Available to hire
Hi, I’m Nguyen Vu Trung Kien, an SEO specialist and digital marketer with extensive experience managing SEO strategies across global markets. I’ve worked with multiple projects and industries, helping companies significantly boost their organic traffic and lead generation by implementing effective SEO and Google Ads campaigns.
I am passionate about using data-driven insights to optimize web presence and align SEO efforts with business goals. I love collaborating with cross-functional teams to deliver meaningful results and continuously adapt to changing algorithms and market trends.
Experience Level
Language
English
Advanced
Vietnamese
Advanced
Work Experience
SEO Freelance at BAM Strategy
May 1, 2025 - PresentLead and support organic SEO campaigns across industries like pharmaceuticals, technology, and F&B, ensuring best practices in content, eCommerce, and site structure. Conduct keyword research, competitive audits, and develop strategic recommendations including topic clusters, pillar content, and KPI forecasts. Analyze SEO performance using tools like Google Analytics, Search Console, SEMrush, and Ahrefs to deliver tactical insights and growth strategies. Identify and resolve technical SEO issues, collaborating closely with developers. Manage campaign tracking, reporting frameworks, and contribute to local SEO efforts, search trend analysis, and ongoing industry updates.
SEO Manager at Phe Decor
August 31, 2024 - July 20, 2025Overall SEO research and planning including deploying On-page SEO plans (managing article production team, optimizing old articles, optimizing website interface). Implemented Off-page SEO plans (Backlinks, Guest Post, PBN, Social Entity). Managed Google Ads and OA Zalo - CNV channel implementation. Achieved a 10x increase in organic traffic in 1 year, transforming SEO into a primary acquisition channel for the business.
Senior SEO Specialist at SmartOSC
November 1, 2023 - PresentManaged SEO strategy across 3 core global projects and multiple smaller campaigns simultaneously, targeting markets in Australia, Singapore, Thailand, USA, Canada, and UK. Conducted in-depth market research and keyword analysis to identify opportunities and set actionable KPIs aligned with SEO performance and lead generation goals. Developed and executed full-stack SEO strategies including technical audits, content planning, backlink building, and performance reporting. Led a re-optimization initiative for AI-generated content enhancing blog quality aligned with Google’s EEAT standards. Collaborated with sales, content, and technical teams to align SEO with global business objectives. Achieved +43% increase in SEO leads and +71% increase in organic traffic within 6 months with 100% keyword KPI target attainment.
SEO Executive at Kdigimind
March 31, 2023 - July 20, 2025Conducted overall SEO research and planning coordinating with article production and optimization teams. Implemented SEO strategies to optimize website interface and content. Provided on-page and off-page SEO optimizations and managed backlink and social entity campaigns.
SEO Executive at Beat Dau Tu, MMT Group
September 30, 2022 - July 20, 2025Managed SEO research and planning including article production, old article optimization, website interface optimization, and backlink campaigns. Responsible for Google Ads and OA Zalo - CNV channel implementation. Achieved a 10x increase in organic traffic in 1 year.
SEO Intern at Mamamy
February 28, 2022 - July 20, 2025Support SEO campaigns for projects like Ultima Replenisher, New York Life Investment, PepsiCo Tasty Rewards, Unisom. Performed keyword research, competitive audits, and contributed to campaign tracking and local SEO efforts.
Education
Bachelor of Commercial Business Management at National Economics University
August 1, 2021 - August 31, 2024Qualifications
Google Data Analytics - Coursera
January 11, 2030 - July 20, 2025Data Analyst in SQL - Datacamp
January 11, 2030 - July 20, 2025Data Analyst in Power BI - Datacamp
January 11, 2030 - July 20, 2025Industry Experience
Professional Services, Software & Internet, Retail, Media & Entertainment, Healthcare
Experience Level
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