Hi, I'm Hakan Maden, a marketing professional with seven years of experience in global companies, holding a Master of Business Administration and specializing in digital marketing, analytics, and data-driven strategies to boost brand visibility and performance. I've led multi-channel campaigns using tools like LinkedIn Ads, Eloqua (email marketing), and Salesforce; I align marketing with sales, develop SEO content to strengthen brand positioning, generate qualified leads, and drive measurable results. I design performance-driven demand generation, optimize audience segmentation and lead nurturing flows, and leverage analytics to strengthen pipeline growth and market presence.

Hakan Maden

Hi, I'm Hakan Maden, a marketing professional with seven years of experience in global companies, holding a Master of Business Administration and specializing in digital marketing, analytics, and data-driven strategies to boost brand visibility and performance. I've led multi-channel campaigns using tools like LinkedIn Ads, Eloqua (email marketing), and Salesforce; I align marketing with sales, develop SEO content to strengthen brand positioning, generate qualified leads, and drive measurable results. I design performance-driven demand generation, optimize audience segmentation and lead nurturing flows, and leverage analytics to strengthen pipeline growth and market presence.

Available to hire

Hi, I’m Hakan Maden, a marketing professional with seven years of experience in global companies, holding a Master of Business Administration and specializing in digital marketing, analytics, and data-driven strategies to boost brand visibility and performance.

I’ve led multi-channel campaigns using tools like LinkedIn Ads, Eloqua (email marketing), and Salesforce; I align marketing with sales, develop SEO content to strengthen brand positioning, generate qualified leads, and drive measurable results. I design performance-driven demand generation, optimize audience segmentation and lead nurturing flows, and leverage analytics to strengthen pipeline growth and market presence.

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Language

English
Fluent
Turkish
Fluent
French
Advanced
Dutch
Beginner

Work Experience

Marketing Ambassador, Freelance at Avalanche Blockchain
January 1, 2025 - Present
Executed multi-channel campaigns via LinkedIn Ads, Eloqua (email marketing), and Salesforce; aligned marketing with sales and created SEO content to generate qualified leads and revenue impact. Led brand management and customer events such as seminars, while developing sales enablement materials to support sales team and strengthen market presence.
Marketing Manager at Farm Organco
January 31, 2022 - July 20, 2025
Managed Google Ads campaigns to increase brand awareness and visibility, optimizing content and targeting through A/B testing and keyword strategy. Developed data-driven content creation strategies, including social media channels, blog and website SEO, to boost engagement and strengthen brand positioning.
Marketing and Sales Specialist at Intercomb
July 31, 2019 - July 20, 2025
Applied customer insights to refine service offerings through effective project management, enhancing satisfaction and long-term retention. Developed targeted marketing campaigns and improving brand visibility.
Marketing Communications Manager at Endress Hauser
November 30, 2024 - July 20, 2025
Led digital campaigns, built brand presence, and managed community growth for Avalanche through content creation, social media, and event-based marketing strategies.
Marketing Manager at Farm Organico
January 1, 2022 - October 9, 2025
Managed Google Ads campaigns to increase brand awareness and visibility, optimizing content and targeting through A/B testing, keyword strategy, and Conversion Rate Optimization (CRO). Developed data-driven content creation strategies, including social media channels, blog and website SEO to boost engagement and strengthen brand positioning.
Marketing and Sales Specialist at Intercombi Logistics
July 1, 2019 - October 9, 2025
Applied customer insights to refine service offerings and enhance retention, while driving targeted Account-Based Marketing (ABM) campaigns to strengthen brand visibility.
Marketing Communications Manager at Endress+Hauser
November 1, 2024 - October 9, 2025
Led marketing communications and campaigns, aligning marketing with sales and developing brand visibility across channels.
Marketing Manager at Farm Organico
January 1, 2022 - October 9, 2025
Managed Google Ads campaigns to increase brand awareness and visibility, optimizing content and targeting through A/B testing, keyword strategy, and CRO. Developed data-driven content creation strategies, including social media channels, blog and website SEO to boost engagement and strengthen brand positioning.
Marketing and Sales Specialist at Intercombi Logistics
July 1, 2019 - October 9, 2025
Applied customer insights to refine service offerings and enhance retention, while driving targeted Account-Based Marketing (ABM) campaigns to strengthen brand visibility.

Education

Master of Business Administration at Istanbul University
January 1, 0000 - December 31, 0000
Business Administration at Anadolu University
January 1, 0000 - December 31, 0000
Marketing at Istanbul Aydın University
January 1, 0000 - December 31, 0000
Master of Business Administration at Istanbul University
January 11, 2030 - October 9, 2025
Marketing at Istanbul Aydin University
January 11, 2030 - October 9, 2025
Master of Business Administration at Anadolu University
January 11, 2030 - October 9, 2025
at Istanbul University
January 11, 2030 - October 9, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Manufacturing, Professional Services, Software & Internet, Transportation & Logistics, Retail, Media & Entertainment