Available to hire
Hi, I’m Anup Khanal, a Data-Driven Digital Marketing Strategist with over 5 years of experience specializing in SEO, AI automation, and Big Data analytics. I am passionate about creating high-performing content that drives measurable business outcomes. I enjoy collaborating with diverse teams to meet strategic goals and using the latest technologies to enhance content performance and streamline processes.
I also take great pride in teaching and mentoring others in digital marketing topics by designing interactive training programs that cater to different levels of learners. Helping others grow while staying on top of industry trends keeps me motivated and continuously learning.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Work Experience
Digital Strategy Consultant & Instructor at TechAxis Pvt. Ltd
December 1, 2023 - PresentConducted in-depth market research and competitor analysis to understand needs and market trends. Developed and implemented comprehensive digital marketing strategies across channels such as SEO, PPC, social media, content marketing, and email marketing. Tracked and analyzed campaign performance, identifying areas for improvement and making data-driven recommendations. Generated reports and presentations to communicate insights and progress with the team. Designed and developed engaging training programs on various digital marketing topics tailored to different levels and audiences. Delivered training sessions clearly and interactively, created and maintained training materials, and evaluated learner progress for continuous improvement.
SEO/ASO Specialist at Nimbuzz
April 30, 2024 - July 21, 2025Implemented on-page and off-page SEO strategies, improving search engine rankings. Conducted keyword research, competitor analysis, and technical audits. Crafted compelling app store content, driving a 20% increase in app downloads across US, Dubai, and India markets. Utilized A/B testing and analytics to optimize app store visibility. Collaborated with cross-functional teams on digital marketing campaigns including content creation, social media management, and paid advertising. Stayed updated on SEO, ASO, and digital marketing trends ensuring adherence to best practices.
Search Engine Optimization Manager at Citi977
January 31, 2024 - July 21, 2025Developed and executed SEO strategies that boosted organic traffic to 5K and enhanced rankings for non-branded keywords. Conducted extensive keyword research, implemented on-page and off-page SEO techniques that improved search visibility by 50% within three months. Leveraged analytics and funneling strategies to monitor and enhance website performance. Collaborated with teams to optimize content and technical SEO. Conducted regular website audits and prepared performance reports.
Technical SEO Specialist at Orka Socials
August 31, 2023 - July 21, 2025Troubleshot technical SEO issues and provided onsite support for escalated cases. Developed SEO and content promotion strategies focusing on search engine optimization. Successfully implemented SEO tactics leading to a 50% increase in organic rankings and a 25% boost in e-commerce conversions after enhancing website speed and performance. Recovered 75% of website traffic post-migration by strategic URL mapping and creating high-quality content. Conducted keyword research and applied diverse SEO techniques to improve visibility and rankings. Recommended improvements to website architecture, content, and links.
Digital & Affiliate Marketing Manager at Global Commerce Media (GmBH)
November 30, 2022 - July 21, 2025Performed detailed market analysis to identify target audience and competition dynamics. Conceptualized, designed, and developed websites using WordPress CMS. Created and optimized SEO-friendly content aligned with user intent and target keywords. Implemented on-page SEO best practices including keyword optimization, meta tags, and content structuring. Managed social media platforms to enhance brand visibility and engagement.
Digital Marketing Trainer at Sikable
November 30, 2022 - July 21, 2025Developed and delivered comprehensive digital marketing training programs. Created engaging training materials and assessments. Provided practical, hands-on learning experiences while staying current with industry trends. Offered learner support and evaluated programs for continuous improvement.
Search Engine Optimization Specialist at NepGeeks Technology
May 31, 2022 - July 21, 2025Developed detailed SEO and content strategies to promote and optimize website content. Increased organic search rankings and traffic by 50% within three months through keyword research and SEO techniques. Managed SEO campaign budgets and reconciled discrepancies to maximize efficiency.
SEO Analyst at Ombryo Lab
December 31, 2020 - July 21, 2025Partnered with executive leadership to align company vision and mission. Managed executive calendars and travel for stress-free leadership operations. Optimized existing content increasing SEO rankings and organic search traffic by 80%.
SEO Analyst and WordPress Developer at Visva Technikos Pvt. Ltd.
December 31, 2019 - July 21, 2025Created SEO and content strategies enhancing search engine rankings by 80%. Conducted keyword research and content optimization. Applied SEO best practices, collaborated with teams to resolve critical SEO issues.
