MH

Mohammad Haswah

Available to hire

I am a results-driven SEO Manager with over 6 years of experience in boosting organic growth, improving conversion rates, and managing cross-functional teams.

About

I am a results-driven SEO Manager with over 6 years of experience in boosting organic growth, improving conversion rates, and managing cross-functional teams. I specialize in data-driven strategies, on-page and off-page optimization, and performance analysis. I am passionate about enhancing user experience and aligning SEO with business goals to drive measurable success.

Throughout my career, I have worked with high-profile clients across diverse industries, handling everything from technical SEO and content strategy to complex website migrations. I enjoy collaborating with teams and clients to deliver tailored solutions that improve search visibility and organic growth.

  • 4 years' experience
  • Joined July 2025

Skills· 2

Languages

  • ArabicFluent
  • EnglishAdvanced

Industry experience

  • Retail
  • Government
  • Professional Services
  • Consumer Goods
  • Real Estate & Construction

Work experience

Senior SEO Executive · Al Tayer GroupSep 2024 – Jul 2025 · 11 mos

Managed SEO for major e-commerce brands like Gymshark, Bloomingdale’s, GAP, and Mamas & Papas, covering pre-launch and post-launch phases. Launched Gymshark in the region, optimizing technical SEO, PLP content, and collaborating with tech and trade teams. Supported GAP 2.0’s transition to Salesforce with content and metadata optimization. Grew traffic for the Mamas & Papas blog to 30k sessions/month through strategic content and SEO enhancements. Conducted audits and optimized Bloomingdale’s for both technical and content SEO.

SEO Manager · GroupM MENASep 2024 – Present · 2 yrs 3 mos

Managing SEO strategies for high-profile clients, including PIF, Qiddya, Red Sea Global, and New Murabba. Overseeing all aspects of SEO, including technical optimization, content strategy, on-page, and off-page SEO, as well as handling complex website migrations to ensure seamless transitions and minimal impact on performance. Collaborating with clients and internal teams to deliver tailored, data-driven solutions that align with business objectives. Ensuring consistent performance improvements, enhanced search visibility, and measurable organic growth across diverse industries.

Senior SEO Executive · Bayut & DubizzleAug 2022 – Jul 2025 · 3 yrs

Spearheaded the development of the Arabic blog, achieving 1 million sessions in the first year through comprehensive content strategy and SEO optimization. Managed content workflows, including strategy, planning, and team mentoring. Conducted SEO training to enhance team skills and optimize content quality. Contributed to technical SEO projects, improving site performance and resolving issues. Created performance dashboards and facilitated regular traffic reviews with stakeholders.

Education

Bachelor's degree · University of Petra2011 – 2015

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