 7 yrs 6 mos

Education

Master Degree · University of Tirana2014
Bachelor Degree · University of Tirana2012 – 2014
Master Degree · University of Tirana2014
Bachelor Degree · University of Tirana2012 – 2014

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