Digital Strategy Consultant & Instructor at TechAxis Pvt. Ltd
December 1, 2023 - PresentConducted in-depth market research and competitor analysis to understand needs and market trends. Developed and implemented comprehensive digital marketing strategies across channels such as SEO, PPC, social media, content marketing, and email marketing. Tracked and analyzed campaign performance, identified areas for improvement, and made data-driven recommendations. Generated reports and presentations to communicate insights and progress with the team. Designed and developed engaging training programs tailored to various digital marketing topics for different audience levels. Delivered clear, concise, and interactive training sessions. Created and maintained training materials including slides, handouts, and online resources. Evaluated learner progress and provided feedback for continuous improvement.
SEO/ASO Specialist at Nimbuzz
April 30, 2024 - July 21, 2025Implemented on-page and off-page SEO strategies, improving search engine rankings. Conducted keyword research, competitor analysis, and technical audits. Crafted compelling app store content for iOS and Android, increasing app downloads by 20% in US, Dubai, and India markets. Utilized A/B testing and analytics to optimize app store visibility. Collaborated with cross-functional teams on digital marketing campaigns including content creation, social media management, and paid advertising. Stayed updated on SEO, ASO, and digital marketing trends ensuring adherence to best practices and ethical guidelines.
Search Engine Optimization Manager at Citi977
January 31, 2024 - July 21, 2025Developed and executed SEO strategies to increase organic traffic to 5K and achieve significant keyword rankings. Conducted in-depth keyword research to optimize website content. Implemented on-page and off-page SEO techniques resulting in 50% improved search visibility within 3 months. Leveraged analytics tools and funneling strategy to monitor and improve website performance. Collaborated with teams to optimize content and technical SEO. Conducted regular website audits and generated performance reports.
Technical SEO Specialist at Orka Socials
August 31, 2023 - July 21, 2025Provided on-site technical support and troubleshooting. Developed SEO and content promotion strategies focusing on search engine optimization. Achieved a 50% increase in organic search engine rankings and boosted audience conversion by 25% for an e-commerce website by improving site speed and performance. Recovered 75% of website traffic following a major drop after website migration by implementing strategic URL mapping and generating high-quality content. Conducted keyword research and SEO optimization to improve search rankings. Recommended website architecture, content, and link changes to enhance SEO for target keywords.
Digital & Affiliate Marketing Manager at Global Commerce Media (GmBH)
November 30, 2022 - July 21, 2025Conducted in-depth market analysis to identify target audiences and competitors. Conceptualized, designed, and developed websites using WordPress CMS. Produced SEO-optimized content aligned with target keywords and user intent. Implemented on-page SEO best practices including keyword optimization, meta tags, and content structure. Managed social media platforms to increase brand visibility and engagement.
Digital Marketing Trainer at Sikable
November 30, 2022 - July 21, 2025Developed and delivered digital marketing training programs. Created engaging training content and assessments. Provided hands-on learning experiences, staying updated on industry trends. Offered learner support and evaluated program success.
Search Engine Optimization Specialist at NepGeeks Technology
May 31, 2022 - July 21, 2025Developed detailed SEO and content strategies to promote and optimize content for SEO. Implemented strategies that increased organic search engine rankings and traffic by 50% within 3 months. Conducted keyword research and SEO optimizations. Managed SEO campaign budgets and reconciled discrepancies to maximize efficiency.
SEO Analyst at Ombryo Lab
December 31, 2020 - July 21, 2025Partnered with executive leadership to develop vision and mission aligned with long-term goals. Managed executive calendar and logistics. Optimized existing content to increase SEO rankings, resulting in an 80% increase in organic search traffic.
SEO Analyst and WordPress Developer at Visva Technikos Pvt. Ltd.
December 31, 2019 - July 21, 2025Created detailed SEO and content strategies to enhance content for search engine optimization. Executed strategies that boosted organic search engine rankings by 80%. Conducted keyword research and content optimization to improve rankings. Collaborated with team to investigate critical SEO-related issues and provide impactful solutions.
Education
Bachelor's at Pokhara University (Nepal College of Information Technology)
January 1, 2015 - December 31, 2019Bachelor's at Pokhara University (Nepal College of Information Technology)
January 1, 2015 - December 31, 2019Qualifications
Advanced Google Analytics
January 1, 2023 - December 31, 2023Google Analytics Individual Qualification
January 1, 2023 - December 31, 2023SEMrush On-Page & Technical SEO
January 11, 2030 - July 21, 2025Advanced Google Analytics Google Analytics Individual Qualification
January 11, 2030 - July 21, 2025SEMrush On-Page & Technical SEO
January 11, 2030 - July 21, 2025Industry Experience
Software & Internet, Education, Professional Services, Media & Entertainment, Retail
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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