Available to hire
Hi, I’m Rivka. With 4 years of experience in digital marketing, I have developed my expertise in Social Media, Content Strategy, KOL Management, Ads Strategy and Customer Relations. I have collaborated with various brands, helping them grow their online presence.
I am confident that my expertise can significantly contribute to achieving your company’s marketing goals. Looking forward to the opportunity to work together!
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Indonesian
Advanced
Work Experience
Head of Marketing and Brand Development at PT Wahana Media Entertaiment | WTM
March 1, 2025 - PresentDevelop and execute short- and long-term marketing strategies. Create and implement brand positioning strategies. Ensure consistent brand identity across all platforms. Plan and oversee 360° marketing campaigns (online & offline). Manage paid advertising strategies to maximize reach. Lead, mentor, and develop the marketing team. Led the marketing team to ensure smooth operations. Developed and executed marketing strategies. Managed campaigns, partnerships, and budgets.
Marketing Manager at PT Evanola Tecnology and Innovation | Xeiva
January 31, 2025 - July 20, 2025Led the marketing team and managed responsibilities to ensure smooth marketing operation. Created the community for XEIVA (XAVIES). Created and managed social media strategies for TikTok, YouTube, and Instagram. Designed and executed Meta Ads strategies. Managed KOL campaigns and affiliate marketing on TikTok. Developed content briefs and handled content creation.
Digital Marketing Specialist at Duvaderm Molecular Skincare
March 31, 2023 - July 20, 2025Managed digital campaigns for KOLs and affiliate marketing on TikTok. Created and curated engaging content for various social media platforms. Handled social media management tasks, including copywriting and reporting. Developed strategic plans to drive campaign success. Designed and executed targeted ad campaigns on Facebook and TikTok.
Digital Marketing Specialist at PT Panorama Sentrawisata Tbk | Panorama.STA
October 31, 2022 - July 20, 2025Managed social media content, copywriting, and reporting. Handled end-to-end digital projects. Planned, developed and implemented social media strategy & integrated it with company. Worked with designer team and social media team to develop new ideas to achieve the company goals. Developed marketing strategy, planning and monitoring social media campaign. Created a weekly and monthly report of social media activities.
Head of Marketing and Brand Development at XEIVA / PT Evanola Technology and Innovation
March 1, 2025 - PresentLed marketing and brand development; created and managed the XEIVA community; developed social media strategies for TikTok, YouTube, and Instagram; designed and executed Meta Ads strategies; managed KOL campaigns and affiliate marketing on TikTok; developed content briefs and content creation; led the marketing team to ensure smooth operations; planned and oversaw 360° marketing campaigns (online & offline); managed paid advertising strategies to maximize reach.
Head of Marketing at PT Evanola Tech & Innovation / XEIVA
January 1, 2025 - September 12, 2025Developed and implemented short- and long-term marketing strategies; created brand positioning strategies; ensured consistent brand identity across all platforms; planned and oversaw 360° marketing campaigns (online & offline); managed paid advertising strategies to maximize reach; led, mentored, and developed the marketing team; drove campaigns, partnerships, and budgets.
Digital Marketing Specialist at DUVADER MOLECULAR SKIN CARE
March 1, 2023 - September 12, 2025Managed digital campaigns for KOLs and affiliate marketing on TikTok; created and curated engaging content for various social media platforms; handled social media management tasks, including copywriting and reporting.
Education
Bachelor of Communication at Universitas Paramadina
January 1, 2024 - July 20, 2025Bachelor of Communications (S1) at Universitas Paramadina
January 1, 2024 - September 12, 2025Qualifications
Coursera Google Ads
January 11, 2030 - July 20, 2025Google Ads Certification
January 11, 2030 - September 12, 2025Coursera Google Ads
January 11, 2030 - September 12, 2025KOL Specialist
January 11, 2030 - September 12, 2025Rakamin Assistant Tutor - Digital Marketing
January 11, 2030 - September 12, 2025Industry Experience
Media & Entertainment, Consumer Goods, Retail, Travel & Hospitality, Software & Internet, Professional Services, Education
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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