I am a dedicated social media marketer with expertise in creating content, managing social media, and community engagement. My passion is to help businesses grow through effective digital strategies. With a background in English, I excel at crafting compelling content that resonates with audiences. I bring a strong mix of strategic thinking and creative skills to help brands succeed in the digital world.

Michele Melville

I am a dedicated social media marketer with expertise in creating content, managing social media, and community engagement. My passion is to help businesses grow through effective digital strategies. With a background in English, I excel at crafting compelling content that resonates with audiences. I bring a strong mix of strategic thinking and creative skills to help brands succeed in the digital world.

Available to hire

I am a dedicated social media marketer with expertise in creating content, managing social media, and community engagement. My passion is to help businesses grow through effective digital strategies. With a background in English, I excel at crafting compelling content that resonates with audiences. I bring a strong mix of strategic thinking and creative skills to help brands succeed in the digital world.

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Language

English
Fluent

Work Experience

Marketing Manager - Head of Communications & Partnerships at HAiO
July 31, 2025 - August 21, 2025
I drove external communications, media strategy, and partner relations. Played a key role in expanding HAiO’s global presence through thought leadership, interviews, and strategic collaborations. Managed LinkedIn and X social media pages (100k followers), creating images, articles, scheduling, and engagement.
Social Media Marketing Freelancer at Digital Wavez
April 30, 2025 - August 21, 2025
Designed and created images, reels, and videos for social media, such as visual posts using Canva and Photoshop. Managed and worked with all social media platforms. Ran marketing campaigns for social media and websites.
Generative AI Tester at Outlier
March 31, 2025 - August 21, 2025
Generated or ranked prompts, improved AI-generated outputs, and enhanced model performance. Used AI-driven anomaly detection to help companies identify unexpected changes and trends in their data.
Online ESL English Teacher at Hi Tutor
December 31, 2022 - August 21, 2025
Adapted educational materials for online instruction. Enhanced student engagement through creative lesson planning.
Digital Marketing Internship - Online ESL English Teacher at BTS Media Apollo Education
November 30, 2023 - August 21, 2025
Managed and created Google Ads and Meta Ads. Contributed to WordPress site management and content optimization. Created landing pages and optimized them for SEO.
Online ESL English Teacher
December 31, 2021 - August 21, 2025
Taught English to international English students.
Freelance Make-up Artist at Hi Tutor
December 31, 2020 - August 21, 2025
Online English Teacher at The Really Great Teacher Company
December 31, 2019 - July 31, 2025

Education

Bachelor of Arts (English, Psychology, Tourism) at University of Pretoria
January 1, 2016 - December 31, 2019

Qualifications

TEFL English Course
January 1, 2022 - December 31, 2022
Social Media Mastery
January 1, 2023 - December 31, 2023
Digital Marketing Certificate
January 1, 2024 - December 31, 2024
TEFL English Course
January 1, 2022 - December 31, 2022

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Travel & Hospitality