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Social media strategist and content marketing specialist with 3+ years of experience helping brands grow through strategic content, audience engagement, and data-informed marketing. I manage communities, plan content calendars, and create engaging visual and written content designed to drive measurable results. I’ve worked across lifestyle, photography, parenting, skincare, and nonprofit sectors, delivering strong organic reach and video performance. My focus is building meaningful relationships with audiences while translating business goals into impactful digital campaigns.…Social media strategist and content marketing specialist with 3+ years of experience helping brands grow through strategic content, audience engagement, and data-informed marketing. I manage communities, plan content calendars, and create engaging visual and written content designed to drive measurable results. I’ve worked across lifestyle, photography, parenting, skincare, and nonprofit sectors, delivering strong organic reach and video performance. My focus is building meaningful relationships with audiences while translating business goals into impactful digital campaigns.

Mary Ekpo2

Social Media Manager, Content Producer, Content Creator, +2

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Social media strategist and content marketing specialist with 3+ years of experience helping brands grow through strategic content, audience engagement, and data-informed marketing. I manage communities, plan content calendars, and create engaging visual and written content designed to drive measurable results. I’ve worked across lifestyle, photography, parenting, skincare, and nonprofit sectors, delivering strong organic reach and video performance. My focus is building meaningful relationships with audiences while translating business goals into impactful digital campaigns.…Social media strategist and content marketing specialist with 3+ years of experience helping brands grow through strategic content, audience engagement, and data-informed marketing. I manage communities, plan content calendars, and create engaging visual and written content designed to drive measurable results. I’ve worked across lifestyle, photography, parenting, skincare, and nonprofit sectors, delivering strong organic reach and video performance. My focus is building meaningful relationships with audiences while translating business goals into impactful digital campaigns.

Available to hire

Social media strategist and content marketing specialist with 3+ years of experience helping brands grow through strategic content, audience engagement, and data-informed marketing. I manage communities, plan content calendars, and create engaging visual and written content designed to drive measurable results.

I’ve worked across lifestyle, photography, parenting, skincare, and nonprofit sectors, delivering strong organic reach and video performance. My focus is building meaningful relationships with audiences while translating business goals into impactful digital campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Social Media Manager at Darlmac Impression

August 1, 2025 - November 1, 2025

Managed the social media presence of three inter-connected photography brands, creating platform-specific content strategies aligned to each brand’s audience and objectives. Increased combined organic reach from approximately 300,000 to over 1.8 million views through strategic content planning and community engagement. Generated over 2.2 million organic video views and 43,000+ interactions without paid advertising. Planned monthly content calendars and coordinated consistent publishing across multiple platforms, strengthening brand engagement via audience interaction, trend analysis, and story-focused content.

Social Media Manager at Herlylife

July 1, 2025 - August 1, 2026

Developed and executed a social content strategy for a lifestyle brand targeting audiences in the United States and Canada. Produced engaging content including reels, memes, carousels, graphics, and interactive story formats tailored to audience interests. Drove over 449,000 monthly views and contributed to more than 600,000 organic views through consistent content planning and optimization. Monitored content performance and adjusted strategy based on audience engagement and platform trends.

Social Media Manager at Effective Parenting Initiatives

January 1, 2024 - March 1, 2025

Created and managed structured monthly content calendars to support consistent publishing. Conducted audience and trend research to improve content relevance and engagement. Strengthened the organization’s online presence with educational and community-focused content.

Social Media Manager at DHS Domestic Help Service

January 1, 2019 - December 31, 2020

Managed Instagram content, customer engagement, and brand communications. Responded to customer inquiries while maintaining consistent brand messaging. Supported audience growth through regular posting and community interaction.